CNBC Africa opens office in Mozambique

CNBC Africa, a CNBC International franchise owned by Africa Business News, has entered into a joint venture with Mozambique's state broadcaster, Televisão de Moçambique (TVM), and will open a bureau in Maputo. CNBC Africa's country bureau representative will be Sunnyboy Mshengu. 24 May 2012 11:35

Renault SA sponsors Cooked in Africa Films

Cooked in Africa Films, which specialises in the production of entertainment and original content - mostly reality documentaries - for both TV and new media platforms has negotiated a R2.1 million sponsorship deal with local French vehicle manufacturer, Renault South Africa. 22 May 2012 10:34

Egg Films

Slim creates an undercover bar for Guinness Ghana

Egg Film's Slim directed the first ever advert for Armstrong, a new spirit beer from Guinness Ghana. 28 May 2012 11:09

Experiential marketing: production, a new work of smart

[Romy Paull] I couldn't resist recently 'favouriting' a Robin Sharma tweet that said "Excellence lies in the follow through, not in the brilliant idea." While there is no one without the other, seeing those words out there on my timeline in the 'twitterverse' had me excited about this affirmation of the art of execution. 15 May 2012 09:28

Creative Vision

Creative Vision leaves the viewer Thunderstruck

AC/DC's iconic rock song, Thunderstruck, drives the captivating visuals for Tsogo Sun's new brand ads. 24 May 2012 11:23

[2012 trends] Social media marketing and the youth

[Bradley Maseko] The following is a breakdown of 12 social media marketing trends for 2012 with regards to how businesses will target the youth market. The emphasis for businesses/brands in 2012 will be to avoid becoming subject to the "Social Media Burnout Effect". 10 Jan 2012 14:23

Frieze Films

Malo 8's upwardly mobile run of ads

In the last three months, Frieze Films' rising star Malo 8 has directed commercials for three major cellular brands: MTN for MetropolitanRepublic; Cell C for Ogilvy Johannesburg; and Nokia for JWT. 22 May 2012 14:02

Chicken a la King(sley) James: Nando's vs Santam

[Edward Fisher] If you read my previous contributor piece, "On marketing and speed", you may have started thinking about how the pace at which we operate influences our ability to retain important information. The Invisible Gorilla experiment sums up this premise quite succinctly. [video] 24 Apr 2012 14:49

Local service industry ready for international filmmakers

Recent amendments to the foreign film and television incentive scheme make it far more attractive for foreign filmmakers to conduct film and post-production activities in South Africa according to Clive Shelver, MD at Film & Entertainment Underwriters. This will result in a positive boost for the South African film industry and benefit related industries such as specialised local insurers, tourism, and catering, helping to stimulate job growth. 25 May 2012 10:31

Film project set to benefit from treaty between SA and Ireland

IX Hours, a film project already in development, reportedly stands to be one of the first to benefit from a co-production treaty signed between South Africa and Ireland last weekend. 23 May 2012 11:39

Fresh Eye Film Productions

Fresh Eye Film Productions busy Q1

As 1st Quarters go Fresh Eye Films has had a busy one. Not only have they signed up promising young director SuPa, but they have had cameras rolling across a host of different projects. 21 May 2012 12:40

Search for SA's next top filmmaker

Three South African TV production companies, Curious Pictures (producers of Rhythm City, The Lab, Intersexions and Hopeville), Endemol (Isidingo, Survivor: Maldives and Big Brother Africa Six) and Ochre Media (Scandal and Takalani Sesame) have launched South Africa's Next Top Filmmaker. 18 May 2012 10:04

Cybergeddon digital movie highlights cyber crime

Cybergeddon, the 2.0 version of crime fiction, will premiere globally on Yahoo! in September 2012 as a series of sequential instalments that will engage its worldwide audience of reportedly more than 700 million unique visitors through an immersive storytelling, social media and gaming experience. It highlights the growing threat of cybercrime, identity theft and vulnerabilities in our highly connected lives. 21 May 2012 11:17