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AdFocus Awards 2014: Twice as nice for Joe Public
AdFocus Awards 2014: Twice as nice for Joe Public

The AdFocus Awards took place on 26 November 2014 at the The Fifth Room in Rivonia, Johannesburg, with Joe Public walking away with two big awards.

By Danette Breitenbach 27 Nov 2014 10:43

Tiffany Markman
Communication lessons from The Steve & Nancy Saga: A Sorbet Story

Let me first admit two things: 1. I'm a groomer. Big time. I polish. I wax. I whiten and straighten and tweak. 2. I do a fair chunk of this at Sorbet salons, making me what they call a 'guest'...

By Tiffany Markman 26 Nov 2014 12:58

Now ANN7's Asanda Magaqa 'leaves'
Now ANN7's Asanda Magaqa 'leaves'

NEWSWATCH: Mail & Guardian reports ANN7's Asanda Magaqa was 'escorted' off the premises yesterday, and also reports that R2K's lawyer says the police minister's argument regarding naming of national key points is 'indefensible'...

25 Nov 2014 06:44

Telkom exits marketing comfort zone, enters entertainment sponsorship
Telkom exits marketing comfort zone, enters entertainment sponsorship

Enzo Scarcella, Telkom's Chief Marketing Officer, discusses the strategy of entering into entertainment sponsorship such as Idols, DStv Box Office and Dragons' Den...

By Leigh Andrews 24 Nov 2014 14:15

Grim times, grievances at Gupta TV venture
Grim times, grievances at Gupta TV venture

No gum chewing, no sickbay, no cars - and if you fail to clock in on time, your salary will be docked...

By Gabi Mbele 24 Nov 2014 11:14

Welcome to SA's Xmas 'blight' lights, courtesy Eskom
Welcome to SA's Xmas 'blight' lights, courtesy Eskom

NEWSWATCH: SA's retailers are facing a bleak festive season, due to the threat posed by Eskom blackouts, reports Times Live, and the DA wants SABC Chair Ellen Tshabalala suspended immediately, reports Politicsweb.

24 Nov 2014 07:32

What Jeremy Sampson's going to do after leaving Interbrand
What Jeremy Sampson's going to do after leaving Interbrand

While he's had a rich, diverse career and is undoubtedly one of the local ad industry's biggest names, Jeremy Sampson's move from Interbrand shouldn't be seen as retirement - far from it, he explains.

By Leigh Andrews 21 Nov 2014 14:00

PetroSA boss storms newspaper... gets ejected
PetroSA boss storms newspaper... gets ejected

Controversial PetroSA chairman Tshepo Kgadima stormed into the Times Media Group's Johannesburg offices demanding to speak to the editor of Business Day, Songezo Zibi, who had published a story that painted him as an alleged fraudster.

21 Nov 2014 09:54

'Sima and Shakes'-ing up Cremora's ads - not inside, still on top?
'Sima and Shakes'-ing up Cremora's ads - not inside, still on top?

There comes a time when those much-loved classics start to look a little dated. Advertising's no different, with Cremora the latest in the clutch of brands to come up with an ad revival a few weeks ago...

By Leigh Andrews 21 Nov 2014 08:00

Dean Oelschig
The best brands solve the simplest problems

What would a "thought leadership" article be without an Einstein quote, so here it goes; "If I had an hour to solve a problem I'd spend 55 minutes thinking about the problem and 5 minutes thinking about solutions."

By Dean Oelschig 20 Nov 2014 15:10

2014: The year Joe Public grew greatly in more ways than one
2014: The year Joe Public grew greatly in more ways than one

On Friday, 31 October the Joe Public team moved into new premises on Main Road, Bryanston. But that's not the only great growth the agency's seen this year...

By Leigh Andrews 20 Nov 2014 08:00

Marion Scher
Snake oil or genius?

I recently spoke to the Association of Dietetics South Africa on dealing with the media - a hot topic for them these days with all the controversy around Banting and the LCHF diet... And of course, dare I say it, Professor Tim Noakes...

By Marion Scher 20 Nov 2014 06:50

Jeff Osborne
Car dealerships' ad spending "misaligned with customers"

The process of buying a car has changed drastically over the last few years - most significantly, self-educated customers have made a decision long before they enter a physical dealership, minimising the influence of the sales staff. Most purchases (as much as 70%) being with research conducted on a search engine, and most car buyers will consult no fewer than 7 sources before coming to a decision.

By Jeff Osborne 20 Nov 2014 06:45