Millennial marketing in 2017 – from one
Millennial marketing in 2017 – from one

Advertising is fun, we all love it and we love watching those classic South African humour based television or radio adverts. But how often do we get one of those? Wimpy and their “Talk Foreign” or Klipdrift with “Met Eish”, the Vodacom guy etc.

By Murray Robertson 3 days ago

Amped up for facial recognition
Amped up for facial recognition

With the onset of Black Friday last year, Techsys Digital were inspired to do something groundbreaking using facial recognition technology in order to drive excitement around The Foschini Group's Black Friday promotion and build their CRM database.

Issued by Techsys Digital 3 days ago

#BizTrends2017: The Big Rethink - Seismic trends in marketing
#BizTrends2017: The Big Rethink - Seismic trends in marketing

As change in every aspect of life accelerates, marketing as a discipline is having to undergo seismic change. Most notably, marketers and their agencies are now having to work with ‘just-in-time' communication plans to keep up with accelerated consumer demands. But what exactly does this mean in practical terms?

By Shireen Jaftha 19 Jan 2017

Where to now? Life isn’t only about work. You aren’t what you do; but you do what you are.
#BehindtheSelfie with… Daniel Munslow

This week, we find out what's really going on behind the selfie with Daniel Munslow, MD of MCC Consulting.

By Leigh Andrews 18 Jan 2017

Chris Moerdyk
The Ford Kuga PR debacle shows how badly social media is managed

The burning Ford Kuga issue is not only a PR nightmare but a demonstration of how badly social media is handled in South Africa.

By Chris Moerdyk, Issued by Chris Moerdyk 17 Jan 2017

Litha Communications to manage Schneider Google AdWords campaign
Litha Communications to manage Schneider Google AdWords campaign

Litha Communications has been appointed to manage the Schneider Electric South Africa's Google AdWords campaign for its Star product range in South Africa in 2017.

Issued by Litha Communications 17 Jan 2017

Ad Talent Salary Survey 2017
Ad Talent Salary Survey 2017

Ad Talent has released the results of their comprehensive annual salary survey of the communications industry in South Africa.

Issued by Ad Talent 13 Jan 2017

Daniel Munslow
#BizTrends2017: The evolution of the strategic advisor in communications

Agility is fast becoming the buzzword for communicators, as the profession seeks to understand how changing business models are impacting communication and the way in which tactics are executed.

By Daniel Munslow 13 Jan 2017

Driving Oomph! Media Group into 2017 with new executive appointment
Driving Oomph! Media Group into 2017 with new executive appointment

In the fast-paced world of experiential marketing it is essential to employ the finest and most talented individuals. The Oomph! Media Group is certainly no stranger to attracting and retaining some of the finest expertise Africa and the global market can offer.

Issued by Oomph! Africa 11 Jan 2017

Lebo Madiba
#BizTrends2017: Talk left, walk right - the anti-establishment era

Monumental change has been in the air for some time, and it came of age in 2016 with events like Brexit, the on-going #FeesMustFall protests here in South Africa and the election of Donald Trump in the United States. Like it or not, we need to adjust to this 'new normal'.

By Lebo Madiba 9 Jan 2017

Guidelines for carrying out an SEO audit
Guidelines for carrying out an SEO audit

A search engine optimisation (SEO) audit refers to the process of analysing the health of a website. The auditor uses a checklist to analyse the site and suggests ways of improving the performance of the website. Carrying out an SEO audit will therefore help identify fix and problems with your site, thus allowing you to stay updated and ahead of the competition.

By Charles Mburugu 8 Nov 2016

John French
Learn to cold call the clever way

Does cold calling leave you cold? Most people end up freezing when they are faced with the terrifying prospect of trying to sell something to a stranger on the other side of the phone.

By John French 23 Jul 2013

A renaissance in the Mother City

The increase of agency mergers in Cape Town - the White House and Johannesburg's AM-C formed DDB SA, the 3D Agency and IMA came together as Blueprint, and Young & Rubicam acquiredTholet Sievers to form Y&R Tholet - has played a big role in the renaissance of Cape advertising which began last year.

27 Jun 2001

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