Most liked Advertising news in South Africa

Dentsu Aegis Network signs affiliation agreement with Mojo New Media Limited

LUSAKA, Zambia - One of the leading global advertising networks, Dentsu Aegis Network has strengthened its footprint in Africa with the signing of Mojo New Media Limited (Mojo), a leading advertising agency in Zambia, as its affiliate creative agency in the market.

Issued by Dentsu Aegis Network 17 Jul 2017

ACA suspends member agencies

The Association for Communication and Advertising (ACA) has exercised its rights in accordance with its MOI and the process laid down in the ACA's Internal Enquiry Framework, after it found its member agencies DDB South Africa, Ireland-Davenport and Wunderman guilty of transgressing its Code of Conduct governing tenders and pitches.

17 Jul 2017

Beware of knee-jerk reactions

So Prisa (the Public Relations Institute of Southern Africa) is calling for regulation of the PR industry following the Bell Pottinger fiasco.

By Chris Brewer 17 Jul 2017

Yolande Botha directs Shortstraw's latest music video

If you've ever wanted to take your frustrations and anger out on something without being put in the naughty corner, the latest video for this Joburg Indie Rock band is for you.

Issued by The Brave Cartel 17 Jul 2017

ACA announces new board

The Association for Communication and Advertising (ACA) held its 70th AGM on Wednesday, 5 July 2017 at the AAA School of Advertising campus in Johannesburg, electing its new board of directors for 2017/2018.

17 Jul 2017

Rand Show 2018 to provide definitive consumer experience

The largest consumer exhibition in South Africa, the Rand Show, will return to the Johannesburg Expo Centre (JEC) at Nasrec in 2018 from Friday, 30 March, to Sunday, 8 April.

Issued by Rand Show 14 Jul 2017

RIP Gavin Singh

Hot 91.9FM presenter Gavin Singh passed away from a heart attack yesterday afternoon.

14 Jul 2017

Is it time to regulate the PR industry?

It has become more important than ever to address the current lack of regulation in the public relations industry, and explore the best options in promoting ethical conduct across the profession. For several years, the Public Relations Institute of Southern Africa, Prisa, has been consulting with industry and government stakeholders on Legislated Self-Regulation for the Communication Management Profession. Now, the role of ethics in public relations has come into question in light of the ongoing Bell Pottinger saga, and has once again put regulation high on the agenda.

By Daniel Munslow 14 Jul 2017

How advertising's ugly duckling has turned into a swan

Direct marketing has a bad name. The medium is, and always has been, synonymous with junk mail catalogues; charity donation requests and spam emails selling bad literature, questionable weightless products and “opportunities” to help stranded princes move their millions offshore. However, whatever you may think of the medium, direct marketing has always had three key things going for it.

By Bronwyn Williams 13 Jul 2017

The other side

The benefit of having seen both sides of the client-agency coin should equip both marketers and agency folk to apply more of a fair approach to their partnership, one would hope. Having settled back into the client world, almost one year later - I'm at goal setting phase for the next 12 months of my journey. I believe that leaders have two critical jobs to do, the first is to drive efficiency and performance and the second is to create happiness in the workplace. These were my two big goals for year one. Moving into year two, my focus is on building external relationships with the people that we do business with to drive exceptional outcomes.

By Wendy Bergsteedt 11 Jul 2017

Three small business branding success tips

At this point, small business owners understand the value and importance of branding their company. They realise that their brand will help them stand out amongst the crowd and give them an edge in an industry where the competition is heated.

By Boris Dzhingarov, Issued by Monetary Library 11 Jul 2017

Digital state of mind

The South African socio-political climate is currently undergoing rapid change and this has far-reaching effects on business. The recent cabinet reshuffle has adversely impacted the economy, with two leading financial agencies being forced to downgrade the credit and trading status of our country. This change in status quo has decision-makers in various industries tightening their belts, and it begs the question: What can businesses do to remain relevant, and to thrive in these tough economic times?

By Sheri Govender 11 Jul 2017

#StartupStory: THAT Network helps creatives find clients

South African based entrepreneurs, Shakirah Sky Dramat and Wayne Hipe Robertson, recently relaunched THAT Network, a startup, which aims to create a sustainable creative industry by bridging the gap between creatives looking for clients, and companies looking for creatives.

By Ruth Cooper 11 Jul 2017

In the news

Advertising News