Brand building in Africa: Demystifying the African marketplace
Brand building in Africa: Demystifying the African marketplace

Why have some companies succeeded and others failed in Africa? International brands have extended their business models into Africa, and set up shop: investing in infrastructure by means of supply chains and distribution networks, creating employment, and relentlessly driving their brands on the market, only to close-up shop when great expectations floundered.

By Catherine Burton, Harsh Sarda and Zeenat Ismail, Issued by Ipsos 6 hours ago

Vice President of Ghana, Dr Mahamudu Bawumia with the GE Digital team on a tour of the company’s San Ramon facility.
Digitisation of Ghanaian economy accelerated

ACCRA, Ghana - GE is supporting Ghana's digitisation drive to digitise the economy and move Ghana beyond aid dependence.

10 hours ago

Business events can lead the growth of African tourism
Business events can lead the growth of African tourism

While leisure is an important component of the tourism mix, operators need to develop a more diverse offering, driven by business tourism and conferencing. According to the South African National Convention Bureau, South Africa hosts about one million delegates at business events every year, supporting over 250,000 jobs directly and indirectly in this sub-sector alone.

By Yugashnee Naicker 12 hours ago

If the future in Africa is mobile, identity verification is paramount
If the future in Africa is mobile, identity verification is paramount

As in many other developing markets in which mobile is outstripping fixed-line networks, mobile operators are becoming an important provider of, and platform for, a growing range of services. As a result, the ability to verify customer identity is becoming a business imperative for mobile operators.

By Sherry Zameer 13 hours ago

'Africa Rising' is a global megatrend - Euromonitor
'Africa Rising' is a global megatrend - Euromonitor

Euromonitor International's Africa Rising megatrend is part of a Megatrend report series that provides "thought leadership on trends with the strongest influence on the world of tomorrow".

By Louise Marsland 1 day ago

Alliance Media's iconic OOH site makes national TV
Alliance Media's iconic OOH site makes national TV

Alliance Media in partnership with Coca-Cola, has created an iconic and innovative OOH billboard site by projecting onto the well-known Cham Towers building in Kampala, Uganda.

By Greg Benatar, Issued by Alliance Media 1 day ago

12 top young African tech leaders of tomorrow
12 top young African tech leaders of tomorrow

Africa is fast becoming a key global tech market, and many of the tech leaders of tomorrow are emerging from the continent with Africa's international ambitions and potential firmly in their grasp.

By Peter Pedroncelli 1 day ago

African youth demand a seat at the table
African youth demand a seat at the table

A new wave is sweeping across Africa. Elections on the continent are increasingly yielding younger leadership than ever before. From presidents to ministers and governors, senators to members of parliament, Africa's young people are demanding a seat at the political table.

1 day ago

Kenyan mobile consumer feedback company secures $3.5m investment
Kenyan mobile consumer feedback company secures $3.5m investment

mSurvey, the mobile-first consumer feedback platform for businesses and consumers in Africa, announced a Series A round of USD$3.5m, led by Africa focused venture firm TLcom Capital with investment from Social Capital, Kapor Capital, Golden Palm, and Richard Owen; founding team of Net Promoter Score (NPS).

1 day ago

LIA and Gorilla Doctors announce new global competition
LIA and Gorilla Doctors announce new global competition

In partnership with Gorilla Doctors, LIA has initiated a global competition that is open to all creatives between the ages of 21 - 30 years.

2 days ago

Book launched on Africa's free trade agreement
Book launched on Africa's free trade agreement

ADDIS ABABA, Ethiopia - A book is being developed on Africa's Continental Free Trade Agreement (AfCFTA) to serve as a valuable resource for future negotiators, academics, researchers, and policy makers, and enhance a greater understanding of how the agreement came about.

2 days ago

MTN introduces music streaming service in Nigeria
MTN introduces music streaming service in Nigeria

The music streaming service of telecommunications operator MTN, has entered into a partnership with Sony Music Entertainment to distribute the content of the label's catalogue on its platform in Nigeria.

2 days ago

Sebastian Kaulitzki ©
#Prisms2018: Out of Africa - an insider's perspective

The following is an excerpt from the Chartered Institute of Public Relations International (CIPRI) 2017 Maggie Nally Memorial Lecture I delivered at the House of Lords, Palace of Westminster.

By Robyn de Villiers 2 days ago