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Jockey targets Gabarone through OOH campaigns

To strategically engage the consumer market in Botswana, the Jockey out of home campaign has fifteen Jockey branded taxis travelling on major arterial routes around Botswana as well as a billboard on one of the main roads in Gabarone ensuring that the Jockey brand is visible to many consumers passing by on a daily basis.

30 Jul 2014 11:26