Study reveals optimised mobile spend to be in the double digits of total marketing mix
Issued by Mobile Marketing Association 19 Mar 2015 12:03
The Wireless Application Service Providers Association (WASPA) Code of Conduct was updated in February 2015. With compliance to the Code now mandatory, it is advisable that all industry members are made aware of what the new updates entail.
Time is money. An age-old saying that has become increasingly literal since digital has taken over. Customers expect immediate responses to emails and feedback (positive or negative) is one tweet away, time is of the essence. The fast-paced nature of business today means that you need to be ahead, just to stay current. This is why businesses are looking at custom application development to make business processes faster and more convenient, and to enable their teams to make quick and informed decisions using their tablets so that they can save time and increase their ROI.
Issued by Realmdigital 17 Mar 2015 12:20
Issued by Digital Narrative 16 Mar 2015 12:17
Digital Narrative brought Augmented Reality and eventing together in a spectacular display at the recent IAB Summit held last month. The concept took the shape of a giant Pinterest-style board, which not only gave maximum exposure to each valued sponsor and event partner, but also added an element of fun by offering engaging elements such as live social media links and even a virtual photo booth.
Issued by Digital Narrative 9 Mar 2015 08:30
Vserv has the largest and richest data on mobile internet users in India
Issued by Vserv 4 Mar 2015 11:36
From company to client, the growing rate of accessibility and quality on mobile devices has become the go-to platform to easily and reliably stay connected with customers, while also reaching an unparalleled increase in boosting fresh business. Whether your focus is on heightened productivity, a quicker turn-around time or simply customer satisfaction, the advantages that await by implementing a mobile-based point of attack can become truly unlimited. Smartphone? Try genius-phone.
Issued by Realmdigital 3 Mar 2015 11:49
Digital production agency, Bluegrass Digital, has been named an official solution partner of Veeva. Bluegrass was recognised by Veeva for their ongoing digital expertise in the fields of mobile applications and content management.
Issued by Bluegrass Digital 24 Feb 2015 13:34
Suzuki, a company that started from humble beginnings, has recently celebrated over 100 years of creating good value, reliable vehicles and motorcycles. Despite global brand success, the company, which started its South African sales operations in 2008, has had to work hard at establishing the same level of brand recognition locally.
Issued by Mobile Marketing Association 24 Feb 2015 11:22
Intelligence agencies and criminals aren't the only people who may be tracking your online behaviour. It turns out there's a lot more to your browsing session than meets the eye.
Issued by Maximizer Software 24 Feb 2015 10:19
The mobile medium has moved beyond hype and early adoption and is touching the mainstream consciousness in advertising and media.
The below SMS comes from an infamous promotion that ran a few years ago and received negative publicity on a number of digital channels: "Happy New Year you have won an inflatable bed from [Brand X]. Call ---------- quote ref: 4867. Prizes excl P&P. T &C apply. Reply no 2b removed."
We already know there are more cellphone subscriptions than people on the planet, but marketers still make the most of this all-pervasive communication channel. With that in mind, here are some of the key trends that will influence the growth of digital in the months to come.
Leading location-based search company Business Positioning Systems (BPS) is pleased to announce the addition of Buster Pitt to its team as Head of Sales.
Issued by Business Positioning Systems 16 Feb 2015 10:52