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AAT's Isolezwe Asidlale soccer campaign shortlisted for two Smarties awards - AAT - Always Active Technologies
AAT's Isolezwe Asidlale soccer campaign shortlisted for two Smarties awards

Always Active Technologies (AAT) is honoured that its Isolezwe Asidlale campaign has been shortlisted for two prestigious Smarties Awards. The campaign is shortlisted in the Lead Generation and Cross Media/Cross Mobile category, highlighting the impressive results the campaign delivered for the Isolezwe newspaper.

Issued by AAT - Always Active Technologies 31 Jul 2015 10:49

Pricecheck aims to bring feet through shop doors, via the internet - PriceCheck
Pricecheck aims to bring feet through shop doors, via the internet

With a strong focus on helping merchants get more shoppers through their doors, PriceCheck's digitising of real-world catalogues is set to change the South African retail landscape. As one of the five most visited sites in South Africa, PriceCheck's focus on mobile search and product discovery is lighting the way for other e-commerce players.

Issued by PriceCheck 31 Jul 2015 09:18

Vserv unveils the first Smartphone User Persona Report (SUPR) in India - Vserv
Vserv unveils the first Smartphone User Persona Report (SUPR) in India

Report segments smartphone users based on their profile and app usage

Issued by Vserv 30 Jul 2015 10:33

Smarties shortlist announced - Mobile Marketing Association
Smarties shortlist announced

The Mobile Marketing Association of South Africa today released the finalists for the coveted 2015 Smarties™ Awards for South Africa. The South African Smarties Awards are part of the only global awards programme created specifically to recognise best-in-class mobile marketing campaigns from around the world.

Issued by Mobile Marketing Association 29 Jul 2015 12:01

Learn how to positively influence your digital brand reputation - Meltwater
Learn how to positively influence your digital brand reputation

The digital universe is expanding and evolving. Are you? Digital methods open new windows to engage with customers, employees, stakeholders and partners across the web, social and mobile much more efficiently...

By Dries Badenhorst, Issued by Meltwater 28 Jul 2015 14:00

Vicinity Media launches mobile banners containing Dynamic Distance Window - Vicinity Media
Vicinity Media launches mobile banners containing Dynamic Distance Window

Vicinity Media, Africa's first true location-based mobile ad network, has released a revolutionary new feature - the in-banner distance window. This mobile pop-up banner reveals the actual distance from the user's location to the advertised offer. Consumers will now finally be able to distinguish between real, relevant location messaging and ordinary mobile display.

Issued by Vicinity Media 24 Jul 2015 10:42

New shopping cash back app for South Africa - Bluegrass Digital
New shopping cash back app for South Africa

Bluegrass Digital was selected to develop the HTML5 Android and iOS mobile app for SNAPnSAVE. This innovative shopping app allows South Africans to earn cash back when shopping, easily and for free.

Issued by Bluegrass Digital 21 Jul 2015 11:54

MMA Unilever mobile marketing event - Loeries - Mobile Marketing Association
MMA Unilever mobile marketing event - Loeries

Keynote speaker: Nakagawa Marco, VP Brand Building Foods

Issued by Mobile Marketing Association 16 Jul 2015 08:50

Download these budget-saving apps - 360eight
Download these budget-saving apps

Save money, budget for upcoming expenses and manage your cashflow like a pro.

Issued by 360eight 13 Jul 2015 09:51

MMA Standard Bank Smarties Awards panel of judges announced - Mobile Marketing Association
MMA Standard Bank Smarties Awards panel of judges announced

The Mobile Marketing Association of South Africa has announced the 2015 Smarties judges panel. Google's Bryan Nelson is the appointed Judge Chair and joined by an independent panel of senior brand marketers and industry experts. The cross-industry panel ensures that the MMA awards recognise the commitment and accomplishments of the burgeoning mobile marketing industry in South Africa.

Issued by Mobile Marketing Association 6 Jul 2015 10:39

MMA Africa forum part of Loeries Creative Week - proudly sponsored by Unilever - Mobile Marketing Association
MMA Africa forum part of Loeries Creative Week - proudly sponsored by Unilever

The Mobile Marketing Association "MMA" of South Africa announces a dedicated mobile marketing event, the MMA Africa Forum, as part of Loeries® Creative Week™. Proudly sponsored by Unilever, the free half-day workshop offers attendees the opportunity to learn from keynote speakers about how to successfully integrate mobile into the marketing mix.

Issued by Mobile Marketing Association 1 Jul 2015 09:15

Win-win for brands and shoppers as SNAPnSAVE launches new mobile cash-back app
Win-win for brands and shoppers as SNAPnSAVE launches new mobile cash-back app

Good news! South Africans will be able to get cash back for doing their everyday shopping and simply snapping their till slip.

Issued by SNAPnSAVE 29 Jun 2015 09:47

MMA South Africa Board appointments 2015-2017 - Mobile Marketing Association
MMA South Africa Board appointments 2015-2017

The Mobile Marketing Association of South Africa (MMA SA) is delighted to announce the appointment of Yaron Assabi (Founder of Digital Solutions Group) as Chair of the Board and Sarah Utermark as Vice-Chair, (CEO of OperaMediaworks' AdVine), for a two-year term with immediate effect. MMA SA also announces the formation of a new Board of Directors which has been recently elected and is drawn from across the mobile marketing industry in South Africa. Outgoing Chair Nicolle Harding will become the Chair Emeritus of the Association.

Issued by Mobile Marketing Association 26 Jun 2015 10:42

Why you should consider replacing airtime giveaways with sponsored call marketing - JustPalm
Why you should consider replacing airtime giveaways with sponsored call marketing

Many brands are finding that instant airtime giveaways are a fantastic marketing product to drive engagement with consumers. It's an instant reward that the majority of consumers consider rather valuable - much more valuable than coupons that they may or may not redeem before they expire.

By Patrick Palmi, Issued by JustPalm 26 Jun 2015 10:42

AMASA presents: Building a power mobile strategy workshop - AMASA
AMASA presents: Building a power mobile strategy workshop

The AMASA workshop is designed to equip delegates with the fundamentals of media planning.

Issued by AMASA 22 Jun 2015 11:42