Mobile press office news



KPMG Global Africa Practice launches app to streamline business in Africa - DigitLab
KPMG Global Africa Practice launches app to streamline business in Africa

The KPMG Global Africa Practice has launched their new Africa Business App - a first for the industry. The dynamic new platform will provide businesses and investors with seamless access to the very latest Africa information about doing business across the continent.

Issued by DigitLab 2 Mar 2015 09:32

Bluegrass partners with Veeva platform - Bluegrass Digital
Bluegrass partners with Veeva platform

Digital production agency, Bluegrass Digital, has been named an official solution partner of Veeva. Bluegrass was recognised by Veeva for their ongoing digital expertise in the fields of mobile applications and content management.

Issued by Bluegrass Digital 24 Feb 2015 13:34

Mobiclicks campaign moves Suzuki off the showroom floor - Mobile Marketing Association
Mobiclicks campaign moves Suzuki off the showroom floor

Suzuki, a company that started from humble beginnings, has recently celebrated over 100 years of creating good value, reliable vehicles and motorcycles. Despite global brand success, the company, which started its South African sales operations in 2008, has had to work hard at establishing the same level of brand recognition locally.

Issued by Mobile Marketing Association 24 Feb 2015 11:22

Privacy and security for smartphones with F-Secure's "Freedome" - Maximizer Software
Privacy and security for smartphones with F-Secure's "Freedome"

Intelligence agencies and criminals aren't the only people who may be tracking your online behaviour. It turns out there's a lot more to your browsing session than meets the eye.

Issued by Maximizer Software 24 Feb 2015 10:19

Rick Joubert
African mobile operators are missing an opportunity

The mobile medium has moved beyond hype and early adoption and is touching the mainstream consciousness in advertising and media.

By Rick Joubert, Issued by Mobile Marketing Association 23 Feb 2015 10:35

Consumer protection - The future of mobile prize promotions - Mobile Marketing Association
Consumer protection - The future of mobile prize promotions

The below SMS comes from an infamous promotion that ran a few years ago and received negative publicity on a number of digital channels: "Happy New Year you have won an inflatable bed from [Brand X]. Call ---------- quote ref: 4867. Prizes excl P&P. T &C apply. Reply no 2b removed."

By Alan Haarhoff, Issued by Mobile Marketing Association 20 Feb 2015 10:22

Deseré Orrill
Mobile is set to be the catalyst for multi-channel, cross promotion in 2015

We already know there are more cellphone subscriptions than people on the planet, but marketers still make the most of this all-pervasive communication channel. With that in mind, here are some of the key trends that will influence the growth of digital in the months to come.

By Deseré Orrill, Issued by Ole! Media Group 17 Feb 2015 07:08

Business Positioning Systems welcomes new Head of Sales - Business Positioning Systems
Business Positioning Systems welcomes new Head of Sales

Leading location-based search company Business Positioning Systems (BPS) is pleased to announce the addition of Buster Pitt to its team as Head of Sales.

Issued by Business Positioning Systems 16 Feb 2015 10:52

Building winning brands in a mobile world - Knowledge Resources
Building winning brands in a mobile world

To win in the mobile world, we need a new way of brand-building. It's what we've called Mobi-Ready Branding - a multi-dimensional viewpoint on what makes brands successful in a new digital world.

By Lynne Gordon, Issued by Knowledge Resources 12 Feb 2015 14:11

info4africa embraces omnichannel mobile user experience - AAT - Always Active Technologies
info4africa embraces omnichannel mobile user experience

With an increased focus on placing vital health provider information into the hands of every South African, Always Active Technologies (AAT) has launched a Mxit app for national service provider network, info4africa, to complement their existing mobile portals.

Issued by AAT - Always Active Technologies 10 Feb 2015 11:58

Cape Town's Sea Point Promenade comes alive with Layar Augmented Reality - Digital Narrative
Cape Town's Sea Point Promenade comes alive with Layar Augmented Reality

Cape Town, The Design Capital of the World, is the creative hub of Southern Africa - a habitat for artists who channel their creativity into arts of all forms. With the use of Augmented Reality (AR) technology available today, artists can now enhance their creative works and transform any still image into a fully interactive experience.

Issued by Digital Narrative 28 Jan 2015 10:53

App-based taxi booking service, Taxify, launches in Johannesburg and Cape Town
App-based taxi booking service, Taxify, launches in Johannesburg and Cape Town

- Connecting you to a licensed taxi at the push of a button

Issued by Revnetek SA 27 Jan 2015 12:31

Vserv launches Aqua Native, the next generation native ads - Vserv
Vserv launches Aqua Native, the next generation native ads

Backed by Vserv Smart Data™, Vserv Aqua Native to deliver seamless, non-intrusive ad content with higher CTRs

Issued by Vserv 22 Jan 2015 10:41

Five things insurance companies should know about building apps - Realmdigital
Five things insurance companies should know about building apps

Consumers' expectations are on the rise for mobile services that slip seamlessly into their lives and become a necessity to the point where it becomes their go-to channel to interact with their service or product providers. In the mobile space some of the most engaging and successful mobile apps have been developed by retail, travel, and hospitality industries.

Issued by Realmdigital 21 Jan 2015 13:41

ChiChi Sponsored Calls' influence on African political campaigns - Justpalm
ChiChi Sponsored Calls' influence on African political campaigns

Cell phones and social media platforms like Facebook and Twitter are playing an increasingly prominent role in how voters get political information and follow election news.

Issued by Justpalm 21 Jan 2015 08:03