Varsity Sports: Beyond the pitch, field and stage
Varsity Sports: Beyond the pitch, field and stage

Supporting your team just got easier, thanks to the newly minted, improved Varsity Sports mobile application...

Issued by 4i Mobile 2 days ago

Vicinity Media launches interactive rich media - A wealth of location targeting
Vicinity Media launches interactive rich media - A wealth of location targeting

Hot on the heels of adding the 300 x 600 full screen mobile unit to its creative arsenal, Vicinity Media now brings you the world's most engaging rich media creative solutions - all with precise location targeting...

Issued by Vicinity Media 3 days ago

Ad blockers vs publishers - The war rages on
Ad blockers vs publishers - The war rages on

It cannot be ignored that advertising is what made the World Wide Web what it is today right from the humble beginnings...

Issued by DQ&A Media Group 15 Jul 2016

MMA SA Smarties shortlist announced
MMA SA Smarties shortlist announced

The much-anticipated shortlist for the MMA SA Smarties has been announced. With the highest number of entries to date, the MMA SA Smarties is fast becoming the defining award for innovation in mobile...

Issued by Mobile Marketing Association 15 Jul 2016

Gorilla scoops 20 MMA Smarties shortlists
Gorilla scoops 20 MMA Smarties shortlists

With a total of 20 shortlisted entries across nine categories, it's the biggest recognition yet for Gorilla - an agency that is increasingly focused on mobile-based content, creativity and innovation...

Issued by Gorilla 14 Jul 2016

MMA SA forum workshop and Smarties dates and tickets here
MMA SA forum workshop and Smarties dates and tickets here

Join the MMA and mobile innovators on Friday, 19 August, in Durban - as they celebrate excellence, innovation and effectiveness in mobile Marketing at the 2016 Smarties Awards...

Issued by Mobile Marketing Association 14 Jul 2016

South Africa currently ranks as one of the top entrepreneurial countries in emerging markets
South Africa currently ranks as one of the top entrepreneurial countries in emerging markets

Emerging markets have long been hotbeds of activity for entrepreneurial-minded people. In countries where big business only employs a percentage of the population, industry is not widespread and people have little access to many of the luxuries or even essentials that people in developed nations have...

Issued by Global Data Intelligence Limited 13 Jul 2016

Creative mobile marketing agency, JustPalm.com, now brings karaoke to mobile and social networks
Creative mobile marketing agency, JustPalm.com, now brings karaoke to mobile and social networks

The innovative mobile marketing agency, JustPalm.com, has launched #miBeats music competition - an interesting service that allows users to play karaoke linked to social networks via their mobile phone...

Issued by JustPalm 8 Jul 2016

MMA SA Smarties judges announced
MMA SA Smarties judges announced

Led by jury chair, Tim Bishop, the diverse list of judges for the 2016 Mobile Marketing South Africa (MMA) Smarties Awards brings a range of perspectives to judge South Africa's greatest mobile talent...

Issued by Mobile Marketing Association 8 Jul 2016

Digicape markets SA-developed micro tracker - Sensor Smart Tracker
Digicape markets SA-developed micro tracker - Sensor Smart Tracker

Tech start-up, Sensor Networks, has partnered with Digicape to distribute their latest product, a nifty personal micro tracker device called Sensor Smart Tracker...

Issued by Digicape 7 Jul 2016

Vicinity's premium publisher network hits 30-plus
Vicinity's premium publisher network hits 30-plus

Vicinity Media has announced a number of additions to its premium publisher network, taking the number of active premium publishers in the network into the mid-30's...

Issued by Vicinity Media 4 Jul 2016

Last chance to enter the MMA Smarties - extended deadline 30 June 2016
Last chance to enter the MMA Smarties - extended deadline 30 June 2016

With hundreds of campaigns already submitted, the 2016 Smarties is set to surpass last year's entries. The deadline has been extended to ensure that all mobile creatives have time to submit and be counted...

Issued by Mobile Marketing Association 30 Jun 2016

Carmen Murray
The three H's of brand purpose

How times have changed for marketing? Not too long ago, reaching out to customers was easy and accessible. All you had to do was to take your product to advertising platforms like TV, radio and print and our job was done..

By Carmen Murray, Issued by Mobitainment 30 Jun 2016

InSite shifts mobile retirement into gear
InSite shifts mobile retirement into gear

Planning for your financial future can now be done from the palm of your hand. The InSite team has been hard at work, developing a first-of-its-kind retirement fund mobile app for the Vodacom Group Pension Fund...

Issued by inSite Education 29 Jun 2016

How much response from a QR code on pack?
How much response from a QR code on pack?

You can expect anywhere from 1% to 80%, and this all depends on what you are offering on-pack. You need to make the offer intriguing and something that your consumer wants to be involved with...

Issued by Surveway 23 Jun 2016

Five ways the MMA Smarties SA Mobile Awards bring you mobile marketing recognition and rewards
Five ways the MMA Smarties SA Mobile Awards bring you mobile marketing recognition and rewards

Haven't entered the Smarties yet? Here are five excellent reasons why you should, as well as some tips to help you craft a winning entry...

Issued by Mobile Marketing Association 23 Jun 2016

Calling South Africa's mobile marketing talent - under two weeks left to enter the MMA SA Smarties Awards
Calling South Africa's mobile marketing talent - under two weeks left to enter the MMA SA Smarties Awards

If you are a marketer or an agency that has created a compelling and successful mobile campaign, a Smarties Award will set you apart in the industry, affirming your experience in a rapidly growing marketing sphere...

Issued by Mobile Marketing Association 17 Jun 2016