No, the concepts of "tribalism", "gamification" and "engagement" aren't a promo for the latest computer game, but are in fact the trends that will characterise the way companies and consumers interact in 2013. The branding industry is constantly developing and. while the following trends are evolutions rather than dynamic, short-term changes, we believe there are 10 areas that will define the brandscape over the next year.
By HKLM Exco Team 31 Jan 2013 12:33
In a tiny sweltering tin-roofed shack inside one of Mogadishu's bullet-riddled neighbourhoods, two brothers, Ali Hassan and Mustafa Yare, sit hunched over one of eight humming desktop computers. Together they show Nasteexo Cadey, a young veiled student at Mogadishu University, how to set up her Facebook account, browse YouTube videos and check her e-mail.
By Jonathan Kalan 28 Jun 2013 10:21
MTV Base and the MTV Staying Alive Foundation, have joined forces with the Nigerian government's National Agency for the Control of AIDS and the Bill & Melinda Gates Foundation to combat a lack of awareness and misinformation about HIV, sexual responsibility and teen pregnancy among Nigerian youth, using the medium of Shuga, MTV's TV series and multimedia campaign.
26 Jun 2013 10:30
With the creation of a new Orange Campus site in Senegal, the France Telecom-Orange Group, which is present across 20 African countries, reaffirms its commitment to strengthening its worldwide managerial community and to supporting managers in their daily responsibilities.
20 May 2013 11:46
Dr. Judith Rodin, president of The Rockefeller Foundation, on Monday, 13 May 2013, launched a new foundation initiative that will focus on Africa's youth and employment, Digital Jobs Africa.
14 May 2013 11:02
Howzit MSN, reportedly one of Africa's largest portals with approximately 3.3 million unique browsers per month, is set to launch dedicated versions of its site for Nigeria and Kenya.
14 May 2013 09:20
Pierre Odendaal, chief creative officer at McCann Johannesburg, South Africa, has been selected to adjudicate the African Cristal Festival. The event takes place from 11-14 April 2013 in Abidjan, Ivory Coast, and is the first ever Pan-African summit for communication and media.
4 Apr 2013 12:45
Loerie entries are now open, and those that get their work in by 15 April 2013; get 10% off their entry fee. The final deadline for entries is 31 May and agencies or marketers throughout Africa and the Middle East can enter their work.
4 Apr 2013 10:04
Microsoft Corporation on Tuesday, 5 February 2013, introduced the Microsoft 4Afrika Initiative, a new effort through which the company will actively engage in Africa's economic development to improve its global competitiveness.
6 Feb 2013 11:40
Social Media Week, powered by Nokia for a third year, will for the first time take place on the African continent in Lagos, Nigeria from 18-22 February 2013, under the theme 'Open & Connected: Principles for a Collaborative World'.
23 Jan 2013 15:41
2100 Cameroonian girls aged between 6 and 15, mainly from Northern Cameroon, an area ravaged by poverty, started school last month at the beginning of the country's school calendar after MTN Cameroon resolved to sponsor their education for the next six years.
30 Oct 2013 07:14
The UCT Graduate School of Business will be repeating its highly successful annual open day for potential students in Cape Town next month.
Issued by UCT Graduate School of Business 19 Aug 2013 11:23
A Foundation for Rural Education, Wildlife and Environment - The Gambia (Forewengam) is a charitable organisation registered in The Gambia, West Africa, which is working towards sustainable development since its inception in 2004.
22 Jul 2013 10:29
The latest research by the African Management Institution (AMI) shows that the continent is severely lacking in managers with the skills to advance its economy.
Issued by UCT Graduate School of Business 19 Jul 2013 13:06
A high-level workshop on a new "Partnership for Skills in Applied Sciences, Engineering and Technology in Africa" began on Friday, 12 July 2013, in Ethiopia. The three-day event organised by the World Bank and the Government of Ethiopia connects Ministers of Education and Training from nine African countries with a wide range of experts from Brazil, China, India and Korea.
15 Jul 2013 11:28
The aftermath of the three-day intensive training at GPU [Gambia Press Union] secretariat that brought to the end the lively interactions among different media practitioners ranging from newspaper journalists, magazines, electronic media and online journalists on scintillating subject matters that were chosen by the Gambia journalists umbrella body like gender reporting, reporting on children's issues and those marginalized in the society in a more ethical and professional manner.
By Kebba Jeffang 27 Jun 2013 12:30
Aggreko, the global company in the provision of temporary power and temperature control services, has announced the launch of its inaugural 'Aggreko University' technical training programme at an event in Abidjan.
25 Jun 2013 09:52
While the world remains focused on ending Mali's conflict following rebel incursions into the northern part of the country early last year, there are about 400,000 Malian children facing severe disruptions in their education, warns the UN Children's Fund, UNICEF.
By Kingsley Ighobor 20 May 2013 13:29
ECOWAS (Economic Community Of West African States) Member States have been urged to establish a mechanism for monitoring and evaluating the efficacy of their National Youth Employment Plans in responding to the youth employment challenges facing the region.
14 May 2013 20:51
Ghana's minister of Employment and Labour Relations, Nii Armah Ashietey, has called for the introduction of entrepreneurship as a course in institutions of higher learning in ECOWAS Member States.
10 May 2013 11:21
MTV Base is set to launch the inaugural MTV Africa All Stars, a pan-African music and youth empowerment campaign saluting the star quality and widespread appeal of contemporary African musicians.
2 Apr 2013 12:18
20 digital journalism projects have earned US$1 million in funding and technical support as part of the African News Innovation Challenge (ANIC).
29 Nov 2012 10:12
Ghanaian president, John Dramani Mahama has announced educational and research institutions across the country will from early 2013 benefit from the supply of 400 000 laptops to facilitate teaching, learning, innovations and research.
By Masahudu Kunateh 26 Nov 2012 10:39
A comprehensive online digital library, reportedly the first of its kind in Cameroon, and the construction of a primary school by staff, are just some of the community initiatives that have scored MTN Cameroon the coveted MTN Group President and CEO prize in this year's '21 Days of Y'ello Care' campaign.
30 Oct 2012 09:40
An international media institution, Radar Media Development, has concluded a two-day training for journalists on reporting election issues, health and international news at the Leonard Cheshire LRC, Congo Cross.
By Victoria Saffa 23 Oct 2012 12:13
The Octéa Diamond Group, owners of the Koidu Diamond Mine in the Kono District of Sierra Leone, last week launched an educational programme with South African publishing company Times Media, owners of The Sunday Times newspaper, to promote reading and learning in Koidu schools and the surrounding Kono communities.
22 Oct 2012 11:49
Arterial Network have officially launched the African Creative Economy website, www.africancreativeeconomy.org, in the run up to the opening of the 2012 African Creative Economy (ACE) Conference by Hon. Youssou N'Dour in Dakar, Senegal.
17 Oct 2012 11:47
Public basic and junior high schools in the Brong Ahafo region of Ghana received 6 624 laptops for use in support of Information Communication and Technology (ICT) teaching and learning programmes.
By Masahudu Kunateh 15 Oct 2012 11:00
Subscribers of MTN Ghana can now learn while on the go with international broadcaster, Deutsche Welle's 'Learning by Ear'. The innovative program is now on the MTN Radio (mRadio) platform and available for just 1 Pesewa per minute by dialing 1303.
By Masahudu Kunateh 10 Oct 2012 13:02
The rector of the Ghana Institute of Journalism (GIJ), David Newton has entreated health reporters to establish a cordial relationship with health workers, as a means of gathering accurate information for their reports.
By Maame Agyeiwaa Agyei 4 Oct 2012 14:01
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