Environmentally friendly purchases heat up in emerging markets

NEW YORK, US: Purchases of environmentally protective products have grown significantly in two of the world's leading markets - China and Brazil; but the widespread perception that these products are too expensive may be blocking deeper adoption. 21 Aug 2012 11:16

Online audience measurement services for Thailand

BANGKOK, THAILAND: comScore, Inc has released the inaugural report on Internet usage in Thailand from its comScore Media Metrix service. 4 Apr 2012 13:11

Global consumer confidence increases 1 point in Q4 2011

NEW YORK, US: Global consumer confidence increased one index point last quarter to 89, while Europe led confidence declines in 24 of the region's 27 measured markets, according to fourth quarter 2011 global consumer confidence findings from Nielsen, a leading global provider of information and insights into what consumers watch and buy. 8 Feb 2012 12:14

Not child's play: Adults rule the gaming world in South East Asia

BANGKOK, THAILAND: Effective Measure, a leading provider of digital media planning solutions in emerging markets, today reported that 77% of South East Asia's gaming audience is adults aged between 21 to 60 years old - highlighting the growing popularity of casual gaming as a significant adult pastime. 23 Nov 2011 09:15

Consumer Confidence Survey: Economy again top global concern

NEW YORK, US: Global online consumer confidence fell for the seventh consecutive quarter as confidence in 31 of 56 global markets measured declined, according to from Nielsen, a leading global provider of insights and analytics into what consumers watch and buy. 9 Nov 2011 09:36

Mobile views of websites see strong growth

KUALA LUMPUR, MALAYSIA: Effective Measure, a leading provider of digital media planning solutions in emerging markets, has reported that over 115 million web pages are viewed on mobile devices in the month of September 2011 in Malaysia - attributing to a 6% increase in mobile page views from the start of the year. 25 Oct 2011 10:17

Global adspend up 8.8% in Q1 2011: Advertisers push TV spend

NEW YORK, US: Global advertising rose 8.8% year-on-year in Q1 to total US$118 billion* based on published rate cards, as advertisers spent more on television and continued to invest in booming consumer Asian and Latin American markets. 11 Jul 2011 12:07

Global mobile user survey released

[Dr KF Lai] SINGAPORE: Despite mobile device functionality becoming ever more sophisticated, research, released this week by mobile media company BuzzCity, shows that mobiles are actually sustaining, not replacing, consumer demand for PCs. 16 Feb 2011 08:31

Technology markets continue to grow in Asia

SINGAPORE: For the total year-to-date (Jan-Nov 2010) the markets continued to witness positive growth across the board in terms of value and units in nine Asian countries. 4 Feb 2011 06:14

Unemployment, inflation worries hit consumer confidence

NEW YORK, US: Consumer confidence fell in 25 out of 52 countries in Q4 2010 as hope for a global economic recovery evaporated at the end of last year, according to the latest edition of the Nielsen Global Consumer Confidence Index, which tracks consumer confidence, major concerns and spending intentions among online consumers. 27 Jan 2011 11:00

Major household appliances industry grows 23% across Asian markets

SINGAPORE: Thanks to the economic recovery, increasing spending power of consumers in the region has been a boon to many industries, including the major household appliances sector, which has managed to bounce back from its weakened performance of yesteryear. 4 Jan 2011 10:56

Asia's 2011 optical industry looking good

SINGAPORE: Over 90% of optical retailers across six Asian markets are optimistic that the industry will continue to do well, if not better next year. 3 Nov 2010 11:19

New initiative for no cost tagging with media Metrix 360 in Southeast Asia

SINGAPORE: comScore, Inc recently announced that it will offer free participation in Media Metrix 360 to online publishers in Southeast Asia. Under this new initiative any publisher can now participate in Media Metrix 360 measurement with no implementation fee for tagging. 14 Sep 2010 07:29

Increasing wanderlust among Germans

NUREMBERG, GERMANY: Germans are keener now on travelling than ever before, with sales from bookings higher than in any other summer season over the past few years. Cuts in the price of vacations are bolstering booking behaviour. 2 Aug 2010 12:53