Information you need to know about journalists - Encyclomedia In order to be really effective in your publicity campaigns, there are certain details that could be very useful to you, if you knew them before you started pitching your ideas to journalists. 16 May 2008 16:01
Before clicking ‘Send', read this... [Riaan Grobler] Written communications form an integral part of many businesses' daily operations. Apart from the countless letters and emails generated daily, annual reports, newsletters, advertisements and many other documents are being distributed to clients and board members or being printed and viewed by the public. Trouble is, very few companies bother to have these documents professionally proofread to ensure that grammar and spelling are correct. 15 May 2008 08:46
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A note to interns and job seekers [Claire Gardner] Not an hour passes by without an email from a prospective PR or events management student landing in my inbox. Occasionally I read them, but more often than not, I delete them. The ones I do read thoroughly unimpress, annoy or irritate me. 14 May 2008 09:00
Telmar celebrates 40 years In 2008, Telmar celebrates its 40th birthday and, in recognition of this, is offering ReSearch Guru as a no-charge add-on to all of its current TNT+ licensed users. ReSearch Guru, a simple to use, web-based keyword search tool, was introduced last year. 14 May 2008 08:51
CSI:Miami star for local jewellery catalogue CSI:Miami female lead Eva La Rue (Natalie Boa Vista on screen) will star in premium jeweller Browns The Diamond Store's new seasonal catalogue. The actress, who arrives in South Africa on Wednesday, 14 May 2008, for the campaign shoot, is the latest installment of the jeweller's long association with celebrities that include Celine Dion, Simply Red's Mick Hucknall, JayKay of Jamiroquai and Charlize Theron. 12 May 2008 08:37
There's life after listing... believe it and you'll have a client for life [John Spira] In the same way as a wedding serves as an occasion to mark the beginning of a long-term relationship, so the listing of the shares of a company on the JSE should signal the start, not the end, of a long-term union between a PR firm and its JSE-listed clients. 8 May 2008 08:31
Loeries calls for PR entries The Loerie Awards is calling for submissions from public relations agencies to be recognised for excellence in brand communication. Although there is no specific PR category, PR agencies are invited to submit work in which they have executed an aspect of a brand promotion campaign in an original way. 7 May 2008 09:27
New GM for Marcus Brewster CT Peter Milne has been appointed as GM in the Cape Town office of Marcus Brewster Publicity (MBP), to champion new business development and special projects for the firm. 6 May 2008 09:35
Talk2Us strengthens its marketing and communications muscle - Talk2Us Talk2Us welcomes Buhle Madlala, a talented Account Executive, her strengths are in the arena of Communications and Public Relations complementing and adding to our existing dynamic team. 5 May 2008 09:56
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