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Biz Takeout's

Episode 182: Augmented reality, Virtual reality & Pokemon Go. Native VML and Y&R SA Partnership

Date: 21 Jul 2016
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Enjoy a show at the Barnyard and assist our advertising colleagues at the same time
Enjoy a show at the Barnyard and assist our advertising colleagues at the same time

It's no secret that the advertising and communications industry is going through difficult times which is why it's important that we support one another. The ABF's next fundraiser takes place on 11 August at the Barnyard Rivonia...

Issued by Advertising Benevolent Fund 2 days ago

The art of pretence: marketing in tough times
The art of pretence: marketing in tough times

They say there's no sentiment in business but in fact it's sentiment that drives everything in business...

Issued by Gawk 3 days ago

IABC Africa announces open registration for annual communication conference
IABC Africa announces open registration for annual communication conference

The IABC Africa communication conference will convene communication leaders, business owners, consultants and corporate communication professionals to discuss key issues facing the communication industry today...

Issued by IABC Africa Region 19 Jul 2016

PR needs to be aligned to reputation management strategy
PR needs to be aligned to reputation management strategy

Businesses should stop throwing exorbitant amounts of money at public relations companies or 'social media agencies' for communication efforts that are not well planned or strategically sound...

15 Jul 2016

#CX: The new business frontier
#CX: The new business frontier

Why customer experience? Why now? Because we have entered an age when focusing on customers is more important than any other strategic imperative...

Issued by Effective Intelligence 12 Jul 2016

Hemmesphere brings designer lighting to South Africa
Hemmesphere brings designer lighting to South Africa

Amplicon has won the Hemmesphere Lighting account for communications in South Africa. Hemmesphere Lighting is a UK-based bespoke lighting design company owned by Barend Massow Hemmes of Massow Design...

Issued by Amplicon PR 12 Jul 2016

#MandelaMonth: Rise of the philanthropic campaign
#MandelaMonth: Rise of the philanthropic campaign

Last year's CEO SleepOut™ campaign was so effective that it has brought home Africa's first AMEC awards for excellence in communications measurement and evaluation for 2016. Oresti Patricios, CEO of Ornico, explains the trend...

By Leigh Andrews 11 Jul 2016

OffLimit Communications strides into the rest of Africa
OffLimit Communications strides into the rest of Africa

In recent years, OLC (OffLimit Communications) has extended its operations into multiple countries on the African continent...

Issued by Offlimit Communications 7 Jul 2016

Boris Dzhingarov
What can we learn from the Essure lawsuits and how Bayer handled public image results?

Most people do not know anything about Essure, but those in the marketing world did pay close attention to the development of the Essure lawsuits that appeared...

By Boris Dzhingarov, Issued by Monetary Library 6 Jul 2016

Toyota SA supports Pendoring Advertising Awards, vernacular advertising
Toyota SA supports Pendoring Advertising Awards, vernacular advertising

Toyota believes advertising in vernacular languages contributes to brand loyalty and customer engagement...

6 Jul 2016

Enterprise supplier development provides win-win in MAC Codes
Enterprise supplier development provides win-win in MAC Codes

Partnering with small business while still maintaining service delivery standards need not be an insurmountable challenge...

By Dharmesh Nagar 5 Jul 2016

Who's making a big impression on Biz?
Who's making a big impression on Biz?

As Bizcommunity's reputation as a premier global resource for industry news from the African continent increases, so our 600+ Press Office holders and company listings are reaping the benefits...

Issued by Bizcommunity.com 1 Jul 2016

MOU creates social innovation, ideation lab for China
MOU creates social innovation, ideation lab for China

At the Cannes Lions International Festival of Creativity, WPP and Tencent have signed a memorandum of understanding (MOU) and entered into a strategic alliance to create a social innovation and ideation lab...

30 Jun 2016

Service delivery: Vital for success
Service delivery: Vital for success

Would you let a brain surgeon conduct surgery after a ten minute crash course on the anatomy of the brain? Well I certainly hope not...

By Camilia du Plooy 30 Jun 2016

Tenfour Media land Old Mutual sponsorship PR account
Tenfour Media land Old Mutual sponsorship PR account

From 2016, Tenfour Media will be handling the PR for Old Mutual's sponsorship portfolio...

Issued by Tenfour 29 Jun 2016

Screengrab from 'Manboobs'.
What makes a good PR campaign great? Top traits of Cannes Gold Lion winners

Last week was the big reveal of the 2016 Cannes Lions winners and, like millions of others around the world, I was eager to see what PR had done this year to scoop the coveted category prize...

By Rebecca Cronje 29 Jun 2016

Ogilvy & Mather South Africa makes history at Cannes Lions 2016
Ogilvy & Mather South Africa makes history at Cannes Lions 2016

The Ogilvy & Mather South Africa Group is bringing home a total of 11 Cannes Lions across a number of its integrated clients, including KFC's first Grand Prix...

Issued by Ogilvy & Mather 28 Jun 2016

Ticket sales open for the #Apex2016 events
Ticket sales open for the #Apex2016 events

The Association for Communication and Advertising has announced that ticket sales are open for the 2016 Apex Awards events taking place on Thursday, 7 July, in the Ivory Auditorium at The Forum on The Campus in Bryanston, Johannesburg...

Issued by The Association for Communication and Advertising 27 Jun 2016

Navigating the complexity of the agency environment and performance
Navigating the complexity of the agency environment and performance

Those of us working today all have some type of stress in our jobs and those in PR, marketing and communications know all too well the toll it can take on productivity if left unmanaged...

By Janine Lloyd 24 Jun 2016

New business for you - the "hello" that matters
New business for you - the "hello" that matters

Living Your Brand (LYB) takes "hello" to the next level by connecting digital, communication and creative agencies with clients...

Issued by Living Your Brand 22 Jun 2016

You're probably wasting your time creating content
You're probably wasting your time creating content

When your consumers start selling your brand for you, pat yourself on the back. Getting to that point is no easy feat. It'll never happen without a meaningful brand-audience connection...

By Nicole Samakosky 22 Jun 2016

The 18 responses you need for content to go viral
The 18 responses you need for content to go viral

Content that elicits extreme positive or negative emotions gets your audience's attention. Once you have their attention, it is easier to get them to share...

By Amanda Patterson 21 Jun 2016

Oosthuizen
The rise of short-form, real-time content

Joanna Oosthuizen, national managing director of Ogilvy Public Relations South Africa, is one of just two South Africans included in PR Week's 2016 Global Power Book. She exclusively talks us through the future of the PR industry

By Leigh Andrews 21 Jun 2016

Ornico wins Africa's first AMEC Awards
Ornico wins Africa's first AMEC Awards

Ornico's campaign analysis of the inaugural The CEO SleepOut in 2015 has been awarded two Gold Awards at the prestigious AMEC Awards, held in London on 16 June...

Issued by Ornico 21 Jun 2016

Stuart Smith
PR needs an image campaign: time to recognise PR's influence in marketing

Creativity in PR means reframing a brand's story with ideas that cut through this effectively, writes Stuart Smith Global CEO of Ogilvy Public Relations...

By Stuart Smith, Issued by Ogilvy & Mather 20 Jun 2016

Winner of Professional Speakers Association of Southern Africa award offers tips on public speaking
Winner of Professional Speakers Association of Southern Africa award offers tips on public speaking

The Professional Speakers Association of Southern Africa (PSASA) has inducted full-time speaker and business author Douglas Kruger into its 'Hall of Fame'...

17 Jun 2016

UCT GetSmarter PR course offers online access to latest thinking
UCT GetSmarter PR course offers online access to latest thinking

Staying on top of the new world of public relations requires effort to keep up with industry change or best practice and new tools and platforms...

17 Jun 2016

Is rambling reducing your results?
Is rambling reducing your results?

The amount of time a person spends reading has decreased significantly over the years. Having started my career in PR about a million years ago, this was not the case...

By Nicole Spruijt 17 Jun 2016

Vendor verification is part of business reputation
Vendor verification is part of business reputation

Having a good business reputation is essential for survival in the market place and is one of the most significant assets an organisation can have...

15 Jun 2016

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