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Biz Takeout's

Episode 133: VMA Group expansion, Exceptional Customer Experience and RayBan #campaign4change

Date: 29 May 2015
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You're not buying my opinion
You're not buying my opinion

Influencer marketing is new, it's different and with anything new and unknown, we need to box it in with our programmed thoughts and ideas...

By Samantha Wright 27 May 2015 13:23

IABC Africa introduces incoming chair - IABC Africa Region
IABC Africa introduces incoming chair

The Africa Region of the International Association of Business Communicators (IABC) has announced that Carol Allers will succeed Daniel Munslow as regional chairperson for the 2015 to 2016 term...

Issued by IABC Africa Region 27 May 2015 12:46

New Surf Auto and Verve! celebrate Women in White - Verve
New Surf Auto and Verve! celebrate Women in White

Unilever's original washing powder brand, Surf, wanted to dazzle the women of South Africa with the launch of their new Auto range...

Issued by Verve 25 May 2015 12:07

Three steps to nailing your next pitch
Three steps to nailing your next pitch

Even though PR practitioners are good writers and good promoters of their clients' brands, most account managers and executives are not the most effective presentation/pitch-givers...

23 May 2015 09:58

Openfield to run with Springbok Sevens - Openfield
Openfield to run with Springbok Sevens

Openfield has been appointed by SARU to manage and implement the PR for the Blitzboks for the upcoming HSBC World Sevens Series 2015/16 and the Road to Rio for the Olympics...

Issued by Openfield 21 May 2015 12:30

We are because of PR - Bizcommunity.com
We are because of PR

A paraphrase of the definition of Ubuntu - we are because you are - goes some way to explain that apart from our pride in being Africa's premier B2B news distribution channel, Bizcommunity is also proud to be home to a great many of the continent's foremost PR, marketing and digital communications professionals...

Issued by Bizcommunity.com 21 May 2015 12:06

I'm not a communication strategist - I am a consumer advocate
I'm not a communication strategist - I am a consumer advocate

We, as communication strategists, often get drowned by our own jargon, statistics, consumer mapping and landscapes that we forget the very essence of being an effective communication strategist...

By Mogorosi Mashilo 21 May 2015 11:05

Leading tech agency joins VAS Africa and AfricaCom as media partner in Africa - Duo Marketing
Leading tech agency joins VAS Africa and AfricaCom as media partner in Africa

As a digital PR consultancy servicing technology clients, it made sense for DUO Marketing & Communications to partner with the leading mobile and telecoms conferences on the annual events calendar...

Issued by Duo Marketing 19 May 2015 09:43

© Vadym Zaitsev – 123RF.com
The predictability of government communicators

Let's face it: Ranting and raving, however injured one might feel, tends to switch people off. All the more so if you hold a position in government...

By Janine Lazarus 15 May 2015 13:07

Kagiso Trust appoints Kaelo Engage to implement its 30th anniversary celebration - Kaelo Engage
Kagiso Trust appoints Kaelo Engage to implement its 30th anniversary celebration

Sandton-based content development agency, Kaelo Engage, has been appointed by the Kagiso Trust to roll out its 30-year anniversary celebrations across South Africa...

Issued by Kaelo Engage 15 May 2015 11:13

Khuthalani Khumalo
When the road to your promotion seems unending...

Agencies around the country are structured in different ways...

By Khuthalani Khumalo 12 May 2015 14:00

Mmusi Maimane - Master of communication
Mmusi Maimane - Master of communication

When in early 2011 Mmusi Maimane emerged on the South African political landscape as the DA's mayoral candidate, most people's reaction was Mmu who?...

By Marion Scher 12 May 2015 13:44

PR students launch 'Feed a Dream' at Cape school
PR students launch 'Feed a Dream' at Cape school

On 15 May, fourth-year PR students of the Cape Peninsula University of Technology (CPUT) and the Peninsula School Feeding Association (PSFA) will launch their #FeedADream campaign to learners...

11 May 2015 13:35

Riverbed bags cement giant PPC! - Riverbed
Riverbed bags cement giant PPC!

Integrated communications agency Riverbed has been appointed as PPC's PR agency of choice and will oversee PPC's corporate and brand communications in South Africa and in other key markets across Africa...

Issued by Riverbed 11 May 2015 11:15

[Biz Takeouts Lineup] 130: This is Me, EFC Africa and Digital Planet
[Biz Takeouts Lineup] 130: This is Me, EFC Africa and Digital Planet

Tune in to the Biz Takeouts Marketing & Media radio show tomorrow, 7 May 2015, from 9-10am, as show host Warren Harding chats to Mark Chirnside, Cairo Howarth and Neil Watson...

6 May 2015 11:52

Are your employees 'engaged'? - Blue Moon Corporate Communications
Are your employees 'engaged'?

Most people spend about a third of their lives working - and that's excluding getting ready, getting there and back, and mentally disengaging - so it's pretty crucial that we love what we do...

Issued by Blue Moon Corporate Communications 6 May 2015 11:40

PRISMs 2015 - Celebration of African excellence
PRISMs 2015 - Celebration of African excellence

A true celebration of African culture, collaboration and communication, this year's PRISM Awards was recognised as one of the best yet!..

Issued by PRISM Awards 5 May 2015 11:33

Marcus Brewster
How to spell G-O-L-D in public relations

Receiving a gold PRISM Award made me analyse what alchemical ingredients go into a Gold campaign, and led me to the following spelling guide of how to make PR magic...

By Marcus Brewster 30 Apr 2015 15:32

Report indicates traditional PR breaks down in a digital era
Report indicates traditional PR breaks down in a digital era

'The South Africa PR Landscape 2014 report', produced by the Department of Strategic Communication at the University of Johannesburg, offers key insights into the achievements, challenges and future trends facing PR...

29 Apr 2015 12:57

2015 IABC Africa Conference tackles leadership communication
2015 IABC Africa Conference tackles leadership communication

As the role of communication changes from distribution service to strategic advisor, the 2015 IABC Africa Conference will hear from thought leaders in the industry about how they have shifted the role of communication...

28 Apr 2015 09:23

Is your new business ready to hire a PR company?
Is your new business ready to hire a PR company?

You've just started your own business and are considering hiring a PR agency to help create awareness for your brand, but you're not sure if the time is right...

By Kerryn Lloyd 24 Apr 2015 08:00

Top Eastern Cape event wins coveted PRISM Award - Algoa FM
Top Eastern Cape event wins coveted PRISM Award

Algoa FM entered their PR strategy for the 2014 Algoa FM Boardwalk Big Walk for Cancer in the 18th Annual PRISM Awards and received the Bronze award in the Sponsorship Category...

Issued by Algoa FM 23 Apr 2015 10:28

Putting our people first
Putting our people first

Most private sector organisations - including PR agencies - will tell industry, their employees and potential hires that 'people are our most valuable asset' and 'our people come first'...

By Nicky James 22 Apr 2015 14:57

Jam Media hosts series of digital and PR workshops
Jam Media hosts series of digital and PR workshops

Jam Media is hosting a series of workshops in the month of May aimed at empowering business owners with public relations and digital marketing skills...

22 Apr 2015 14:02

Mike Sharman
#Awareness is so 2014...

It's become our obligation as an industry to be able to create a remarkable brand narrative that does more than just create awareness...

By Mike Sharman 22 Apr 2015 13:08

No 'cookie cutter' solution
No 'cookie cutter' solution

Traditional PR + Digital PR = A bold leap of faith for the survival of our industry. I don't need to preach to the converted. The role of PR is fundamentally shifting...

By Tracy Jones 22 Apr 2015 11:50

Collaboration - a game changer
Collaboration - a game changer

Comment8, a UK internal communications consultancy, hosted its third annual iCollaborate conference in London, focussing on key trends impacting practitioners...

By Daniel Munslow 22 Apr 2015 08:45

Keri-Ann Stanton
Growing brand belief - the core of PR

Campaigns are exciting but it is SACRILEGE to build a campaign community and then not talk to them until the next campaign. We are all guilty of it...

By Keri-Ann Stanton 21 Apr 2015 14:37

Africa's development potential is about reputation
Africa's development potential is about reputation

As the bitter cold January winds swept through the alpine town of Davos this year, delegates at the 2015 World Economic Forum portrayed a warm picture of economic growth in Africa...

By Joanna Oosthuizen 21 Apr 2015 14:23

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