The ability to reach the right customer with the right offer at the right time, through the right channel, would be an incredible competitive differentiator for any business...
By Gerald Naidoo 30 Jul 2014 09:04
You have a personal brand, whether you think about it or not. Your personal brand is what people say about you when you're not in the room. It's how your...
By Donna Rachelson, Issued by Branding and Marketing YOU 29 Jul 2014 12:08
Chief firestarter at SoulProviders, Sarah-Jane Boden, first joined forces with Blue Moon in 1998 and their paths have been crossing ever since...
Issued by Blue Moon Corporate Communications 25 Jul 2014 12:16
The free travelling Loeries Exhibition will arrive at Nelson Mandela Metropolitan University, Port Elizabeth, from 4-8 August...
25 Jul 2014 08:15
On entering new markets, the decision whether to translate your product interface (software, Web or hardware) or literature into new languages essentially comes down to the issue of return on investment (ROI).
By Françoise Henderson 24 Jul 2014 13:48
Led by jury chair Stephen Doyle of New York based agency Doyle Partners, the Communication Design panel is packed with respected industry figures.
24 Jul 2014 10:33
When I first started writing, I wanted to know how I could be the best writer possible in my field. The best advice I could find was write every day.
By Marion Scher 24 Jul 2014 06:47
Tune in to the Biz Takeouts Marketing & Media radio show, Thursday, 24 July from 9am-10am as we chat to Hando SiniSalu, Craig Shelley, Trevyn McGowan and Kirsty Henderson. [twitterfall]
23 Jul 2014 10:16
The future of communications is content and speed, says the new Ogilvy & Mather Public Relations National Managing Director, Joanna Oosthuizen.
By Louise Marsland 23 Jul 2014 05:44
The fourth edition of 'Marketing Communication - An Integrated Approach' by Dr Ludi Koekemoer, CEO of AAA School of Advertising, is out now...
21 Jul 2014 10:18
According to the Canon South Africa's Market Insights Report, print is still essential in South Africa. Although there's a continuing and fervent move to digital communication platforms...
18 Jul 2014 09:01
At the recent International Association of Business Communicators (IABC) 2014 Gold Quill Awards, held at its world conference in Toronto, nine African entrants received an African Gold Quill Award...
17 Jul 2014 09:25
Rams Mabote, founder of Kingmaker Consulting and a seasoned public relations expert, has launched a PR coaching programme aimed at providing an individualised practical programme for PR practitioners...
12 Jul 2014 09:27
With the growing focus on corporate governance and transparency, and with organisational reputation cited as the number one risk to companies, it never fails to amaze me how some people...
By Janine Lazarus, Issued by Janine Lazarus Media Consultancy 10 Jul 2014 11:17
For the fourth year, Networx PR has been appointed by Informa Telecoms and Media Limited to publicise digital telecommunications, ICT and media conference and exhibition,...
10 Jul 2014 08:32
KFC succeeds in China, where Home Depot, Mattel and eBay could not, by localising the brand itself and not just its collateral.
By Ian Henderson 8 Jul 2014 15:03
We've all seen it happen - the stumbling over words, the awful hesitations and lost lines...
By James Hurford 7 Jul 2014 07:32
The Events and PR Category is made up of modern brand communication - PR communication, live events & sponsorship.
3 Jul 2014 11:39
Joanna Oosthuizen has been promoted to the position of national MD for Ogilvy PR South Africa. She is currently the MD for the Ogilvy PR office in Johannesburg...
3 Jul 2014 10:54
I am constantly asked what makes a brand loved and in today's fast-moving world of inter-connectedness it is essential to have a framework of key points to work from...
By Dawn Rowlands 2 Jul 2014 13:03
Johannesburg-based PR Powerhouse merged with Cape Town's Irvine Bartlett on 1 July 2014.
2 Jul 2014 09:41
As the hashtag in the title may suggest, I went on a digital course the other day. As one does these days.
By Glenn Jeffery, Issued by Grey 1 Jul 2014 13:48
As a former MTV and Channel O presenter and filmmaker with renowned Hollywood director, Spike Lee, FleishmanHillard's latest key appointment, Mimi Kalinda, brings a wealth of media and communications experience to her new position of Director: African Lead for the global communications consultancy.
By Louise Marsland 1 Jul 2014 06:06
As PR professionals within the healthcare industry, we have two main concerns: Establishing trust and spreading information.
By James White 28 Jun 2014 13:45
African Fashion International (AFI) has appointed Communication Services Africa to manage the full media and communication roll-out of the annual Spring/Summer sartorial showcase, Mercedes-Benz Fashion Week Cape Town...
26 Jun 2014 14:38
Global technology firm Veeam Software has named DUO Marketing + Communications as "Most Collaborative Agency 2013" at its inaugural Global PR Summit in Barcelona.
Issued by Duo Marketing 26 Jun 2014 10:44
In my mind it really is quite straightforward and simple. The quality, deep-etched, high-resolution product jpeg is the basic commodity of lifestyle PR that without, brand managers seriously reduce their chances of being published...
By Lorrianne Cloete 26 Jun 2014 10:03
Recent reports that Mandarin may be taught in some South African schools got tongues wagging about the size and shape of the 'Chinese opportunity' that may arise from this.
By Ian Henderson 26 Jun 2014 08:17
To become a great leader, you must become a great communicator. You cannot become a great leader, if you cannot speak well.
By James Hurford 24 Jun 2014 15:40
Janine Lazarus will be joining a host of specialists in their fields at a media and public relations summit at Cedar Park Hotel in Woodmead today, where they will share their survival strategies to assist you in stepping up your media relations.
Issued by Janine Lazarus Media Consultancy 23 Jun 2014 09:02
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