#Apex2018: How to build a global brand with a local insight

Veteran marketer Sharon Keith shared four basic principles in explaining how to build global brands at the local level and examples to demonstrate these at the ACA SA's Apex 'Next Level of Thinking Masterclass'...

By Jessica Tennant 26 Jul 2018

Budweiser most talked about brand on Twitter during Fifa World Cup

With the 2018 Fifa World Cup Russia officially over, it has been revealed that iconic beer brand, Budweiser's digital strategy has propelled them to become the most talked about brand during the tournament...

25 Jul 2018

AfricaCom 2018 launches conference, expos

Shaping Africa's digital future - AfricaCom launches free headliner conference tracks with worldclass speaker lineup...

16 Jul 2018

AfCFTA could raise trade by 52%

Preparations for an Intra-African Trade Fair in Cairo in December 2018 are underway...

6 Jun 2018

#MFGIndaba: Africa's opportunity to unlock industrial growth potential

Manufacturing Indaba 2018 promises to be bigger and more innovative than ever before, providing the broader manufacturing industry with a roadmap and the connections to unlock their growth potential and deliver accelerated GDP growth...

By Lauren Hartzenberg 28 May 2018

#ECMA18: It's not an apocalypse, it's a retail revolution

As store closures continue across the globe, we're witnessing the demise of physical retail as we know it...

By Lauren Hartzenberg 26 Mar 2018

#ECMA2018: Adopt a humanistic approach to AI

Artificial intelligence doesn't have to induce a Hollywood sci-fi dystopian nightmare in which robots take over the world. It may instead offer an exciting opportunity to connect consumers to your brand...

By Maroefah Smith 16 Mar 2018

#SeamlessAfrica: An Afrocentric approach to store design

In the search to become 'more than a store', retailers in Africa need to put their customer at the heart of the operation, says Frans van der Colff...

By Lauren Hartzenberg 9 Mar 2018

Made-in-Rwanda Expo ends with calls to buy local

The fourth edition of the annual Made-in-Rwanda Expo concluded yesterday with a call from leaders to embrace locally produced products...

By Julius Bizimungu 6 Dec 2017

Strengthening of trade, investment ties at Africa ASEAN Business Expo

A delegation from South Africa's Black Business Council recently held talks in Johannesburg with business leaders from Singapore and Malaysia on potential investment...

16 Nov 2017

#BODJHB: Chris Weylandt on the basics of retail

On day two of the Johannesburg version of Business of Design, Chris Weylandt explained his tactics to competing or rather leading in the retail game...

By Jessica Tennant 20 Oct 2017

#SACSCCongress: The artisanal food revolution and the modern retail space

Retail futurist Howard Saunders discusses some of the shifts in consumer mindset and retail brand innovation...

By Lauren Hartzenberg 14 Sep 2017

#FreshConnections: The realities of trading in Africa

It's often agreed that the trickiest part of the supply chain is not the sourcing, but getting the product to the consumer...

By Lauren Hartzenberg 18 Aug 2017

4th Addis Agrofood Exhibition in Ethiopia

The fourth International Addis Agrofood Agriculture, Agricultural Machinery, Food, Food Technologies and Packaging Exhibition is one of the fastest growing agro-food events...

27 Sep 2016

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