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SOUTH AFRICA

New research suggests organisations should embrace new messaging culture

Surge in consumers' use of messaging and social media is transforming their expectations of service, says new BT and Cisco research...

6 Dec 2017

SOUTH AFRICA

'Weather-sensitive' products: adjusting price and promotions to increase sales

It stands to reason that the weather can affect the sales of certain products. More rainfall generally means that consumers purchase less sunscreen...

By Xavier Rousset, Octavio Escobar and Régis Chenavaz 1 Dec 2017

SOUTH AFRICA

Female millennials are the most confident and ambitious of any female generation

New PwC survey dispels myths about women and work...

5 Mar 2015

UNITED KINGDOM

Wanted: Paintball test dummy

LONDON, UK: WANTED: Paintball tester to stand in the line of fire: salary R689,000...

27 Nov 2014

UNITED KINGDOM

Britons to spend £86bn this Christmas

LONDON, UK: Report from Verdict and SAS UK finds that Britons will be spending more than they did last year...

By Published by Verdict 18 Nov 2014

IRELAND

A look at new work trends

BIRMINGHAM, UK / CORK, IRELAND: Information technology is constantly evolving and how we communicate with others in the workplace is changing daily. So how does today's employee keep up? (Infographic)

11 Aug 2014

UNITED STATES

Second annual global customer service survey: The findings

INDIANAPOLIS, US: Research by global software provider Interactive Intelligence Inc reveal what customers look for in a great service experience.

10 Jun 2014

UNITED KINGDOM

Big data and the consumer experience for business

EDINBURGH, SCOTLAND, UK: The concept of big data has brought a revolution in relations between companies and their customers.

By Jose Capelo 30 May 2014

UNITED KINGDOM

Web searches for cruise breaks to the Caribbean up 50%

LONDON, UK: The Caribbean proved a popular destination with UK consumers who went online to look for cruise holidays in the lead up to the festive season, reveals analysis of the latest cruise-related online search data from leading independent digital marketing agency, Greenlight.

14 Jan 2014

UNITED KINGDOM

Over three times more searches for hotels at home than away

LONDON, UK: 60% of the 3.3 million UK consumer online searches for hotels made a month ahead of the festive season were for lodgings domestically, reveals analysis of the latest quarterly search intelligence for the sector from leading independent digital marketing agency, Greenlight.

24 Dec 2013

UNITED KINGDOM

29% spike in energy comparison searches on the web

LONDON, UK: Quarterly analysis of the latest consumer online search data for energy, from leading independent digital marketing agency, Greenlight, shows price comparison-related queries rose 29% on July levels, as the first of successive fuel price hike announcements from the big six energy companies kicked off in October.

17 Dec 2013

UNITED KINGDOM

Greenlight, Mortgage27 partner to deliver analysis of online search behaviour in the mortgage market

LONDON, UK: Leading independent digital marketing agency, Greenlight, is delighted to announce a partnership with Mortgate27, to provide, via subscription to the companies' Mortgage Market Intelligence Reports, a detailed monthly analysis of online search behaviour relating specifically to the mortgage sector.

29 Nov 2013

UNITED KINGDOM

UK boutique hotel queries outnumber those in short, long-haul destinations 3:1

LONDON, UK: There were three times as many online searches for lifestyle & boutique hotels in the UK than there were for those located in short-haul and long-haul destinations combined.

8 Oct 2013

UNITED KINGDOM

Greenlight wins Drum Digital Census Elite Poll

LONDON, UK: Leading independent digital marketing agency, Greenlight has been named as the winner of the 51-100 digital staff Elite Poll in this year's Drum Digital Census which covered three research areas - financial performance, client satisfaction and the respect of peers.

23 Sep 2013

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