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Market intelligence crucial for success says SACSC president

"When the stakes are high, competition is fierce and change is rapid; market intelligence becomes crucial for success," said Nomzamo Radebe, president of the South African Council of Shopping Centres (SACSC) and CEO of JHI, speaking at the sixth annual SACSC research conference in Sandton recently...

18 hours ago launches Freedom Day campaign has launched a campaign for Freedom Day this year. The #FeelFreeSA campaign features influential South Africans sharing what makes them feel free through a series of beautiful images and captions...

1 day ago

Marketing to Millennials

Millennials or Gen Yers - those born between the early 1980s to the early 2000s - are an important generation for marketers and brand owners to get to grips with...

Issued by Pyrotec 25 Apr 2016

Clicks's marketing push drives double-digit growth

Aggressive retail sales promotions have helped drive foot traffic to beauty and pharmaceutical group Clicks, which reported double-digit interim profit growth...

By Colleen Goko 25 Apr 2016

Lay's and Pepsi name #PerfectMatch quarter-finals ticket winners

Lay's and Pepsi have announced the three winners of the UEFA Champions League quarter-finals tickets: Trevor Pillay from Bloubosrand, Gauteng; Dumisani Shezi from Empangeni, KZN; and Prudence Tshabalala from Pretoria and their partners will be jetting off to Spain this month...

15 Apr 2016

Promotional campaign launched for Abate Fetel pears

Tru-Cape Fruit Marketing, the marketer of South African apples and pears, and supplier of Abate Fetel pears, is investing in a varietal-specific promotion to drive consumer awareness of Abate Fetel and sales at retail level in April 2016...

8 Apr 2016

'Yuppiechef now offering chopper delivery', really?

Yuppiechef today announced its new, er, chopper delivery option...

1 Apr 2016

Love at first sip for Lira and Johnnie

Johnnie Walker whisky has ditched its regular hunks in suits for the sultry songstress Lira...

By Leonie Wagner 1 Apr 2016

#BrandManagerMonth: Doing wine well

Alison Pearce is the national marketing and sales manager at Accolade Wines South Africa, a major global wine business, with leading wine brands filling their portfolio to the brim...

By Cari Van Wyk 29 Mar 2016

[Biz Takeouts Lineup] 167: The state of loyalty in SA with Amanda Cromhout

Tune in to the Biz Takeouts Marketing & Media radio show on 24 March 2016, from 9-10am, as show host Warren Harding chats to Amanda Cromhout...

23 Mar 2016

#BrandManagerMonth: Tracy Maclear from Goodyear South Africa

Tracy Maclear shares strategic insights into ensuring brand sustenance for the innovative tyre manufacturer...

By Lauren Hartzenberg 22 Mar 2016

Oreos launches international campaign

Oreos has developed a new campaign, Open Up with Oreo, which will run in more than 50 countries this year, including South Africa. The campaign will share the positive message of asking fans to open up their hearts to others while offering local consumers the chance to win one of three family trips to New York City worth R200,000 each...

22 Mar 2016

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