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PnP educational programme to improve matric pass rate
PnP educational programme to improve matric pass rate

According to the Department of Education's 2014 matric review, approximately 41% of learners who enter Grade 1 end up matriculating...

22 May 2015 12:00

[Biz Takeouts Podcast] 132: Digicape launches iBeacon technology in South Africa
[Biz Takeouts Podcast] 132: Digicape launches iBeacon technology in South Africa

On the last Biz Takeouts Marketing and Media Radio show, host Warren Harding interviewed Daniel Gross, Gerhard de Kock and Scott Cundill...

22 May 2015 09:45

The world changed at midnight - marketing, too
The world changed at midnight - marketing, too

The business of marketing is the business of spreading ideas. We may want to spread the idea that people should trust in us, to believe in us...

By Walter Pike 20 May 2015 14:00

[Biz Takeouts Lineup] 132: Digicape launches iBeacon technology in SA
[Biz Takeouts Lineup] 132: Digicape launches iBeacon technology in SA

Tune in to the Biz Takeouts Marketing & Media radio show tomorrow, 21 May 2015, from 9-10am, as show host Warren Harding chats to Daniel Gross, Gerhard de Kock and Jacqui Maroun...

20 May 2015 10:10

The power of SMS for SMEs
The power of SMS for SMEs

The majority of mobile users rarely leave home without their devices, meaning businesses are able to connect with their audience, wherever they may be...

18 May 2015 14:04

[Biz Takeouts Podcast] 131: The Pendoring Ad Awards campaign with ETIKET
[Biz Takeouts Podcast] 131: The Pendoring Ad Awards campaign with ETIKET

On the last Biz Takeouts Marketing and Media Radio show, host Warren Harding interviewed Tiaan Ras, Director of Research and Strategy at Etiket...

15 May 2015 12:33

[TrendTalk] The retail experience trend
[TrendTalk] The retail experience trend

Shopping trends herald the return of the 'mall rat' and more interactive retail shopping experiences to revitalise the tired mall shopping environment...

By Louise Marsland 15 May 2015 09:43

'National Brands, Local Marketing' - latest from Dallas
'National Brands, Local Marketing' - latest from Dallas

The recent BIA/Kelsey National hosted retail conference, themed 'National Brands, Local Marketing' saw attendees from around the world come to Dallas. Here are some of the key point from the conference...

By Marc du Plessis 15 May 2015 09:38

[Biz Takeouts Lineup] 131: The Pendoring Ad Awards campaign
[Biz Takeouts Lineup] 131: The Pendoring Ad Awards campaign

Tune in to the Biz Takeouts Marketing & Media radio show tomorrow, 14 May 2015, from 9-10am, as show host Warren Harding chats to Tiaan Ras...

13 May 2015 10:36

[Biz Takeouts Podcast] 130: This is Me, EFC Africa and Zwipit
[Biz Takeouts Podcast] 130: This is Me, EFC Africa and Zwipit

On the last Biz Takeouts Marketing and Media Radio show, host Warren Harding interviewed Cairo Howarth, Keiren Jacobson, Mark Chirnside and Felix Martins...

7 May 2015 13:52

[Biz Takeouts Lineup] 130: This is Me, EFC Africa and Digital Planet
[Biz Takeouts Lineup] 130: This is Me, EFC Africa and Digital Planet

Tune in to the Biz Takeouts Marketing & Media radio show tomorrow, 7 May 2015, from 9-10am, as show host Warren Harding chats to Mark Chirnside, Cairo Howarth and Neil Watson...

6 May 2015 11:52

Africa, the final frontier... in luxury
Africa, the final frontier... in luxury

Hennessy is celebrating its 250th anniversary this year with a rapidly growing market in Africa, built on its understanding that the only possible way to be successful in Africa was to adopt and adapt to the tradition of the continent...

6 May 2015 10:23

[Biz Takeouts Podcast] 129: A jam-packed show with Skype, Coca-Cola and more
[Biz Takeouts Podcast] 129: A jam-packed show with Skype, Coca-Cola and more

On the last Biz Takeouts Marketing and Media Radio show, host Warren Harding interviewed Derek Miller, Adelaide and Solomon Potgieter, Sharon Keith and Ian Drummond...

4 May 2015 10:26

[Creative Business Exchange] How to build a strong brand
[Creative Business Exchange] How to build a strong brand

Trevor King, marketing director of Caesarstone, shared his ideas and branding lessons at the Creative Business Exchange...

By Leigh Andrews 4 May 2015 06:00

Millennials not likely to use a company's products or services after a poor experience, report finds
Millennials not likely to use a company's products or services after a poor experience, report finds

According to Oracle's global report, Millennials and mobility: how businesses can tap into the app generation, nearly 55% of millennials say a poor mobile app experience would make them less likely to use a company's products or services...

30 Apr 2015 11:40

[Biz Takeouts Lineup] 129: A jam-packed show with Skype, Coca-Cola and more
[Biz Takeouts Lineup] 129: A jam-packed show with Skype, Coca-Cola and more

Tune in to the Biz Takeouts Marketing & Media radio show tomorrow, 30 April 2015, from 9-10am, as show host Warren Harding chats to Derek Miller, Adelaide Potgieter, Sharon Keith and Ian Drummond...

29 Apr 2015 10:29

Clarion Retail brands Mercedes dealerships - The Clarion Group
Clarion Retail brands Mercedes dealerships

On behalf of Network BBDO, Clarion Retail recently branded both the Mercedes Northcliff and Mercedes Century Motors Carletonville dealerships...

Issued by The Clarion Group 28 Apr 2015 13:42

Message of the millennials - mutual respect
Message of the millennials - mutual respect

Millennials - this open-minded, forward-thinking, highly connected generation with money to burn, thrives on personal interactions, customised retail engagement and participative marketing...

28 Apr 2015 11:40

[Biz Takeouts Podcast] 128: Springleap and the newly launched Creative Insights Division
[Biz Takeouts Podcast] 128: Springleap and the newly launched Creative Insights Division

On the last Biz Takeouts Marketing and Media Radio show, host Warren Harding interviewed Springleap MD and Head of Commercialisation, Trevor Wolfe...

28 Apr 2015 10:40

Five social media pitfalls that SMEs should avoid
Five social media pitfalls that SMEs should avoid

Social media is a powerful tool for the small business owner. It can help you to build customer relationships, improve your search engine optimisation, and create a buzz about your business...

By Steven Cohen 24 Apr 2015 07:10

Sleek ad tailoring for online apparel shoppers
Sleek ad tailoring for online apparel shoppers

Consumers have gotten on board with the concept of buying apparel online. Especially in this era of free returns and nifty sizing tools... However, some advertisers have been slow to respond...

By Ricky Liversidge 23 Apr 2015 16:25

Primedia Lifestyle's Solal award finalists
Primedia Lifestyle's Solal award finalists

Primedia Lifestyle Marketing Services is confirmed as having 15 finalist positions in this year's International Council of Shopping Centre's Solal Marketing Awards, which recognise shopping centre marketing excellence from around the globe...

23 Apr 2015 15:47

Performance marketing can generate high returns
Performance marketing can generate high returns

Poor conversion is among the leading reasons why online businesses fail. This could be due to myriad reasons: its user experience is poor, the brand does not have a strong enough offline presence...

22 Apr 2015 13:40

[Biz Takeouts Lineup] 128: Springleap and the newly launched Creative Insights division
[Biz Takeouts Lineup] 128: Springleap and the newly launched Creative Insights division

Tune in to the Biz Takeouts Marketing & Media radio show tomorrow, 23 April 2015, from 9-10am, as show host Warren Harding chats to Trevor Wolfe from Springleap...

22 Apr 2015 09:04

How brands can reach black consumers
How brands can reach black consumers

Advertising and marketing strategies in South Africa are more often than not pitched to an imagined black consumer: homogenous, newly-moneyed, and still baffled by what to buy as well as in desperate need of a funeral policy...

By Peter du Toit 21 Apr 2015 08:00

Puma grows wings
Puma grows wings

Puma has collaborated with Wings for Life World Run, confirming a multi-year partnership that kicks off in May this year. It will support event staff and athletes participating in the Wings for Life World Run...

20 Apr 2015 11:56

[TrendTalk] How to be a sustainable brand
[TrendTalk] How to be a sustainable brand

Brands that invest in sustainability programmes ensure their own sustainability. It is as simple as that...

By Louise Marsland 17 Apr 2015 14:39

Your brand is more than a hashtag
Your brand is more than a hashtag

One of the most important things to get right in your social media monitoring strategy is to track the correct keywords in order to get a clear picture of social sentiment about your brand, product and services...

By Gordon Geldenhuys 17 Apr 2015 14:34

[Biz Takeouts Podcast] 127: Agency focus with TLC Marketing Worldwide
[Biz Takeouts Podcast] 127: Agency focus with TLC Marketing Worldwide

On the latest Biz Takeouts Marketing and Media Radio show, host Warren Harding interviewed Derek Miller from TLC Marketing Worldwide...

16 Apr 2015 10:16

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