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Expanding your reach with ElastiBand - Pyrotec
Expanding your reach with ElastiBand

Promotional on-pack solutions are the easiest and most common form of brand awareness in the retail industry. With many different options available to choose from when it comes to on-pack devices...

Issued by Pyrotec 27 Aug 2014 14:35

Experiential branding cuts through the clutter
Experiential branding cuts through the clutter

Experiential branding is still a relatively new concept for many South African businesses but is a logical extension of mass personalisation...

27 Aug 2014 10:58

Unilever sells ice cream to Eskimos
Unilever sells ice cream to Eskimos

Recently I stumbled upon one of the best ideas I've seen in store this year that drives a new consumption occasion... Magnum ice cream hot chocolate. But as exciting as this new idea is, I need to question why the execution fell short?

By Jason (Frich) Frichol 22 Aug 2014 13:28

A delectable end to the Clover Little Big Cook Off - Clover
A delectable end to the Clover Little Big Cook Off

The first season of the Clover Little Big Cook Off finished in a gripping finale that was packed with tears, laughter and celebration. The final episode saw Team Sugar and Spice walk off with up to R1,000,000 in prizes...

Issued by Clover 22 Aug 2014 13:09

[Biz Takeouts Podcast] 102: Why Millenials matter and agency focus with Utopian Advertising
[Biz Takeouts Podcast] 102: Why Millenials matter and agency focus with Utopian Advertising

Yesterday on the weekly Biz Takeouts Marketing and Media Radio show, we chatted to Cathy Lund from Cosmopolitan SA, Joan Snyder Kuhl from Why Millenials Matter, as well as Justin Williams from Utopian Advertising in our agency focus slot. If you missed the show, listen to the podcast is now available...

22 Aug 2014 11:50

Mike Saunders
Retailers! One size does not fit all

We live in the age of individuality. No longer is it popular to be following the norm, and looking like everyone else. Consumers want to stand out and have their...

By Mike Saunders 22 Aug 2014 09:46

[Biz Takeouts Lineup] 102: Why Millenials matter & agency focus with Utopian Advertising
[Biz Takeouts Lineup] 102: Why Millenials matter & agency focus with Utopian Advertising

Tune in to the Biz Takeouts Marketing & Media radio show tomorrow from 9am-10am. We take a look at recent Generation Y research by Cosmopolitan, why Millenials matter, and we chat to Utopian Advertising in our agency focus slot...

20 Aug 2014 11:16

CMO Council: Chief marketer confidence at all-time high
CMO Council: Chief marketer confidence at all-time high

SAN JOSE, US: The global marketing economy is robust and picking up pace, according to the Chief Marketing Officer (CMO) Council's eighth 'State of Marketing' report, just released...

20 Aug 2014 06:20

New apps, innovations from Spur
New apps, innovations from Spur

Having recently been awarded the 'Coolest Eat-Out Place' in the Sunday Times Generation Next 2014 Survey, Spur Steak Ranches is innovating in order to appeal to the younger market via original digital applications.

19 Aug 2014 11:56

Hungry Lion's integrated campaign roars with success
Hungry Lion's integrated campaign roars with success

Hungry Lion's first integrated campaign, 'Lucky Bucket', has reportedly resulted in a 37% increase in overall brand engagement and double digit sales growth in four weeks...

14 Aug 2014 08:10

Jungle Energy Crunch Lite launches new innovative product - Yourself Management
Jungle Energy Crunch Lite launches new innovative product

Yourself Management is currently running the launch of the new Jungle Energy Crunch Lite. The new product is a significant move away from the old traditional way of cooking hot breakfast...

Issued by Yourself Management 13 Aug 2014 13:31

[Biz Takeouts Lineup] 101: Groupon SA's new CEO and Digital Edge Live
[Biz Takeouts Lineup] 101: Groupon SA's new CEO and Digital Edge Live

Tune in to the Biz Takeouts Marketing & Media radio show tomorrow from 9am-10am as we chat to Groupon SA's new CEO, Emilian Popa as well as Head of Native VML Cape Town, Ben Wagner...

13 Aug 2014 10:54

South African consumer rights under threat
South African consumer rights under threat

The prohibition of alcohol advertising and raising the age limit for alcohol sales to 21 is an infringement of consumers' rights to choose their own lifestyle...

By Danette Breitenbach 13 Aug 2014 08:03

Häagen-Dazs creates life size snow-globe at Melrose Arch
Häagen-Dazs creates life size snow-globe at Melrose Arch

As part of the Häagen-Dazs pure desire campaign, the company created the southern hemisphere's first life size snow-globe at Melrose Arch and invited 250 VIP guests, hosted by Jeannie D...

12 Aug 2014 09:15

Bedford Centre offers makeover with international stylist
Bedford Centre offers makeover with international stylist

International stylist for BAFTA, the UK royal family and celebrities, Sophia Branch will be giving one Bedford Centre shopper a R50,000 Bedford gift card, makeover and personalised shopping spree, with the launch of #BedfordProjectStyle.

11 Aug 2014 12:48

BizTakeouts has a blast: Celebrates 100th show
BizTakeouts has a blast: Celebrates 100th show

BizTakeouts, the audio version of Bizcommunity.com's Marketing & Media news website, came of age last Thursday, 7 August 2014, as the company celebrated its 100th show...

11 Aug 2014 12:04

New Levi's campaign inspired by consumers
New Levi's campaign inspired by consumers

Inspired by the millions of stories consumers tell about the things they do in their Levi's, the company has announced its new global brand campaign, 'Live in Levi's'... (video)

11 Aug 2014 07:51

IAB calls for comment on draft regulations for FMCG advertising, labelling
IAB calls for comment on draft regulations for FMCG advertising, labelling

The Department of Health has published draft regulations relating to the labelling and advertising of foods, together with supporting guidelines, which when passed will...

8 Aug 2014 13:40

Shopping Centre Congress sets its sights on gamification
Shopping Centre Congress sets its sights on gamification

This year's Shopping Centre Congress reveals the latest tactics to gear up malls, retailers and most businesses, to reach goals, engage customers and have fun while doing it, using gamification.

8 Aug 2014 12:42

[Biz Takeouts Lineup] 100: Our 100th episode with Helen Zille, TEDx Cape Town
[Biz Takeouts Lineup] 100: Our 100th episode with Helen Zille, TEDx Cape Town

Join show host Warren Harding tomorrow from 9-10am as we celebrate a milestone - the 100th episode of the Biz Takeouts Marketing & Media radio show! [twitterfall]

6 Aug 2014 12:11

Science of brain signals opens new era for advertising
Science of brain signals opens new era for advertising

PARIS, FRANCE: Companies in the near future will reportedly be able to test public reaction to advertisements, music and films before they are released by monitoring the brain signals of a select...

4 Aug 2014 08:27

takealot.com to sponsor Cape Town 10s 2015
takealot.com to sponsor Cape Town 10s 2015

South Africa's online retailer takealot.com has signed on as the official headline sponsor of the rapidly growing Cape Town 10s for 2015...

31 Jul 2014 08:32

Win designer bracelets for two with Amarula
Win designer bracelets for two with Amarula

To celebrate Women's Month and the vital role women play in producing Amarula, the brand is running a special online "for you and your best friend" competition with a R40,000 Jenna Clifford African Original jewellery prize for two.

30 Jul 2014 16:13

Will the Protection of Personal Information Act (POPI) impact your business? - Striata SA
Will the Protection of Personal Information Act (POPI) impact your business?

Claire Watson interviewed Alison Treadaway, MD at customer communication management specialist, Striata, on the basics of this legislation, and how it will affect businesses and the communications industry in South Africa...

Issued by Striata SA 30 Jul 2014 10:35

[Biz Takeouts Podcast] 99: Best Marketing International and a jam-packed show
[Biz Takeouts Podcast] 99: Best Marketing International and a jam-packed show

On the last Biz Takeouts Marketing and Media Radio show, host Warren Harding chatted to Hando SiniSalu, Craig Shelley, Trevyn McGowan and Kirsty Henderson. [twitterfall]

25 Jul 2014 13:03

Online competitor tracking portal from Adcheck
Online competitor tracking portal from Adcheck

SA advertising monitor, Adcheck has developed an innovative web-based tracking portal that allows marketers and brand owners to get the inside track on competitor advertising.

24 Jul 2014 10:48

[Biz Takeouts Lineup] 99: Best Marketing International and a jam-packed show
[Biz Takeouts Lineup] 99: Best Marketing International and a jam-packed show

Tune in to the Biz Takeouts Marketing & Media radio show, Thursday, 24 July from 9am-10am as we chat to Hando SiniSalu, Craig Shelley, Trevyn McGowan and Kirsty Henderson. [twitterfall]

23 Jul 2014 10:16

All Gold takes the lead as Icon Brands' winner
All Gold takes the lead as Icon Brands' winner

The 2014/2015 Ask Afrika's Icon Brand survey revealed that despite huge societal disparities, their palates mostly unify South Africans.

22 Jul 2014 07:49

Stuart HIll
Businesses have to adapt to survive constantly changing retail landscape

Businesses have to adapt to survive a constantly changing landscape. Certainly, in the mall marketing industry, budgets have shrunk but client's demands are higher than ever...

By Stuart HIll 17 Jul 2014 15:12

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