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[Biz Takeouts Podcast] 99: Best Marketing International and a jam-packed show

On the last Biz Takeouts Marketing and Media Radio show, host Warren Harding chatted to Hando SiniSalu, Craig Shelley, Trevyn McGowan and Kirsty Henderson. [twitterfall]

25 Jul 2014 13:03

Online competitor tracking portal from Adcheck

SA advertising monitor, Adcheck has developed an innovative web-based tracking portal that allows marketers and brand owners to get the inside track on competitor advertising.

24 Jul 2014 10:48

[Biz Takeouts Lineup] 99: Best Marketing International and a jam-packed show

Tune in to the Biz Takeouts Marketing & Media radio show, Thursday, 24 July from 9am-10am as we chat to Hando SiniSalu, Craig Shelley, Trevyn McGowan and Kirsty Henderson. [twitterfall]

23 Jul 2014 10:16

All Gold takes the lead as Icon Brands' winner

The 2014/2015 Ask Afrika's Icon Brand survey revealed that despite huge societal disparities, their palates mostly unify South Africans.

22 Jul 2014 07:49

Businesses have to adapt to survive constantly changing retail landscape

Businesses have to adapt to survive a constantly changing landscape. Certainly, in the mall marketing industry, budgets have shrunk but client's demands are higher than ever...

By Stuart HIll 17 Jul 2014 15:12

Primedia moves into Namibia, first expansion outside SA

The Primedia Lifestyle Group has been awarded marketing rights to its first African shopping centre, Maerua Mall, based in Namibia.

17 Jul 2014 11:23

[Biz Takeouts Lineup] 98: Fast Company SA, The Lean Startup methodology and Brad Sugar

Tune in to the Biz Takeouts Marketing & Media radio show, Thursday, 17 July from 9am-10am as we chat to Brad Sugars, Daniel Marcus and Robbie Stammers. [twitterfall]

16 Jul 2014 10:03

The Google doodle and other fluid trademarks

There was an interesting article in a publication called TBO (Trademarks and Brands Online) entitled Fluid Trademarks: Keeping Them Watertight. So what are fluid trademarks?

By Ilse du Plessis 14 Jul 2014 12:19

[Biz Takeouts Podcast] 97: MTN Business App Awards and measureability of ad campaigns

On the last Biz Takeouts Marketing and Media Radio show, host Warren Harding chatted to Andrew Hall, Kevin Jacobson and Toby Shapshak. [twitterfall]

11 Jul 2014 08:51

Ocean Basket campaign encourages 'prawn can-can' interaction online

As part of its winter campaign, Ocean Basket has launched a TVC, 'The Prawn Extravaganza' with leggy prawns doing the can-can, which encourages consumers to...

10 Jul 2014 09:15

Why do wine brands think they don't need a positioning/proposition?

All other categories in the liquor sector have a very strong and focused positioning. Why not wines? It seems as if wine estates believe their...

By Rolf Akermann 9 Jul 2014 11:18

[Biz Takeouts Lineup] 97: MTN Business App Awards & measureability of ad campaigns

Tune in to the Biz Takeouts Marketing & Media radio show, Thursday, 10 July from 9am-10am as we chat to Andrew Hall, Kevin Jacobson and Toby Shapshak. [twitterfall]

9 Jul 2014 08:45

[Biz Takeouts Podcast] 96: IAB South Africa - what is coming next?

On the last Biz Takeouts Marketing and Media Radio show, host Warren Harding chatted to Jarred Cinman and Josephine Buys from IAB South Africa. [twitterfall]

4 Jul 2014 09:20

The omnichannel future of retail

Imagine for a moment what an electronics and appliance retailer might look like in the not-too-distant future... A customer walks into a bricks and mortar branch to check out a...

By Pete Case, Issued by Gloo 3 Jul 2014 12:20

You've clearly underestimated online reviews

For decades, consumers depended on marketers to help them decide whether a product was a good purchase or not. If the product delivered on the marketing message, the...

By Laine Barnard 3 Jul 2014 09:37

[Biz Takeouts Lineup] 96: IAB South Africa - what is coming next?

Tune in to the Biz Takeouts Marketing & Media radio show tomorrow, Thursday, 3 July from 9am-10am as we chat to Jarred Cinman and Josephine Buys from IAB South Africa. [twitterfall]

2 Jul 2014 10:44

Resurgence of independent outlets in South Africa

There is a rebirth of more profitable and sustainable independent outlets in South Africa, however brands are making the mistake of treating them as small and classifying them incorrectly by number of outlets as per their old "township" or Main Market strategy.

Issued by Aperio 30 Jun 2014 12:56

New app links malls, stores, brands across SA

Onyx Ventures, together with Shiro in South Africa, has collaborated with some of the leading property groups and mall owners to introduce a new app, 'crème' that could change the way shoppers connect and engage in a value-sharing relationship with their favourite malls, stores and brands.

30 Jun 2014 10:47

[Biz Takeouts Podcast] 95: Times Press Challenge & Agency Focus with Future-Collective

On the last Biz Takeouts Marketing and Media Radio show we chatted to John Sanei CEO of Future-Collective and Mandy Phiri from Times Media. [twitterfall]

30 Jun 2014 09:27

Managing product data information

As we look at marketing, we realise that we live in an age where competitive information is available literally at the customers' fingertips and their buying decisions are impacted by consistent and accurate information provided by retailers and brand manufacturers.

By Michael de Andrade 26 Jun 2014 13:21

[Biz Takeouts Lineup] 95: The Times Press Challenge & Agency Focus with Future-Collective

Tune in to the Biz Takeouts Marketing & Media radio show tomorrow, Thursday, 26 June from 9am-10am as we chat to Mandy Phiri from Times Media, as well as John Sanei of Future-Collective. [twitterfall]

25 Jun 2014 10:50

Gateway awarded 'Busiest Day' award

HeadCount's 'Busiest Day of the Year Award' for 2013 in the Super Regional category has been awarded to Gateway Theatre of Shopping, for the tenth consecutive year. During the peak holiday season on 21 December 2013, 152,445 shoppers visited Gateway.

23 Jun 2014 12:29

Redefining direct sales to reach Generation C

RIXEYVILLE, US: The direct sales industry has changed very little over the last few decades, incorporating new technologies as they have developed, rather than evolving their business practices to capitalise further on existing markets.

By Henry Buell 20 Jun 2014 14:53

Xpertek Contact partners with Turnstyle Solutions for social Wi-Fi services

Xpertek Contact, the customer experience management division of the Xpertek Group, has partnered with Canadian-based Turnstyle Solutions to launch Turnstyle's cloud-based solution and products in southern Africa.

Issued by Xpertek Contact 20 Jun 2014 12:39

Care, Connect, Grow

"Care, Connect, Grow, excite your current consumers! You can only break frontiers by being different, challenging yourself, ideas, and selecting rewards that fit your consumer's needs." This was the advice given by Paul Appalsamy, PDI Director of TLC Marketing Worldwide, to attendees at the annual Loyalty and Rewards conference held last week in Johannesburg.

Issued by TLC Marketing Worldwide 19 Jun 2014 15:07

[Biz Takeouts Lineup] 94: The future state of retail with Mike Saunders

Tune in to the Biz Takeouts Marketing & Media radio show on Thursday, 19 June from 9am-10am as we chat to Mike Saunders, CEO of Digitlab. [twitterfall]

18 Jun 2014 11:32

[Biz Takeouts Lineup] 93: Kim Reid, CEO of TakeAlot.com

Tune in to the Biz Takeouts Marketing & Media radio show on Thursday, 12 June from 9am-10am as we chat to Kim Reid, CEO of TakeAlot and Reghard Goussard from Best of Breed. [twitterfall]

11 Jun 2014 10:39

Solal awards for Primedia's Mall Division

Once again, the Primedia Mall Division companies have come back triumphant from the latest International Council of Shopping Centre's Solal Marketing Awards. The winners were the Primedia Lifestyle Group and non-GLA revenue management specialist, Captiv8.

9 Jun 2014 13:07

[Biz Takeouts Podcast] 92: Augmented reality and digital education

On the last Biz Takeouts Marketing and Media Radio show we chatted to Johan Walters from Digital Narrative and Dave Duarte of Ogilvy DMA. [twitterfall]

9 Jun 2014 08:47

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