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[Shopper Marketing] Menlyn Park raises stakes in retail innovation

Menlyn Park shopping centre in Pretoria is undergoing a R2bn redevelopment, which will include futuristic retail innovations...

By Louise Marsland 28 minutes ago

[Shopper Marketing] Customers gravitate to the 'Third Place'
[Shopper Marketing] Customers gravitate to the 'Third Place'

Shopper marketing is being driven by a shopper revolution powered by our digital world. It has led a "seismic change in marketing"...

By Louise Marsland 1 day ago

Image by 123RF
[Shopper Marketing] Mystery Shopper Europe adds Africa to basket

Mystery Shopping Providers Association Europe is targeting Africa to expand its membership base...

1 day ago

ACDOCO SA appoints new financial head
ACDOCO SA appoints new financial head

ACDOCO South Africa, Africa's first shopper-centric specialist Consumer Packaged Goods (CPG) brand-custodian distributor, has appointed Seshnie Naidoo as Financial Head...

Issued by ACDOCOSA 21 hours ago

[Shopper Marketing] Technology is changing how people shop
[Shopper Marketing] Technology is changing how people shop

Primedia Unlimited mall division media product manager, Gia Conte-Patel, talks about the growing media category, mall media....

1 day ago

[Shopper Marketing] Digital signage to transform retail environment
[Shopper Marketing] Digital signage to transform retail environment

While research studies have proven effectiveness, South Africa is lagging behind the rest of the world in digital signage usage...

By Rob Nelson 1 day ago

Source: Fishwicks
[Shopper Marketing] Fishwicks launches Display Flash in SA

Fishwicks launches Automatic Displays System, Display Flash in South Africa...

Issued by Fishwicks 1 day ago

lehtta1 via
Partnership sees new potato offering brought to market

RSA Market Agents introduced a new value-for-money potato offering from Wesgrow, which will see a new high-quality potato brand available to fresh produce buyers...

2 days ago

Locally developed cashback app hits 130,000 downloads
Locally developed cashback app hits 130,000 downloads

SNAPnSAVE, a Cape Town based start-up that gives shoppers cash back on everyday shopping items, simply for snapping their till slip, has grown to 130,000 users and paid back over R500,000 in cash.

27 May 2016

The Chewbacca mask and the power of social media in retail
The Chewbacca mask and the power of social media in retail

Social media can be retail brand building - and sales - gold. Just look at the case of the Chewbacca mask that Candace Payne bought from Kohl's last week...

By Sarah Britten 25 May 2016

Digital retail marketing spend to reach over $360 billion by 2020
Digital retail marketing spend to reach over $360 billion by 2020

A new study from Juniper Research found that whilst the digital retail marketing industry will continue to be dominated by advertising revenues, coupon contributions will see strong growth, driven in part by the rise of Bluetooth beacons...

25 May 2016

Monster truck stunt in Boksburg Burger King promotion
Monster truck stunt in Boksburg Burger King promotion

A monster truck on the rampage stunned guests at the East Rand Galleria Mall last week, when it crushed two vehicles parked just outside a Burger King restaurant, but what initially seemed like a massive accident turned out to be a stunt...

25 May 2016

Is your on-pack communication authentic enough?
Is your on-pack communication authentic enough?

In a retail landscape saturated with marketing messages, many consumers are tuning out communication that is impersonal and sales-focused in favour of brand voices that are open, honest and real...

Issued by Pyrotec 24 May 2016

[Biz Takeouts Podcast] 174: Simple and efficient agency software with Magnetic
[Biz Takeouts Podcast] 174: Simple and efficient agency software with Magnetic

On the latest episode of Biz Takeouts Marketing and Media Radio show host Warren Harding spoke to Korak Kuhnert...

19 May 2016

Top tips from Starbucks to forming a community by creating cultural value
Top tips from Starbucks to forming a community by creating cultural value

Starbucks' brand purpose is 'serving one cup to one neighbour at a time'. The company made it its mission to redefine what 'neighbourhood' meant to people...

18 May 2016

US retail giants feel pain as online shopping hits
US retail giants feel pain as online shopping hits

Iconic American stores Macy's and Gap are facing tough questions about their future following dreary earnings announcements last week that highlighted the growing market share taken by online retailers...

16 May 2016

Entries to POPAI SA 2016 Awards now open
Entries to POPAI SA 2016 Awards now open

Entries to the POPAI (Point of Purchase Advertising International) South Africa 2016 Awards are open for entries until Thursday 30 June, with an extended deadline and final cut-off for all entries of Friday 29 July 2016...

13 May 2016

All infographics ©
When retailers and brands tell the biggest lies

The most powerful currency that cuts through all of the world's most lucrative business deals and transactions is the value of trust, not money. Money is a by-product of creating trust...

By Bandile Ndzishe 10 May 2016

#FreshOffTheShelf: New-look Lunch Bar launched
#FreshOffTheShelf: New-look Lunch Bar launched

Chocolate bars, taxi ranks, building entrepreneurs and giving back to the community all formed part of Starcom MediaVest Group SA's (SMG) strategy to launch Cadbury Lunch Bar's new look...

9 May 2016

Dentyne Gum repackages
Dentyne Gum repackages

Dentyne has launched new packaging for its gum, which features a premium, contemporary finish that adds a strong impression of simplicity and style, whilst still relying on colourful visuals...

5 May 2016

Big-name global players take on SA's clothing retailers
Big-name global players take on SA's clothing retailers

South Africa's clothing retail sector has become a battleground of international newcomers taking on the old guard. For decades, local clothing retailers were largely isolated from foreign competition, but, despite belt-tightening by consumers, this comfortable situation is changing fast as more players enter the market, according to the IMM Journal of Strategic Marketing in its latest April/May 2016 issue...

4 May 2016

Market intelligence crucial for success says SACSC president
Market intelligence crucial for success says SACSC president

"When the stakes are high, competition is fierce and change is rapid; market intelligence becomes crucial for success," said Nomzamo Radebe, president of the South African Council of Shopping Centres (SACSC) and CEO of JHI, speaking at the sixth annual SACSC research conference in Sandton recently...

29 Apr 2016

Spree.co.za launches Freedom Day campaign
Spree.co.za launches Freedom Day campaign

Spree.co.za has launched a campaign for Freedom Day this year. The #FeelFreeSA campaign features influential South Africans sharing what makes them feel free through a series of beautiful images and captions...

28 Apr 2016

Marketing to Millennials
Marketing to Millennials

Millennials or Gen Yers - those born between the early 1980s to the early 2000s - are an important generation for marketers and brand owners to get to grips with...

Issued by Pyrotec 25 Apr 2016

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Clicks's marketing push drives double-digit growth

Aggressive retail sales promotions have helped drive foot traffic to beauty and pharmaceutical group Clicks, which reported double-digit interim profit growth...

By Colleen Goko 25 Apr 2016

Lay's and Pepsi name #PerfectMatch quarter-finals ticket winners
Lay's and Pepsi name #PerfectMatch quarter-finals ticket winners

Lay's and Pepsi have announced the three winners of the UEFA Champions League quarter-finals tickets: Trevor Pillay from Bloubosrand, Gauteng; Dumisani Shezi from Empangeni, KZN; and Prudence Tshabalala from Pretoria and their partners will be jetting off to Spain this month...

15 Apr 2016

Roman's Pizza named 2016 Brand Builder of the Year
Roman's Pizza named 2016 Brand Builder of the Year

Roman's Pizza has received the Brand Builder of the Year Award at the Franchise Association of South Africa's (FASA) Awards for Excellence in Franchising. This award recognises a brand by its popularity with the public through effective marketing and advertising campaigns...

11 Apr 2016

Promotional campaign launched for Abate Fetel pears
Promotional campaign launched for Abate Fetel pears

Tru-Cape Fruit Marketing, the marketer of South African apples and pears, and supplier of Abate Fetel pears, is investing in a varietal-specific promotion to drive consumer awareness of Abate Fetel and sales at retail level in April 2016...

8 Apr 2016

'Yuppiechef now offering chopper delivery', really?
'Yuppiechef now offering chopper delivery', really?

Yuppiechef today announced its new, er, chopper delivery option...

1 Apr 2016

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