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#eComConfex: A crash course in cross-border e-commerce
#eComConfex: A crash course in cross-border e-commerce

As the CEO of the continent's largest online shopping platform, Nigeria-born Chris Folayan knows a thing or two about creating online experiences...

By Lauren Hartzenberg 20 hours ago

Have retailers trained SA consumers to shop on sale?
Have retailers trained SA consumers to shop on sale?

Thanks to retail promotions there's a growing sentiment among value-conscious SA consumers that there's no need to buy full-price merchandise, because it'll be on sale next week...

By Diana Springer, Issued by M&C Saatchi Abel 21 Feb 2017

Azzaro campaign lets shoppers Shazam a fragrance
Azzaro campaign lets shoppers Shazam a fragrance

Popular music recognition app Shazam and fashion and fragrance brand Azzaro announced last week the South African launch of ‘Wanted', a new fragrance for men...

20 Feb 2017

Direct selling succeeds through personal touch, stringent codes
Direct selling succeeds through personal touch, stringent codes

According to the Direct Selling Association of South Africa, this succesful sector provides jobs for 1.1 million independent business owners, which is increasing by over 13% annually...

17 Feb 2017

Local creatives lace up in Puma's Run the Streets campaign
Local creatives lace up in Puma's Run the Streets campaign

Puma's Run The Streets campaign gets a local twist with rapper Gigi Lamayne, 2015 South African Hip Hop Awards winner Nasty C, Digital Maskandi founder and artist Mashayabhuqe KaMamba, and Puma's own Rolo Rozay...

15 Feb 2017

Ambiente: Feedback from Frankfurt
Ambiente: Feedback from Frankfurt

Ambiente is one of the leading trade fairs showcasing design across dining, giving and living…

By Dave Nemeth 13 Feb 2017

New Month of Love campaign for Nic Harry Socks
New Month of Love campaign for Nic Harry Socks

Cape Town retail entrepreneur, Nic Haralambous, is encouraging everyone to make Valentine's Day extend to a month of love, highlighting tolerance...

10 Feb 2017

Pinterest is a virtual bulletin board platform, with users decorating their boards with pictures showcasing interests in a variety of areas, including food, fashion and travel ()
Pinterest lets phones spy eye-catching items

SAN FRANCISCO - Pinterest on Wednesday infused more machine smarts into its online bulletin boards, pushing harder into e-commerce by enabling people to use smartphones to identify products they might wish to pursue...

9 Feb 2017

The Singleton.
#MadeofTaste: Drinking in campaign success with The Singleton

It's tough for a brand that's quite obviously Scottish to make its mark on local shores, but that's not to say it can't be done. Vongani Chinkanda, Diageo Reserve's marketing manager, explains...

By Leigh Andrews 9 Feb 2017

Pharrell and G-Star Raw launch SS'17 Elwood X25 collection
Pharrell and G-Star Raw launch SS'17 Elwood X25 collection

Dutch denim brand G-Star Raw and co-owner Pharrell Williams have launched the G-Star Elwood X25 collection...

8 Feb 2017

London beauty salon receives praise for SA visual identity design
London beauty salon receives praise for SA visual identity design

South African Bridget O'Keeffe, makeup artist, beauty blogger and entrepreneur, founded the salon Blush+Blow in London last year and commissioned South African advertising agency Creative Zoo Advertising (CZA) to design the brand and visual identity.

7 Feb 2017

Stretch and Point Blank merge to form new below the line agency: Elevator
Stretch and Point Blank merge to form new below the line agency: Elevator

Today saw the official launch of Elevator, a new below the line agency formed through a merger between Stretch Experiential Marketing and Point Blank Marketing Communications...

7 Feb 2017

12 franchise trends for 2017
12 franchise trends for 2017

As we start the year 2017, we tend to reflect on the year that was. This might be a good time to look towards the future and see what 2017 has in store for us...

By Anita du Toit and Sasha-Lee de Bod 3 Feb 2017

Kevin Bierman
Five top digital signage technology 'must-haves' for 2017

Moving Tactics highlights five technology must-haves to keep in mind when discussing the creation of and operational efficiency of a digital signage system...

By Kevin Bierman, Issued by Moving Tactics 30 Jan 2017

Digital proof of performance or is it worth it?
Digital proof of performance or is it worth it?

We all know the value of digital signage within retail stores, but how do you justify its cost to your boss? More importantly, can you justify not having it?...

Issued by Global Access 26 Jan 2017

Local marketing initiatives boost franchises
Local marketing initiatives boost franchises

In addition to the franchisor's marketing efforts, success comes when a franchisee markets his or her business among the local community and success or failure of retail franchises primarily depends upon such local marketing initiatives...

25 Jan 2017

(c) pirina -
Retailers squeeze out some cheer with hefty markdowns

Although local retailers used the Black Friday phenomenon and rigorous promotions as best they could, the result was somewhat disappointing...

By Reitumetse Pitso 24 Jan 2017

Picture: Supplied
Red Heart Rum to sponsor Zando Cape Town 10s

Red Heart Rum has signed up as a sponsor of the Zando Cape Town 10s rugby games, with naming rights. The event will be hosted at the Hamilton Rugby Club on 3-4 February 2017 and will see a number of rugby legends, celebs and media personalities in action throughout the weekend...

20 Jan 2017

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Black Friday windfall for retail sales

Black Friday helped provide a surprise boost to November retail sales, which grew an unexpected 3.8% year on year...

By Asha Speckman 19 Jan 2017

Litha Communications to manage Schneider Google AdWords campaign
Litha Communications to manage Schneider Google AdWords campaign

Litha Communications has been appointed to manage the Schneider Electric South Africa's Google AdWords campaign for its Star product range in South Africa in 2017...

Issued by Litha Communications 17 Jan 2017

(c) Katarzyna Bialasiewicz -
ASA sinks teeth into Aquafresh

It has been exposed in a battle of toothpastes that when it comes to protecting your pearly whites Aquafresh Complete Care is not necessarily better than other brands, as suggested in an advert...

By Roxanne Henderson 17 Jan 2017

Trade mark registration: Truworths no longer has "the look"
Trade mark registration: Truworths no longer has "the look"

Ackermans has recently been successful in a precedent setting trade mark dispute against Truworths which was heard by the Supreme Court of Appeal. The trade mark at the centre of the dispute was “THE LOOK”...

By Janine Hollesen 16 Jan 2017

#BizTrends2017: The shift from the experience economy to the transformation economy
#BizTrends2017: The shift from the experience economy to the transformation economy

The world is in a silent revolution. Global consciousness is growing. Passion for mindless luxury is waning. Consumers are increasingly mindful of not only what their chosen product gives them, but how it makes them feel...

By Claudia Roth 11 Jan 2017

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#BizTrends2017: Journeying to your best customer experience

I've attended hundreds of conferences over my decade in the online marketing and media space. Funny then that the event messaging that's stuck with me most has been from a few of the most recent workshops I've attended, with just a handful of insights set to impact the year ahead...

By Leigh Andrews 9 Jan 2017

Boity X Sissy Boy Indi.com festive giveaway challenge
Boity X Sissy Boy Indi.com festive giveaway challenge

Boity in partnership with Sissy Boy and Indi.com is giving away three BXSB vouchers of R3,000, R2,000 and R1,000 each to three winning fans...

23 Dec 2016

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Greenstone Mall gets new Samsung store

Greenstone Mall in Edenvale now has a Samsung Electronics store providing the latest in mobile and wearable products, visual display and audio devices, as well as digital and home appliances...

21 Dec 2016

It's snowing again at Trigg Jewellers
It's snowing again at Trigg Jewellers

Shoppers at Cavendish Square in Cape Town may have noticed the annual display in the windows of Trigg Jewellers...

20 Dec 2016

How to promote your retail mattress store offline and online?
How to promote your retail mattress store offline and online?

Brushing aside the potential of online mattress selling is a huge mistake. Actually, sales are researched first online prior to visiting a brick-and-mortar store...

Issued by Docs.Zone 14 Dec 2016

Marketing your mattress business online: Top business marketing strategies you need to know!
Marketing your mattress business online: Top business marketing strategies you need to know!

When it comes to selling mattresses, many people think that there is no importance of marketing in this business, but it is not true...

Issued by Docs.Zone 13 Dec 2016

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