The Mr Price Home online shopping platform launch, which was recently held in Durban at the Quays on Timeball, was a huge success. Liquid lemon was called upon to help connect their event with social media.
Issued by Liquid Lemon 3 Dec 2013 12:05
An unauthorised digital poster using a remarkably similar visual identity as Nando's has been released into the wild by Fando's, which possibly stands for fans of Nando's.
29 Nov 2013 05:58
Tropika is mixing things up and adding a special ingredient for the sixth Tropika Island of Treasure competition... you.
Issued by Clover 28 Nov 2013 11:16
Last year, over 130,000 Chinese travellers visited the country, a growth of over 50% on 2011. Numbers are expected to rise significantly after Chinese President Xi Jinping and President Jacob Zuma jointly declared 2014 the 'Year of South Africa' in China at this year's BRICS summit. Already new visa application centres have been opened in Beijing and Shanghai.
28 Nov 2013 10:34
Manhattan Sweets has entered the digital space with an augmented reality (AR) application that allows users to enter a digital candy world.
26 Nov 2013 15:12
iGlass, a creative template that turns a standard storefront window into a touchscreen where consumers can buy products, get quotes, browse catalogues or brochures and view and be alerted to product information.
23 Nov 2013 10:18
The Loeries has released its Official Rankings for 2013, providing a transparent overview of the awards as well as helping to promote creativity and innovation as primary business tools in the brand communication arena.
20 Nov 2013 07:38
Emerging markets is the now and the future. 70% of the world's internet population is in emerging markets and the adspend is starting to move to these markets.
By Danette Breitenbach 18 Nov 2013 12:05
In a glamorous event held at the Michelangelo Hotel in Sandton on 24 October, eight Point of Purchase (POP) manufacturing companies walked away with gold in the 2013 POPAI SA Awards.
Issued by POPAI South Africa 15 Nov 2013 08:36
At the recent World Retail Congress, Deloitte presented its paper on beyond retail.
11 Nov 2013 08:21
Health Minister Aaron Motsoaledi has urged society to support him in his bid to stop the advertising of alcoholic beverages. He announced that draft legislation to provide a total ban is to be presented to Parliament this month. It is indeed a brave move, but it's fraught with danger as the liquor industry is the largest contributor of advertising revenue for most media outlets. Yet, the social negative effects of alcohol use/abuse are incalculable.
By Bhekisisa Mncube 26 Apr 2013 07:52
First of all, mazeltov on surviving the Mayan apocalypse - it was touch-and-go for a second there. Now that we have staved off global obliteration and picked up a coastal tan (and a few kilos in the process), it's that time of the year where agencies are asked to haul out the old crystal ball and provide pearls of thumb-sucking wisdom.
By Mike Silver 29 Jan 2013 11:18
There are several key trends that will present themselves in 2013. Increasingly, we will see more and more innovative solutions to issues facing emerging countries being developed in-country and, while cost of smartphones is still hindering wide-scale usage of these handsets, the tide is turning as cheaper units enter the market. Marketers, too, are seeing their roles and responsibilities expand.
By Dr KF Lai 25 Jan 2013 10:57
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