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[Biz Takeouts Lineup] 133: VMA Group, marketing to millennials and #campaign4change
[Biz Takeouts Lineup] 133: VMA Group, marketing to millennials and #campaign4change

On the next Biz Takeouts Marketing & Media radio show tomorrow, Thursday, 28 May 2015, from 9-10am, show host Warren Harding looks at VMA Group, a global recruitment and training specialist for corporate and marketing communications, who recently announced the growth of its international network with the opening of its new Africa operation, headquartered in Johannesburg, South Africa, adding significant reach for local and multinational organisations operating across the African markets.

27 May 2015 11:52

New BrandChat app uses mobile tech to give savvy marketers an advantage - AAT - Always Active Technologies
New BrandChat app uses mobile tech to give savvy marketers an advantage

Brand managers and marketing experts know that promotions, including in-store demos and consumer competitions, can be highly effective tools to boost brand visibility, win over new customers and increase engagement with existing customers. They can also be powerful tools for use in brand activations.

Issued by AAT - Always Active Technologies 27 May 2015 10:15

Unpacking brand activation for FMCGs
Unpacking brand activation for FMCGs

Changes in the power dynamics along the path-to-purchase have introduced a new world order in which customers reign and love flaunting their freedom.

By Joseph Neusu 22 May 2015 13:19

PnP educational programme to improve matric pass rate
PnP educational programme to improve matric pass rate

According to the Department of Education's 2014 matric review, approximately 41% of learners who enter Grade 1 end up matriculating...

22 May 2015 12:00

[Biz Takeouts Podcast] 132: Digicape launches iBeacon technology in South Africa
[Biz Takeouts Podcast] 132: Digicape launches iBeacon technology in South Africa

On Thursday, 21 May 2015, Biz Takeouts Marketing and Media Radio show host Warren Harding (@bizWazza) was joined by Gerhard De Kock, Business Development Manager for Digicape, to talk about the iBeacon product called Beamo.

22 May 2015 09:45