Bizcommunity.com

Be big on biz with Portfolio Night and Bizcommunity - competition

[Issued by Bizcommunity.com] If you are a branding, design or advertising student in Johannesburg, by Thursday next week your life may have changed forever! After years of negotiations, the largest one-day advertising portfolio review in the world, Portfolio Night, is finally making it to Johannesburg, South Africa - and Bizcommunity, in conjunction with McCann Johannesburg, has one ticket of the coveted 150 to give away. 15 May 2013 11:32

Why alcohol ads should be banned

[Bhekisisa Mncube] Health Minister Aaron Motsoaledi has urged society to support him in his bid to stop the advertising of alcoholic beverages. He announced that draft legislation to provide a total ban is to be presented to Parliament this month. It is indeed a brave move, but it's fraught with danger as the liquor industry is the largest contributor of advertising revenue for most media outlets. Yet, the social negative effects of alcohol use/abuse are incalculable. 26 Apr 2013 07:52

Bizcommunity.com

Reminder for Jozi students to enter Portfolio Night competition on Biz

[Issued by Bizcommunity.com] Branding, design or advertising students in Jozi, don't forget to enter our competition to win a ticket to attend South Africa's first Portfolio Night hosted by McCann Johannesburg next week Wednesday, 22 May 2013! Simply complete this form and upload a Biz Portfolio Showcase before Monday 20 May. 16 May 2013 14:10

Bizcommunity.com

Students, don't forget to enter Biz's Portfolio Night competition!

[Issued by Bizcommunity.com] A reminder once again to all branding, design or advertising students in Jozi to enter our competition to win a ticket to attend South Africa's first Portfolio Night hosted by McCann Johannesburg next week, Wednesday, 22 May! Complete this form and upload a Biz Portfolio Showcase before Monday, 20 May. You will need to create a MyBiz Profile if you don't have one already. 17 May 2013 11:04

TopTV gets nod to screen 'adult' channels

[Thabiso Mochiko] TopTV's application to show adult content channels has been given the nod by the Independent Communications Authority of South Africa (ICASA). 25 Apr 2013 07:22

Burger King SA appoints King James

Following a five-way pitch, King James Group has been appointed to launch the Burger King brand in South Africa and retained for the following year to assist with its aggressive roll-out strategy across the country. 24 Apr 2013 07:00

[2013 trends] The year ahead for experiential marketing

[Mike Silver] First of all, mazeltov on surviving the Mayan apocalypse - it was touch-and-go for a second there. Now that we have staved off global obliteration and picked up a coastal tan (and a few kilos in the process), it's that time of the year where agencies are asked to haul out the old crystal ball and provide pearls of thumb-sucking wisdom. 29 Jan 2013 11:18

Tradeway Promotions

Tradeway delivers high return for Nescafe Alegria

[Issued by Tradeway Promotions] Leading experiential activation agency, Tradeway, ran a highly successful education, sampling and conversion campaign for Nescafe Alegria. Nescafe Alegria's solution is built to make great coffee with minimum fuss and maximum efficiency. The intuitive easy-to-use machine makes Espresso, Lungo, Americano, Cappachino, Latte and Maccchiato. The Nescafé Alegria coffee comes in a patented aroma lock pod that was specially designed to keep the freshness and quality of the coffee so that it features in each and every cup. 10 May 2013 09:12

Moving brand ambassadors to grand ambassadors

[Michelle Francis] A recent article in the New York Post describes the advent of Grand Ambassadors, which is a prognosis of where the experiential activation industry in South Africa could be, given training and investment in brand ambassadors. 16 May 2013 10:49

[2013 trends] Africa finding its own solutions using mobile tech

[Dr KF Lai] There are several key trends that will present themselves in 2013. Increasingly, we will see more and more innovative solutions to issues facing emerging countries being developed in-country and, while cost of smartphones is still hindering wide-scale usage of these handsets, the tide is turning as cheaper units enter the market. Marketers, too, are seeing their roles and responsibilities expand. 25 Jan 2013 10:57

Seven new trends in shopper marketing

[Carolyn White] Shopper marketing is in the spotlight and these seven new trends, coupled with good digital and experiential strategies, will maximise marketing spend, driving more feet in-store and product off the shelves. 8 Apr 2013 09:27

[2013 trends] Predictions for the retail sector

[Gareth Pearson] A transformation is in motion amongst shoppers and retailers country-wide. Consumers are becoming more discerning and demanding, and retailers and manufacturers are under pressure to innovate, offer quality and savings - all in one eco-friendly package! Here are some interesting trends for the retail sector that I've identified for 2013. 23 Jan 2013 12:48

Bizcommunity.com

How to contribute to Bizcommunity, from op-ed pieces to news

[Issued by Bizcommunity.com] Bizcommunity.com has now expanded its operations into 16 new sectors and will soon venture into another 17, providing a whole new range of target audiences for advertisers. The most critical aspect of this is the quality of content and this is a formal invitation to you to become a recognised contributor on Bizcommunity. 3 Oct 2011 14:57