Litha Communications to manage Schneider Google AdWords campaign
Litha Communications to manage Schneider Google AdWords campaign

Litha Communications has been appointed to manage the Schneider Electric South Africa's Google AdWords campaign for its Star product range in South Africa in 2017.

Issued by Litha Communications 17 hours ago

(c) Katarzyna Bialasiewicz -
ASA sinks teeth into Aquafresh

It has been exposed in a battle of toothpastes that when it comes to protecting your pearly whites Aquafresh Complete Care is not necessarily better than other brands, as suggested in an advert.

By Roxanne Henderson 17 hours ago

Trade mark registration: Truworths no longer has "the look"
Trade mark registration: Truworths no longer has "the look"

Ackermans has recently been successful in a precedent setting trade mark dispute against Truworths which was heard by the Supreme Court of Appeal. The trade mark at the centre of the dispute was “THE LOOK”.

By Janine Hollesen 1 day ago

#BizTrends2017: The shift from the experience economy to the transformation economy
#BizTrends2017: The shift from the experience economy to the transformation economy

The world is in a silent revolution. Global consciousness is growing. Passion for mindless luxury is waning. Consumers are increasingly mindful of not only what their chosen product gives them, but how it makes them feel.

By Claudia Roth 11 Jan 2017