| No Comment | Last week was the turn of the magazine publishing industry in South Africa to be lauded for excellence at the 35th annual Sappi Pica Awards in Johannesburg. A fashion 'show' of note as the country's premier magazine editors glam it up, it is also a showcase for the page turning beauty of our top magazines. It really is obvious when one has the best mags on display at one venue, that SA can truly hold its head up high with the best of global publishing. And while it was a somewhat muted affair for a 35th birthday celebration, it was the winning publications that stole the show on the night. And at yet another cocktail party at yet another staid northern suburbs venue, this week is the turn of the newspaper industry as the winners of the Frewin, McCall and Joel Mervis Newspaper competitions are announced by Print Media SA at a function in Rosebank on Thursday.
Have a good one! Louise Marsland, Editor, editor@bizcommunity.com
| | Headlines | Call for entries for 2004 Prism Awards Record number of entries for 'thinkahead' awards Visual brand identity unveiled for future University of Johannesburg SEO in SA - the latest thing or already dead and gone? Choose your sleeping partners on Virgin's Upper Class 2004 Sappi PICA winners - 'Good Taste' prevails Are you positive about SA? Smart card brings rewards to SA shoppers first Guerilla Marketing for consultants... Customer segmentation: shoot your sales targets over the moon TV personality Prim Reddy makes radio debut Top black researchers form a transformation lobby group How do South Africans feel about gay issues? New funding model for ad industry research Sithengi 2004 - Cape Town World Cinema Festival Annual franchise Awards show diversity New Game plan is a winner
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| World Print and Communication Congress 2005 | | |  Cape Town ICC 24 – 28 Jan 2005 |
| World Print and Communication Congress comes to SA shores [Louise Marsland] With a mere three months to go before the World Print and Communication Congress (WPC8) gets underway in Cape Town, South Africa, January 24 - 28, 2005, the stage is being set for arguably the biggest industry event in the media and communications industry in South Africa to date, as players in the printing, packaging, graphics, design and communications arena gather from around the globe.
| Marketing | | Are you positive about SA? There seems to be a 'day' for everything these days, and today is National Be Positive Day, in case you were unaware of the importance of November 5! There are various initiatives underwritten by various organisations and companies to inspire and get South Africans to be more positive about South Africa.
Guerilla Marketing for consultants... [Jay Levinson/Michael McLauglin] The words, "Send me a proposal" are music to many consultants' ears. Even though they might not really enjoy writing proposals, most consultants jump at the chance because they believe that exciting, lucrative work might be right around the corner. The invitation to write a proposal is a milestone in the sales cycle — an opportunity to get one step closer to a client and a new project.
Putting the consumer on the couch [Samantha Koenderman] Marketers will agree that the successful marketing platforms are the ones that show an understanding of what the consumer is going through at that point of purchase. Marketing tactics that treat Joe Public (not the ad agency, you understand) like a wallet on legs, are the ones that are least likely to succeed.
The 10 don'ts everyone should know [Sid Peimer] Although it may be on company time, people are paying to hear your presentation. The price is the time they give you as well as the effort expended to understand what you are saying. Here are 10 ways to reduce the cost:
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| Advertising | | A Bettaway to supplementation Pharma Natura, a leading manufacturer of complimentary medicines, has launched a TV advertising campaign that breaks the mould, to mark a new creative direction and marketing strategy for its Bettaway range of multivitamins and minerals.
FCB Cape Town and Klipdrift act sharp at Aardklop - FCB Cape Town
Klipdrift and its advertising partner, FCB Cape Town, have won Aardklop's 'Doring' Award for the second year running. The 'Doring' is awarded to the best campaign creating excitement at the arts festival held in Potchefstroom at the end of September every year.
A little goes a long way - Lowe Bull
'A little goes a long way' - this is the message in the latest endearing and charming Sunlight commercial, created by advertising agency, Lowe Bull.
Choose your sleeping partners on Virgin's Upper Class
Richard Branson flew into South Africa for a lightning visit Thursday, and attended the launch of Net#work BBDO's hilarious new TV ad for Virgin Atlantic's spacious new Upper Class Suites.
How do you advertise advertising? Branding is the gospel of advertising and, in a bold move, advertising agency Veracity Incorporated recently launched its own advertising campaign on DSTV with a series of well executed and succinct messages.
First aid for Plascon commercials To highlight the launch of its new Woodcare products, paint manufacturer Barloworld Plascon, has launched a unique print campaign to demonstrate the product's superior ability to maintain the health and longevity of wood.
Making service a rapid reality
The advertising campaign for Peugeot Rapide Service Centres features two print ads that emphasise the speediness of the service by showing women caught in the middle of their beauty routines.
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| Branding | | | Idea Engineers will grow your brand, reputation & business. | |  |
| | | Visual brand identity unveiled for future University of Johannesburg The marriage of two of Gauteng's premier academic institutions - the Rand Afrikaans University (RAU) and the Technikon Witwatersrand (TWR) - sees the formation of the new University of Johannesburg (UJ) in January 2005. Synonymous with the merger is the birthing of a progressive new brand.
Famous Gibson Guitar solidifies brand identity Nashville, Tennessee -- Musical giant Gibson Guitar has taken a significant step in enhancing its brand identity by announcing a unified logo campaign throughout the company. The extension of its current strong brand recognition further unifies all divisions by combining all marketing to reflect the Gibson name through direct and multi-media uses.
R91 million refurbishment for Morula Casino and Hotel Sun International's Morula Casino and Hotel in Mabopane, is nearing completion of an extensive R91-million refurbishment to differentiate the brand from competitors, and will be launched on December 15, 2004, with an "African Fusion" theme.
The ''Compelling Truth'' of a brand's success - Enterprise IG Great companies and brands are often founded on a simple promise - and rediscovering that Compelling Truth can be the key to long term success.
| Cinema | | Sithengi 2004 - Cape Town World Cinema Festival - Sithengi Film and Television Market
Stunning cinematography, rare filmmaking talent, incredible performances - are some of the words chosen by this year's Festival organizers to describe the films in the 2004 Cape Town World Cinema Film Festival (CTWCF) lineup. The Festival takes place from 12 - 20 November 2004 at various arts cinema complexes around the city.
| CRM | | Ensuring that your CRM solution succeeds [Marcus Potts ] There has been much negative comment recently on the 'failure' of CRM in many companies. But, the root causes of CRM failure can often be put firmly at the door of user companies themselves.
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 | Sport Beeld, a way of life for those who read about it and actively participate. Go on, advertise with a winning team. your sport, your newspaper. Everyday in Beeld.
Phone 011 713 9094 / 012 420 7841, for more information visit our Press Office | |
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| Design | | Record number of entries for 'thinkahead' awards The South African Graphik Design Council, think, received a record number of entries from 208 final year students of graphic design for its 2004 'thinkahead' Awards. These students represent 19 accredited training institutions - university faculties, technikons and private training colleges - throughout South Africa.
| Digital | | SEO in SA - the latest thing or already dead and gone? [Sally Falkow] Recent comments posted on Bizcommunity claimed that Search Engine Optimisation (SEO) is either dead, or is at least old hat already, in South Africa. Yet an analysis of the websites for the Top 100 companies listed in the Sunday Times, clearly shows that SEO is not being used by these firms.
The Virtual Works selected as one of SA's top technology companies - The Virtual Works Strategic marketing and technology company, The Virtual Works, was awarded Technology Top 100 (TT100) status at a prestigious banquet on 1 November. The award, endorsed by the Department of Science and Technology, is designed to reward South African companies who have excelled in innovation and performance over the last three years.
Two new players for TEC Multi-Media's designer gene team - TEC Multi-Media TEC Multi-Media co-directors Leigh Glicksman and Candice Ashwin have supplemented their "designer gene team" with two fresh talents.
| Education/Recruitment | | AIDS education means a lot more than World AIDS Day - Hecate Corporate Theatre South Africans need to realise that the threat of AIDS and its impact on our fledgling society, extends way beyond December 1st and World's AIDS Day. This powerful reminder comes from Di Kershaw, Managing Director of Hecate - a corporate theatre company that specialises in HIV/AIDS education in the workplace.
| Eventing | | The Invent Group releases the latest Cape Argus Pick n Pay Cycle Tour Hospitality Packages - The Invent Group
The Cape Argus Pick n Pay Cycle Tour takes place on Sunday 13th March 2005. The return of the old route via Chapman's Peak in 2004 generated unprecedented interest and excitement, with online entries closing after only three days.
Gearhouse gears up to create 23 stands for Auto Africa - Gearhouse SA
The workshops at Gearhouse SA, leading technical supplier to the events industry, were abuzz during October in preparation for the Auto Africa exhibition, taking place from October 25-31st at Nasrec.
To crown it all
Miss South Africa organisers, Sun International and Tanzanite Blue, have partnered to create the most prestigious crowning tiara the pageant has ever seen for the new Miss SA. The tiara, designed locally, is valued at over R100 000 and consists of a dazzling 10.52ct pear-shaped tanzanite centrepiece and 53 tanzanite briolettes totalling 56.67ct, all set in white gold.
| Magazines | | New Media Publishing leads the pack at Pica's with 10 accolades New Media Publishing was recognized for its outstanding contributions to contract and consumer publishing in South Africa as it scooped 10 accolades, with five Pica Awards and five second place highly commendeds at the 35th annual Sappi Pica awards ceremony.
Men's Health voted Best Men's Magazine for 5th year Men's Health - the magazine men live by, was once again voted Best Men's magazine at this year's Pica Awards. As the world's leading men's magazine, Men's Health South Africa is making waves and with a current ABC of 89 045 and a record advertising year which has seen advertising volumes attain all time highs.
Fairlady scoops Pica for Best Women's General Interest magazine For the second year in a row, Fairlady has been awarded the MPASA Sappi PICA Award for best Women's General Interest magazine. The Women's General Interest award was the most hotly contested within the consumer magazine awards category, with 10 women's titles vying for the laurels.
Discovery Magazine awarded Pica Discovery magazine has been awarded the Sappi 2004 Pica Award for the Best Customer Magazine in the category Health, Fitness and Sport magazine. The judges of the Sappi 2004 PICA Awards referred to the Discovery magazine as: 'understated elegance' and one that 'really adds value to being a Discovery member' and 'good to educate members about their benefits and how to manage their health portfolio'.
Johnnic gets accolades in three categories
Johnnic's magazine division delivered wins for three of its titles at the annual Sappi Pica Awards - ELLE, SoccerLife 442 and SA Livestock Breeding 2004 and was highly commended in five categories, including the prestigious Excellence in Magazine Design for Elle Decoration.
At home with Tuis The interim ABC for Tuis magazine was announced this week, and at an average of 52 492 copies per month, Tuis is now the largest Afrikaans décor magazine and the second largest décor magazine (including English titles) in South Africa.
2004 Sappi PICA winners - 'Good Taste' prevails
The Sappi Pica Awards, hosted by the Magazine Publishers Association of SA, celebrated 35 years of magazine publishing excellence on Thursday 4 November at a glamorous banquet at the Ballroom at the Sandton Convention Centre, in Gauteng. Big winners of the main trophies on the night were Good Taste, Seventeen, and Visi magazines.
A new magazine on the block Property seems to be the sector that's driving expansion in the magazine market at present, with another launch. Home Gallery is a fortnightly property magazine from Avalon Industries, that offers ease and convenience for people wanting to find a home or expand their property portfolio.
Fighting Aids with media assistance Jet Club magazine will publish its first annual HIV/Aids editorial-supplement in the December issue. The supplement covers the full range of issues, with the human aspect coming through personal testimonials and community heroes.
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| Newspapers | |  |
| | | More subscribers join Beeld at Auto Africa - Beeld Beeld's weekly motoring section, Motor-Beeld, manned a stall at the Auto Africa 2004 Expo from the 25th - 31st October 2004 at Nasrec, picking up 100 new subscribers in the process.
Chief photographer of RCP Media wins prestigious award! - Rapport The chief photographer of RCP Media, Christiaan Kotze, won the Currie Cup Photo of the Year at the prestigious SA Rugby Player of the Year Awards held in Sandton on 1 November.
New television campaign for Rapport - Rapport Rapport - South Africa's leading Afrikaans Sunday paper - has embarked on a brand new television campaign in order to relaunch itself to the market. Coming off a low base in terms of marketing, newly appointed agency, Joe Public, embraced the paper's existing positioning and built a campaign around it that rings true to the human truths within the Afrikaans market.
Download and view the commercials
No light of day for ThisDay yet Following a week of uncertainty about the future of South Africa's newest national newspaper ThisDay, the newspaper's executive director Gbenga Oni-Olusola has told I-Net Bridge that publication will resume in the near future. The newspaper failed to appear last Monday, and the company is currently dealing with its financial difficulties, he said. Oni-Olusola said ThisDay has attended to all internal debts, confirming that all the staff members have been paid their September salaries and will be paid their outstanding October salaries during the week. Full story: http://www.mg.co.za
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 | May 2004 sees the Launch of the CPR (Community Paper Research) results. This survey focuses on Media24's community newspapers and will help shed some valuable light on the demographics, activities, reading habits and shopping patterns of the markets they reach. See you at the agencies. For more info visit us at http://www.ads24.co.za |
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| Out Of Home | |  |
| | | Look4me in a bus To create mass-market awareness for its cellphone tracking service, Look4me, Vodacom embarked on an extensive ComutaNet bus advertising campaign to get its message across to the mass commuter and pedestrian market.
| Production | | Velocity Film's Vuka Semi-finalists - Velocity Afrika Velocity Films have four PSA spots featured in the VUKA! Awards 2004 Semi-finalists.
| Public Relations | | Call for entries for 2004 Prism Awards Prisa has announced that it is calling for entries for the 2004 Prisa Prism Awards. Consultancies and corporate practitioners who would like to enter for this year's award will need to submit their entries before 14 January 2005.
Write your year off - End of year special offers - The Writing Company The Write Co offers companies special discounts if the company sends more than 2 staff members on any of The Write Co's Creative Collection courses in November & December. The Write Co's Creative Director, Amanda Patterson says, "These courses can be used as an incentive for staff members who write press releases and copy for their companies all year round."
| Radio | | TV personality Prim Reddy makes radio debut
Prim Reddy will be making her radio debut on Talk Radio 702, hosting two weekend shows from next weekend. Reddy will present "A word on the home" on 702 every Saturday and Sunday afternoon between 1 and 4pm. The show focuses on DIY, decor,
pets, gardening, food and lifestyle issues. It will be simulcast to 702's sister station, 567 CapeTalk.
The best thing since sliced bread What do sliced bread and a radio station have in common? It sounds like a bad joke but this was the creative challenge that faced strategic creative agency, Riot, when they were asked to do a commercial that simultaneously promoted Albany Superior Bread and Kfm 94.5.
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| Research | |  |
| | | Favourite sports and national teams - Markinor South Africans love their sport. In June 2004 77% of South Africans living in metro areas indicated that they are very/quite interested in sport. As in recent years, soccer, rugby and cricket were the favourite sports amongst those indicating that they are interested in sport. These were some of the findings of a SABC/Markinor Opinion 2004 study focusing on sport.
Branding for Russian youth Young people are becoming an increasingly desirable target audience for marketers in Russia. "Preferences and consumption habits developed at the "tender age" significantly influence the individual's future attitude to brands," says Maria Papanthymou, Customized Research Business Development Manager at ACNielsen, Russia.
Cassandra: cursed prophetess [Barbara Cooke & Tim Bester] According to Homer's Illiad, Cassandra was a beautiful young woman, blessed with the gift of prophecy by Apollo, who was infatuated with her. Unfortunately, because she shunned Apollo, at the last minute he added a twist to her gift... Cassandra was doomed to tell the truth, but never to be believed.
Top black researchers form a transformation lobby group In an historic move, two of the top black-owned market research companies in South Africa have founded an action group to lobby for transformation in the market research industry. The association, called the Research Industry Transformation Action Group (RITAG), was founded by the CEOs of Mictert Marketing Research, Vusi Makhathini, and Plus 94 Harris, Sifiso Falala.
How do South Africans feel about gay issues? RS, South Africa's leading marketing insights company, recently conducted a survey amongst a sample of 3 504 SA adults aged 18 and over from all corners of the country, interviewing them face-to-face in their homes, to find out how they are feeling about various issues: one set of issues probed concerned how people feel about various topics surrounding homosexuality. Are we accepting, merely tolerant or hostile?
New funding model for ad industry research Marketing and advertising stakeholders will sign an agreement for the funding of the South African Advertising Research Foundation (SAARF) and the Advertising Standards Authority (ASA) next week, following on extensive investigations by an industry task force to revamp the funding model.
| Retail | | Smart card brings rewards to SA shoppers first Smart card technology has been harnessed for the first time in South Africa to reward and engage shopping centre customers. Shoppers belonging to One Club, a smart card based customer engagement programme, are now earning significant cash back on their purchases at more than 130 stores within Pretoria's Menlyn Park Shopping Centre.
Category Management in Russia: thinking ahead Has the time come for Category Management in Russia? This is a question that experts involved in the retail industry may be asking now, when the market of packaged consumer goods is fairly well developed, and international retailers are rushing to set their foothold in the Eastern European countries and Russia, according to ACNielsen.
Annual franchise Awards show diversity The 2004 FASA Awards for excellence in franchising, held at a Gala Function at Vodaworld, celebrated not only the top achievers in the industry, but also toasted the 25 years that the Franchise Association of Southern Africa has been in operation.
New Game plan is a winner Game Stores is set to launch a new brand campaign in November including a metamorphosis for the familiar slogan: 'You always win at Game' into 'Game - You Always Win.'
| Sales | | Customer segmentation: shoot your sales targets over the moon It's not hard to buy into the theory that the more you know about your customers - the better you can find them, serve them and most importantly, keep and grow them.
This is hardly a new phenomenon, but the approach to it has certainly changed over time. What is customer segmentation then, how is it done and how is it used to best effect?
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| | | Brand your weekend The Full Picture have secured a further 26, 30-minute episodes on SABC 2 for Weekend Life & Leisure in 2005. Advertisers have the opportunity to become anchor sponsors.
| Columns | | Fred Says... Bush-whacked
"Leadership is an amazing thing. The bottom line is that there are only two types", Fred said. Over our drinks, we had been bemoaning the outcome of the United States presidential circus and pondering the next four years with Bush as the supposed leader of the free world. We were (in a colloquial sense) "bush-whacked".
| Gallery | | AAA Bash in October View all pictures
More galleries...
| Forums | | Ogilvey London hijacked? The viral advertising agency ASABAILEY has placed a well-aimed left hook on the chin of O&M, by scooping up www.ogilvymather.co.uk for £4.95. The question is, is this underhanded, or a cheap attack from the viral team, or are O&M and other Ad Goliaths, fair game for a stunt such as this? What is your view?
Daily Sun billboards Am I the only one who feels bludgeoned every time I drive past a Daily Sun billboard? What is your view?
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| New accounts | | Vuwa Communications awarded NSDS Limpopo Conference - more infoFCB Redline awarded Savanna PR account - more infoAlphabet Soup awarded Saicom media account - more infoQuirk wins Health 24 Search Engine Optimisation account - more infoInitiative Media wins two new accounts - more infoRedCube Agency appointed to implement the Brand PR for new weekly property magazine - Home Gallery - more info More... Submit news
| People on the move | | Michelle George has been appointed a strategic planner at Lobedu Leo Burnett.Memo Communications has appointed Robyn Creer as an account manager and Natasha Toerien as a traffic manager.New appointments at Millward Brown Impact - more infoDonna Stephen has been appointed as the new Editor for the woman's online magazine Women24.comPromotions at Die Burger - more infoM-Net appoints new Marketing Director - more infoJupiter Drawing Room wins Discovery Mini Adventure Challenge - more infoJudd Campbell to head up Consumer Development for Go Fast Sports SA - more infoThreshold Collective's hot young director Jeremy Holden is going places - more infoNew staff appointments No Jacket Required Communications - more info More... Submit news
| Events to diarise | | Creating a new generation of websites - MWEB Business, Parow, 24 Nov Build and manage your company website without using a web-developer.
Radio Veritas on 92.7 FM - Radio Veritas, Johannesburg, 28 Nov Radio Veritas broadcasts on 92.7fm in the Johannesburg area from 31 October to 28 November.
Kid Power - IQPC, Sandton Convention Centre, JHB, 01 Mar Targeted marketing and advertising strategies for reaching young consumers in South Africa.
| Upcoming events | | | Consumer branding ''Glocal'' - GIBS, Newtown, 08 NovWriting and presenting reports and proposals - IAJ, Johannesburg, Parktown, 08 NovEffective Event Management & Protocol - Lab Epitomy, The Indaba Hotel, Fourways, 09 NovHow To Grow Your Business - Strategic Partners (Pty) Ltd, Midrand Protea Hotel, 10 NovSACOD Forum 2004 - SACOD, Cape Town, 10 Nov | More... Submit an event
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| Jobs offered | Specialising in Media Sales, Advertising and Marketing placements |  |
| | Personal Assistant (AA) - Sandton Can you hit the keyboard accurately and with rhythm while you answer a constantly ringing phone as well as take down a message (spelt correctly)? - read more...
Senior Account Executive - Rosebank For leading PR company. Experience in media relations, good media contact base, writing of strategy documents, proposals and press releases and client liaison, work with large clients and handle full PR functions. - read more...
Sales Executive - Cape Town Internet AdSales seeks an experienced, dynamic sales person with 3-4 years online marketing/sales experience. Must be presentable, confident, articulate, dynamic and extremely motivated. - read more...
Account Manager / Director - Johannesburg Seeking account manager with 3 - 5 years experience in public relations, marketing or media. Preferably a degree in management/BCom. Travel industry experience an advantage. - read more...
Multimedia/Web/Graphic Designers (x2) - Jhb North. Multimedia/Web Designers. Sal. Neg to R1000p.m. 1+ years exp. Very Talented, comp. literate. To work on International Clients. Text CVs only. No portfolios yet please. - read more...
Media Sales - Johannesburg We are looking for candidates with experience in media sales to sell adverts on our website. It is a work from home, candidates need a phone and PC with internet. - read more...
Research Executive - Cape Town Media24 Family Magazines are looking for a Research Executive in Cape Town who will be responsible for the gathering of research information, executing and production of sales documents and presentations. - read more...
Various positions available - Pietermaritzburg Graphic Media Advertising is a dynamic, growing agency expanding into national and international markets. We have positions available for Graphic Designers, Marketing, Events, Account Executives, Personal Assistant and an Estimator. - read more...
Media Recon Clerk - Sandton The African Extension, a media placement agency specialising in placements into Africa is urgently looking for a media recon clerk. - read more...
Events Co-ordinator - Gauteng, Wanderers Events co-ordinator sought for fast paced and dynamic communications agency. Exciting clients. Excellent opportunity to develop an events career. AA Candidates only need apply. - read more...
Accounts Clerk/Assistant - Cape Town General data capture, creditors, debtors, bank statements, petty cash, processing staff expenses, commission etc. - read more...
Account Executive/Manager - Sandton Highly organised client services executive. Sandton agency. Minimum 3 years experience to work with international private banking client. Salary neg. - read more...
Afrikaans Books Editor - Cape Town We're looking for a creative mind who gets turned on by books, can write vibrant copy, and who'll get obessive about entertaining and communicating with our online community. - read more...
Web Developer - Cape Town Web Developer - .ASP, VBScript, JavaScript, MSSQL. ASP.NET skills a bonus. Small company in Cape Town working in US market. 2 years experience minimum - examples required. - read more...
Account Executive - Cape Town/Blaauwbergstrand Are you looking for that special career opportunity in a dynamic new public relations agency that plans to set Cape Town on fire? Then contact us for more details. - read more...
More... Submit a job
| Quote of the day | | "Remember that the toes you are stepping on today may well be attached to the ass you may need to kiss tomorrow." - Anonymous Send to a friend
"Honesty is the single most important factor having a direct bearing on the final success of an individual, corporation, or product." - Ed McMahon Send to a friend
"The theory of a free press is that truth will emerge from free discussion, not that it will be presented perfectly and instantly in any one account." - Walter Lippman Send to a friend
"Any woman who understands the problems of running a home will be nearer to understanding the problems of running a country." - Margaret Thatcher Send to a friend
"Publicity is a great purifier because it sets in action the forces of public opinion, and in this country public opinion controls the courses of the nation." - Charles Evans Hughes Send to a friend More... Submit a quote
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 | Financial Mail Top Stories..... Inside the Gold Fields war room : how to fight a hostile bid Sasol execs take pay cut Innovate banking lures low income market Telkom fires starter gun in race for spectrum Ford SA CEO exits for US For more news visit our website www.financialmail.co.za |
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Welcome to Hecate Corporate Theatre which has opened a press office on Bizcommunity!
 HECATE CORPORATE THEATRE was established in October 1995 and is a company that specialises in Corporate Theatre and Event Management. Experiential corporate theatre is a powerful and impactful medium widely used in the business and government sectors to address sensitive personnel and HR related issues, and is also particularly effective in addressing both internal and external corporate communication needs. Click here to visit Hecate Corporate Theatre's press office.
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