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Contributors

#Cannes2025 awarding juries include 20 creatives from Africa

Danette Breitenbach

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Richard Clarke

Advertising

Creativity should always be the means and not the end

Richard Clarke 22 May 2003

PR & Communications

Internal ambassadors offer competitive edge

John Bradfield 21 May 2003

PR & Communications

Do you know where you’re going to...?

Mike Leahy 18 May 2003

PR & Communications

Reputation is everyone's responsibility

Deon Binneman 18 May 2003

Richard Clarke

Advertising

A new AD-dition to a market adrift on becalmed seas

Richard Clarke 12 May 2003

Brian Berkman

Magazines

After Eden

Brian Berkman 6 May 2003

PR & Communications

Current industry evaluation problematic

Deon Binneman 4 May 2003

Marie Yossava

PR & Communications

Crisis Management - how to turn it to your advantage

Marie Yossava 4 May 2003

Louise Burgers

PR & Communications

COMMUNICATE feedback...

Louise Burgers 4 May 2003

Richard Clarke

CRM, CX, UX

CRM via technology can be flawed

Richard Clarke 1 May 2003

Advertising

When budgets get squeezed, keep the best

John Bradfield 24 Apr 2003

Richard Clarke

TV

TV 3 rides an entertainment wave and infomercials that are as boring as some documentaries

Richard Clarke 23 Apr 2003

Richard Clarke

Advertising

Engineering when you need it most

Richard Clarke 16 Apr 2003

Janice Spark

Branding

The brand is the business

Janice Spark 16 Apr 2003

Marie Yossava

PR & Communications

Myths vs truths

Marie Yossava 13 Apr 2003

PR & Communications

Garbage In, Garbage Out

Janet Watermeyer 13 Apr 2003

PR & Communications

PR: Is PR measurable?

Mike Leahy 13 Apr 2003

Richard Clarke

Magazines

Yet another reinvention from the great survivor of opposition media in SA

Richard Clarke 8 Apr 2003

Research

Underestimating the value of simple MRD's will cost you dearly

Lehan Stemmet 6 Apr 2003

Brian Berkman

Media

Fresh linen for embedded media

Brian Berkman 2 Apr 2003

Richard Clarke

Advertising

Some recent ads that demanded my attention

Richard Clarke 1 Apr 2003

PR & Communications

Enemies of promise (things to make a communicator's blood boil)

John Bradfield 27 Mar 2003

Richard Clarke

Advertising

Advertising portrayed as an ogre in sport

Richard Clarke 18 Mar 2003

Brian Berkman

TV

Is the war on Iraq reality TV?

Brian Berkman 17 Mar 2003

Brad Inggs

Advertising

Entertaining YOUR brand

Brad Inggs 10 Mar 2003

Brian Berkman

Marketing

The tale of the Mermaid’s glass Slipper – a marketing parable

Brian Berkman 6 Mar 2003

Benedicta Dube

Media

The Heart and Soul of corporate governance

Benedicta Dube 5 Mar 2003

Richard Clarke

Advertising

Brand awareness that catches the target market unawares

Richard Clarke 25 Feb 2003

Benedicta Dube

TV

SABC vs. ETV @ 7

Benedicta Dube 24 Feb 2003

PR & Communications

Reputation & Relationships - Pass the rhubarb please, we need to purge our reputation

John Bradfield 24 Feb 2003