Many a retailer will sing to the tune of "The customer is always right", but not a lot actually live the phrase, much less invest any time or innovation in it. Luckily for you and I, this age of short-term vision is drawing to a close. Retailers can no longer put us in the consumer-only box - they have to take on a more human approach in reaching their sales targets.
By Sindy Peters 5 Dec 2013 10:35
The first report of a three-country African Growth Market Study on mobile content and commerce by MEF, shows that Kenyan industry leaders are optimistic about mobile content and commerce revenue growth.
18 Nov 2013 08:13
Woolworths said on Tuesday, 5 November, that it had signed agreements to purchase its franchise businesses in Botswana‚ Namibia‚ Swaziland and Ghana.
By Zeenat Moorad 6 Nov 2013 10:46
Africa's growing middle class has expensive tastes and research by Bain & Company suggests that luxury goods sales will increase by 11% this year - demonstrating the continent's potential for upmarket goods.
By Zeenat Moorad 5 Nov 2013 09:50
Moving Tactics, the leading South African digital signage solutions company, has partnered with Hungry Lion, one of the fastest growing Quick-Service Restaurants (QSR) in South Africa, to implement a dynamic digital signage solution within their stores in South Africa and Africa. Hungry Lion, part of the Shoprite Holdings Ltd Group, has had a presence in Africa for some time and is continuing to grow their footprint on the continent with the first phase of new stores being opened in Zambia.
Issued by Moving Tactics 29 Oct 2013 17:02
In partnership with distributor CFAO, French retailer Carrefour is making its entrance into the African market and will open shops in eight African countries by 2015.
23 Aug 2013 13:46
The year 2013 for most brands, especially the ones coping with saturated markets in developed countries, will be a decisive one. Incorporating Africa into their corporate brand strategy, if they haven't done so, will be the better part of valour, so to speak.
By Obaika Consulting Team 31 Jan 2013 13:20
As 2013 commences, afro-pessimism seems to cede to afro-optimism. There is a global consensus: Africa is poised for a great future. What will be the impact of Africa's growth on our industry? What will be the major trends of the year? In the business world, predicting the future is a crucial exercise.
By Nandkishor Buty 30 Jan 2013 12:39
There are several key trends that will present themselves in 2013. Increasingly, we will see more and more innovative solutions to issues facing emerging countries being developed in-country and, while cost of smartphones is still hindering wide-scale usage of these handsets, the tide is turning as cheaper units enter the market. Marketers, too, are seeing their roles and responsibilities expand.
By Dr KF Lai 25 Jan 2013 10:57
GOtv, a low cost pay television service owned and operated by MultiChoice Africa celebrates its first year in business in four markets. Patricia Kiconco, the country manager GOtv Uganda speaks about the performance of the brand and its future plans for Africa.
By Walter Wafula 15 Aug 2012 15:49
Bizcommunity.com has now expanded its operations into 16 new sectors and will soon venture into another 17, providing a whole new range of target audiences for advertisers. The most critical aspect of this is the quality of content and this is a formal invitation to you to become a recognised contributor on Bizcommunity.
Issued by Bizcommunity.com 3 Oct 2011 14:57
E Tourism Frontiers, an online tourism training company will host a series of one-day seminars in three East African countries. The seminars in Kenya, Uganda and Tanzania will be held between 25 May and 22 June 2011.
By Carole Kimutai 13 May 2011 09:05
Only one African retailer other than those out of South Africa has achieved a world ranking - and that retailer is in Kenya.
By Carole Kimutai 20 Jun 2007 11:47
Receive free email newsletter
Tell a friend about us