While SuperSport is now the primary holder of football rights, SABC Sport continues to dominate audience delivery for the sport, indicates a new research report produced by international sports and sponsorship research agency Sports Marketing Surveys.
14 Dec 2007 09:06
Not even the bad weather and dust that was experienced on Friday 30 November 2007 could blow away the excitement of the 21 graduates who were on the Golden Clouds I Bake I Care training programme. The Sydney Maseko Learning Centre in Jabavu, Soweto, was filled with happiness as delegates from Tiger Brands, Hope Worldwide South Africa and community members witnessed the graduation ceremony and the launch of the I Bake I Care bakery and tuckshop.
By Tshepiso Seopa 3 Dec 2007 08:13
Africa is a continent with a rich reservoir of resources, but the continent's biggest asset by far is the warmth, friendliness, humility and humanity of its people. This has been the inspiration for the official slogan of the 2010 FIFA World Cup: “Ke Nako. Celebrate Africa's Humanity”. The slogan was launched by the chairman of the 2010 FIFA World Cup Organising Committee South Africa, Irvin Khoza, yesterday, Sunday, 25 November 2007, during the worldwide broadcast of the Preliminary Draw TV show in Durban.
26 Nov 2007 09:18
The inaugural Golf Digest Mid Amateur Trophy, presented by KWV and Lexus, will be played at four top courses around South Africa that have previously hosted the SA Open. “With so many younger players now competing in tournaments and league fixtures around the country, mid-amateur golf has become very popular in SA for players who still want to remain competitive,” explains Golf Digest assistant editor Barry Havenga.
6 Nov 2007 08:10
Popular chicken restaurant chain KFC announced earlier this week that is forging an association with star-studded music, youth and entertainment culture via an extensive six-month sponsorship campaign with MTV Networks Africa. The multi-property TV marketing deal sees the fast food retailer sponsoring MTV's three major entertainment award shows.
14 Jun 2007 15:32
The 10th series of the Business Day/Business & Arts South Africa (BASA) Awards reflects a growing awareness within the corporate sector, both of the inherent value of the arts to society at all levels, and of the business argument for supporting the arts, according to the organisers. The nominees have just been announced and the awards will be presented on Monday, 4 June 2007, at the Alexander Theatre, Braamfontein, Johannesburg.
24 May 2007 09:31
This year sees Elle launch L'Afrique A Porter - six designers from Africa showing their collections at the world's premier ready-to-wear fashion event in Paris.
Issued by rainmakers 5 Jul 2006 09:41
The National Lottery and Nashua Pretoria are the names backing the SA International Korfball squad for the Korfball Commonwealth Games, being held in London 14-16 July 2006. The National Lottery, as the main sponsor, has covered the cost of all flights, accommodation, and basic living expenses, and Nashua Pretoria has provided all sports wear, along with And1 Sports Gear, sponsors of the team's basketball shoes. Bizcommunity.com's Johannesburg account executive, Gee Friedman, is part of the South African team.
25 Jun 2006 12:07
Global sports brand Puma has joined forces with charity organisation United For Africa to support 5000 aid and humanitarian projects spread across Africa in the run-up to World Cup 2006. Puma sponsors all five African teams to qualify for the tournament in Germany.
9 Apr 2006 12:01
Vodacom confirmed 'Loftus Versfeld Stadium' as the new name and home to the Vodacom Bulls and Vodacom Blue Bulls at an official launch of its sponsorship of the stadium in Pretoria this week.
1 Sep 2005 12:12
Wednesday, 1st June 2005 saw the final conclusion of the Octagon Marketing Black Economic Empowerment deal with a consortium consisting of six prominent black businessmen. Octagon is the market leader in the South African sports, entertainment and sponsorship marketing arena, and the conclusion of the deal is estimated at R24 million.
Issued by Octagon South Africa 1 Jun 2005 13:06
The Charity Funding sector in South Africa is at a turning point. Corporate funders have never shied away from their social responsibility but as they are faced with a myriad of causes that continually vie for their funding, it has become more than just an issue of "handouts".
Issued by Variety Club S.A 17 Mar 2005 09:32
The winners of this year's Raptor Awards for innovation and creativity in sponsorship were announced at a glittering banquet at Theatre on the Track, Kyalami, on Thursday evening, 9th October 2003.
13 Oct 2003 12:15
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