Facebook introduces new shopping ad format to showcase products
Facebook introduces new shopping ad format to showcase products

Marketers want better ways to visually inspire mobile shoppers to purchase, and so Facebook is introducing a new ad format called 'collection'.

9 hours ago

#OneShow2017: Suhana Gordhan's judging pick of the day
#OneShow2017: Suhana Gordhan's judging pick of the day

“Changing behaviour... we get asked to do that a lot in our industry.” That's how FCB Africa's creative director and One Show 2017 direct juror Suhana Gordhan describes the entry that was a delight for her to watch.

9 hours ago

Ogilvy: Agency of the Year at the IAB Bookmark Awards 2017.
#Bookmarks2017: Digital download with... Ogilvy

Local digirati shone at the recent IAB Bookmark Awards 2017. Here's some feedback from Ogilvy SA CCO Pete Case and Ogilvy Johannesburg ECD, Matthew Barnes.

By Leigh Andrews 11 hours ago

Daredevils take male cancer fight to the streets in Speedos
Daredevils take male cancer fight to the streets in Speedos

It's that time of year again, when men don purple Speedos and storm the streets in aid of male cancer awareness. Warwick Bloom, marketing communications manager at Hollard and Lucy Balona, head of marketing and communication at Cansa, run us through what to expect from the 2017 Hollard Daredevil Run.

By Leigh Andrews 12 hours ago

Facebook's marketing plan raises privacy concerns
Facebook's marketing plan raises privacy concerns

Facebook says it has met with some of SA's banking and insurance groups in the past week to explore how the social network can help them market and distribute their products to the right customers.

1 day ago

Should Kia Picanto tow onto Lamborghini?
Should Kia Picanto tow onto Lamborghini?

Q: Social listening simplified and amplified: How often does it happen that a brand gets to observe what people are actually saying about their brand?

By Bogosi Motshegwa 1 day ago

Mangsaab © –
The five biggest advances in media and marketing today

The media world is changing more rapidly than ever before. Keep up!

By Ross Sergeant 3 days ago

#Bookmarks2017: Digital download with... Net#work BBDO
#Bookmarks2017: Digital download with... Net#work BBDO

Local digirati shone at the recent IAB Bookmark Awards 2017. Here's some feedback from Brad Reilly, ECD at Net#work BBDO.

By Leigh Andrews 3 days ago

Askhat Gromov © –
The king is dead, long live the king!

Well, the AMPS funeral is over and several concerned bodies are making progress on instituting something with which to replace it.

By Chris Brewer 3 days ago

Team Rogerwilco at the IAB Bookmark Awards 2017.
#Bookmarks2017: Digital download with... Rogerwilco

Local digirati shone at the recent IAB Bookmark Awards 2017. Here's some feedback from Charlie Stewart, CEO at Rogerwilco.

By Leigh Andrews 3 days ago

Ogilvy dominant at Bookmarks
Ogilvy dominant at Bookmarks

Ogilvy South Africa was recognised as Best Performing Agency of the year at the 2017 IAB Bookmark Awards, held in Sandton on Thursday night (16 March 2017), where one of its major long-standing clients, KFC, was also named Brand of the Year.

Issued by Ogilvy & Mather 3 days ago

King James Group at the Bookmarks.
#Bookmarks2017: Digital download with... King James Group

Local digirati shone at the recent IAB Bookmark Awards 2017. Here's some feedback from Dan Pinch, ECD at King James Group's Society and Matt Ross, Group ECD at King James and Punk…

By Leigh Andrews 17 Mar 2017

#SeamlessAfrica: A masterclass in millennial engagement and retention
#SeamlessAfrica: A masterclass in millennial engagement and retention

The millennial generation, technically speaking, is made up of those born after 1982. They're tech-savvy, socially engaged, have zero tolerance for delays and are always on the go with their devices in tow. As current and future customers, this market is vital to a business's longevity and companies are scrambling to find out what makes them tick. One business with its finger seemingly on the pulse of this consumer group is footwear and apparel brand Nike.

By Lauren Hartzenberg 17 Mar 2017