Act II popcorn has dared to be brave and allowed the Volcano creative team to go full monty, and be as immeasurably 'out-of-the-box' as one can be, when conceptualising the TVC for Act II's new product. A market stalwart, Act II has always been South Africa's most popular Microwave Popcorn brand, with millions of South Africans reaching for Act II as their choice companion for at-home movies.
Issued by Volcano 24 Apr 2014 14:34
Imagine yourself, as you are right now. Perhaps you're sipping coffee while scrolling through a newsfeed of articles that interest you. You have your calendar ready with your tasks for the day. You know what you're about and where you're going.
By Jason Perelson 24 Apr 2014 14:00
M&C Saatchi Africa opened its doors in February 2013 under the leadership of Rick de Kock. At the end of March, Rick will depart M&C Saatchi Africa to join Barclays as head of marketing and communications Africa division.
Issued by M&C Saatchi Abel 24 Apr 2014 13:57
Willowbridge College's vision is to revolutionise the understanding, implementation and delivery of world-class education, in all aspects within the UK school and FE college framework in earmarked countries in sub-Saharan Africa via our live stream virtual classroom - 21st century education.
Issued by Willowbridge College 24 Apr 2014 13:52
The current reality of the ad industry is that of Charles Darwin's quote - 'It is not the strongest of the species that survives, nor the most intelligent that survives. It is the one that is the most adaptable to change.'
By Dylan Laubscher 24 Apr 2014 09:03
Just less than a year ago, I closed my own digital marketing agency and went freelance. A large contributing factor behind the closure was my inability to attract and retain the required calibre of staff to help maintain the standards required in a very fast-paced and constantly changing industry. Having recognised this lack of skills, my focus has shifted largely towards training and mentoring. What I have learned, is that the skills challenge at my company was not mine alone but the entire industry's, and not just locally.
By Andrea Mitchell 24 Apr 2014 07:08
"If the SABC is to be regarded as the watchdog and disciplinarian, then who disciplines the SABC? Surely the intention of the legislature was to answer this question: the CCC (Complaints and Compliance Committee of ICASA) of course" - Judge Neels Claassen in the South Gauteng High Court on 24/1/2011.
By Ed Herbst 23 Apr 2014 08:10
20 years of our #RainbowNation
Issued by FCB South Africa 22 Apr 2014 13:15
Planning five years into your future may seem overwhelming and time-consuming. Few people actually plan their careers, despite the fact that we spend most of our adult lives at work. A well thought-out career plan is a fundamental tool if you are wanting to strategically advance your career, especially in today's volatile economic and business environment.
Issued by GetSmarter 22 Apr 2014 11:01
For the first democratic election 20 years ago, the African National Congress ensured it would not enter the election period without the SABC - for so long a voice of the ruling party - being put into neutral hands. It understood the power of the national broadcaster as the primary source of news and information for most of the country, and its capacity to distort the national debate and influence voting. Now it appears we are entering an election again with the SABC - or at least key elements of it - captive to a ruling party.
By Anton Harber 22 Apr 2014 08:10
But where has it been? It turns out that Mxit has been here all along. Mxit launched seven years ago and everyone who had a cell phone, had Mxit.
By Cari Van Wyk 19 Apr 2014 10:41
Social media - everyone's doing it, but few brands get it right. As with most things in life, everyone has an opinion, and the majority of them aren't necessarily right. Your approach to social media channels is crucial, and should be constantly monitored and tweaked according to your market's response. If you're looking for some fail-safe social media tips, you've come to the right place.
By Gareth Slaven 19 Apr 2014 08:19
In Bizcommunity's [2014 trends] report, Anton Krugel names the first trend as "Less is more"...
By Zimaseka Njomi 17 Apr 2014 08:58
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