The African Cristal 2015 prove that African awards are being taken far more seriously than before. Even better? You don't need a massive budget to be successful, merely to do great work based on smart, relevant ideas that tell the authentic African story...
By Leigh Andrews 7 Oct 2015 06:00
What makes a strong and effective African network? Is it the number of partnerships that have been established with local agency businesses in Nigeria, Kenya or Ghana? Or the number of agencies that have been acquired in Zambia, Zimbabwe or Botswana? Or the long list of agency contacts in multiple African cities...
By Graham Cruikshanks 7 Oct 2015 06:00
Iconic South African fashion brand, Jet, recently repositioned itself from Jet Up and Save to "Feel Good Fashion for Everyone". The strategic design direction and identity was developed by specialist design agency Shift Joe Public, who engineered this new corporate identity to express the brand's evolution toward a more fashion-conscious mindset.
Issued by Joe Public 6 Oct 2015 15:37
A people-rating app "that could cost lives" appears to have crashed and burned before its release.
6 Oct 2015 15:18
Stokvels around Evaton in the Vaal attended a Stokvel Network Forum on 19 September hosted by BSK Marketing. The event was sponsored by Builders Superstore and took place at Evergold Shopping Centre. About 300 stokvel members attended and the main topic for the day was building and home improvements.
Issued by BSK Marketing 6 Oct 2015 15:18
If SMS marketing is one of your communication methods, then it is important to understand the backbone of any SMS marketing campaign - the SMS short codes. Tony Smith, CEO at Oxygen8 South Africa, explains what SMS short codes are all about.
Issued by Oxygen8 6 Oct 2015 14:55
NEW YORK: US tech giants are turning to the news in their competition for mobile users, developing new, faster ways to deliver content, but the benefits for struggling media outlets remain unclear.
6 Oct 2015 14:33
Son op Sondag has been ranked #8 in the top 10 weekly newspapers in the Sunday Times Top Brands survey for 2015. It was also the highest ranked Afrikaans weekly newspaper. This is quite an achievement for the regional paper with 416,000 readers.
Issued by Son 6 Oct 2015 14:15
Barclays Africa has launched Rise, a global start-up community pioneering financial services and unlocking Africa's potential. It allows Africa's innovators and start-ups the ability to scale their ideas in new markets following the launch.
6 Oct 2015 14:14
We've all had that moment, whether at a wedding, presentation, conference or the boss's announcement, when our heart sinks at the mention of the word 'speech'! Because let's face it, very few people, Obama excepted, can really give a knockout speech.
By Marion Scher 2 Oct 2015 13:11
Algoa FM listeners will be greeted with a fresh new sound and a new line-up from 2 November this year. "A number of changes have been planned with a view to refresh the sound of Algoa FM ahead of summer 2015. These changes include our music, our on-air imaging and line-up," says Algoa FM operations director, Alfie Jay.
Issued by Algoa FM 2 Oct 2015 11:03
The first thing that comes to mind when we think "promotional give away" is branded t-shirts.
By Mogorosi Mashilo 30 Sep 2015 09:43