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Spinning branded content
Spinning branded content

When last did you read a press release to your child at bedtime? Never? So why are you asking your customers to read - and believe - your spin? The importance of branded content is increasing - Ogilvy & Mather Cape Town just created the position of Content Strategy Director and yesterday appointed a digital marketer to the post.

By Louise Marsland 31 Oct 2014 09:03

Vodacom bug leaked user info
Vodacom bug leaked user info

New reports claim that faulty security software at cellphone network operator Vodacom led to the distribution of the cellphone numbers of the company's subscribers to websites they browse on their phones.

31 Oct 2014 08:54

Ivanna Granelli
Telecoms call centres must create a learning culture

There are few workplaces that are as stressful as a telecoms operator's call centre. When a telecoms subscriber phones in, he or she is often already disgruntled because there's a problem with his or her service or bill. That means the agents in a telecoms call centre need to be a special breed of person - knowledgeable, calm under fire, and professional.

By Ivanna Granelli 31 Oct 2014 08:51

NATIVE VML makes the top five at Loeries 2014 - NATIVE VML
NATIVE VML makes the top five at Loeries 2014

The Loeries 2014 rankings are out and NATIVE VML has climbed into the top five in the Large Agency category, as well as being named the third most awarded agency in the Digital and Interactive category.

Issued by NATIVE VML 31 Oct 2014 08:50

What now for e.tv?
What now for e.tv?

NEWSWATCH: According to a Mail & Guardian report, following recent events at e.tv, there are some questions over the future of the broadcaster.

31 Oct 2014 08:38

Remember remember your Mo this Movember! Are you ready to become a 2014 #MoBro or #MoSista?
Remember remember your Mo this Movember! Are you ready to become a 2014 #MoBro or #MoSista?

A #MoBro is nothing to do with Motown, or a mono-brow... though that's close, it refers to growing hair a little lower down on your face. If you've not taken part in the global #Movember trend before, here's why you should.

By Leigh Andrews 31 Oct 2014 08:00

Oscar Pistorius: Monitoring brand value
Oscar Pistorius: Monitoring brand value

Your brand has value. You might not be sure how much or where it comes from, but it still has value. This value usually relates to the products, people, and reputation surrounding it. Brands can, however, be diluted and lose value when customers feel annoyed, cheated or disappointed - when the brand falls off its pedestal and is reduced to "just another ordinary" one.

31 Oct 2014 07:50

IPRA World Congress in Johannesburg offers top speakers on Nation Branding
IPRA World Congress in Johannesburg offers top speakers on Nation Branding

The International Public Relations Association's (IPRA) World Congress, being held in Johannesburg in September 2015, offers José Filipe Torres, CEO and Founder of Bloom Consulting, and Msindisi Fengu, senior journalist at the Daily Dispatch, as keynote speakers.

31 Oct 2014 07:37

LatestSightings.com launches contributor channel
LatestSightings.com launches contributor channel

The launch of a contributor channel for LatestSightings.com, one of the highest YouTube following in South Africa for a wildlife social networking site is rewarding contributors.

31 Oct 2014 07:30

Twitter boosts awareness for breast cancer
Twitter boosts awareness for breast cancer

Various Twitter accounts are supporting Breast Cancer Awareness month, which ends on Friday, to boost the awareness of South African women, as it is the most common type of cancer in women of all races, after non-melanoma skin cancer.

30 Oct 2014 13:05

e.tv: Golding claims of ANC/Sactwu threat to editorial independence refuted
e.tv: Golding claims of ANC/Sactwu threat to editorial independence refuted

NEWSWATCH: John Copelyn, chair of ENCA parent company Sabido Investments, has dismissed claims by suspended CE Marcel Golding that the ANC had tried to influence the channel's news agenda, reports BD Live.

29 Oct 2014 07:36

New record for the Algoa FM Boardwalk Big Walk for Cancer - Algoa FM
New record for the Algoa FM Boardwalk Big Walk for Cancer

The Algoa FM Boardwalk Big Walk for Cancer set a new record when approximately 9,000 people joined the annual walk for charity.

Issued by Algoa FM 28 Oct 2014 09:37

20 powerful secrets of persuasion
20 powerful secrets of persuasion

Your ability to persuade and influence people - to get them to understand, accept and act upon your ideas - is crucial to your success. People who speak persuasively have greater personal power, get more things done and achieve their goals faster.

By James Hurford 24 Oct 2014 08:47