Youth Marketing most commented



Blockbusters set to reprise franchises in 2015
Blockbusters set to reprise franchises in 2015

Cinemark has indicated that 2015 will see the reprise of many of Hollywood's top franchises, including Terminator: Genisys, Fast & Furious 7, Avengers: Age of Ultron and Jurassic Park, with a title heavy-weight releasing on big screens across South Africa nearly every month.

31 Jan 2015 12:16

Ayanda Dlamini
How ICT and skills will sustain each other in developing Africa

ICTs can develop skills, which in turn can develop the ICT sector, in a 'benefit cycle' that can propel Africa into the mainstream knowledge economy, but more effort is needed to get this wheel rolling.

By Ayanda Dlamini 31 Jan 2015 11:23

Tips for a successful lead generation e-mail campaign
Tips for a successful lead generation e-mail campaign

Sending out an e-mail as part of your lead generation campaign is not unlike trying to strike up a conversation with someone who you would ultimately like to date. The goal is to be so irresistible with that pick-up line that the prospective suitor - or in this case, the prospective clients - will be willing to commit to your product or service for the long term.

31 Jan 2015 09:09

Henk Swanepoel
[Trends 2015] Full adoption of mobile marketing in Africa

"Mobile... to become the leading mass media channel for Africa."

By Henk Swanepoel 30 Jan 2015 07:15

5FM apologises after skit on DJ Fresh's show
5FM apologises after skit on DJ Fresh's show

5FM has apologised for the comments of traffic reporter and contributor Sol Phenduka on air this morning, 29 January.

29 Jan 2015 14:26

Garren Coetzee
Look at the legs on that strategy

The term "strategy" in day-to-day advertising, is thrown around as loosely as "booty" is in modern day hip-hop. And even though both are constantly being referred to, no one can truly pinpoint what a good one looks like.

By Garren Coetzee 29 Jan 2015 14:05

Chris Moerdyk
Let's encourage Zuma to bash whites

I am all in favour of President Jacob Zuma continuing his sniping campaign against whites and blaming everything on apartheid...

By Chris Moerdyk 29 Jan 2015 06:35

Cape Town's Sea Point Promenade comes alive with Layar Augmented Reality - Digital Narrative
Cape Town's Sea Point Promenade comes alive with Layar Augmented Reality

Cape Town, The Design Capital of the World, is the creative hub of Southern Africa - a habitat for artists who channel their creativity into arts of all forms. With the use of Augmented Reality (AR) technology available today, artists can now enhance their creative works and transform any still image into a fully interactive experience.

Issued by Digital Narrative 28 Jan 2015 10:53

International expert to offer Integrated Strategic Planning, Business Planning & Performance Management workshop - Litha Communications
International expert to offer Integrated Strategic Planning, Business Planning & Performance Management workshop

Malcolm Furber, a Fellow of the Chartered Institute of Management Accountants, (CIMA), Fellow of the Institute of Directors of Southern Africa, Companion of the Chartered Management Institute (UK) and a member of the South African Institute of Management, will present a workshop for senior executives in Johannesburg and Cape Town in 2015.

Issued by Litha Communications 27 Jan 2015 09:29

Keri-Ann Stanton
[Trends 2015] Back to basics communications engagement

"Be careful which space you choose to play in."

By Keri-Ann Stanton 27 Jan 2015 09:00

Pepe Marais
[Trends 2015] A purpose-filled future

"People are attracted to brands that display a deeper sense of purpose."

By Pepe Marais 27 Jan 2015 08:00

Organising your small business for the new year: Going (almost) paperless
Organising your small business for the new year: Going (almost) paperless

Do you have papers lying everywhere in what you like to call 'organised chaos?' Not anymore! Make sure everything is in tip-top shape with our handy tips to go (almost) paperless and reduce business clutter...

26 Jan 2015 14:01

[Trends 2015] Keep an eye on Generation Z
[Trends 2015] Keep an eye on Generation Z

What marketers also need to keep on their radar is the approaching 'Generation Z', who it seems have 'wised up' about the future somewhat after going through the global recession with their families.

24 Jan 2015 08:00