Having attended the AdForum World Summit in the US, the Independent Agency Search & Selection Company (IAS) will be providing feedback at a Masterclass / Feedback Session aimed at marketers and agencies on 26 October 2016 at the Institute of Directors in Sandton.
26 minutes ago
Spark Media's latest Roots research gives marketers, advertisers and media agencies understanding of consumers' cellphone and internet penetration. The research indicates that the era of connectivity is growing.
40 minutes ago
The Dynamic Spectrum Alliance (DSA) has announced that its 2017 Global Summit will be co-hosted by the Independent Communications Authority of South Africa (ICASA), the South African national spectrum regulator, in Cape Town on May 9-11, 2017.
1 hour ago
SouthernX will be fully integrated into The SpaceStation as of 1 November to form a wholly publisher-owned private media marketplace within Media24. This move will mean that The SpaceStation will be the only media sales house with expertise in both premium (including native) and programmatic, with the breadth and depth of inventory to back it up. Gustav Goosen, CEO of The SpaceStation says: "We are thrilled to have SouthernX on board and cannot wait to see the benefits of our range of programmatic offers roll out for our clients."
The SpaceStation 1 hour ago
The Cannes Lions has released its Global Creativity Report, which announces the definitive rankings and analysis from the annual Cannes Lions International Festival of Creativity 2016, where 61 countries took home trophies. Samsung takes the number one client spot, Argentina gains the crown for most-awarded director and the first Indian director joins the top 10.
1 hour ago
Facebook has made some changes to its Pages solution that will help businesses better connect with current customers and help find new ones.
2 hours ago
Augmented and mixed realities are significantly boosting marketing departments' efficacy. But AR is now boldly venturing into the rest of the workplace. From HR to R&D departments, the business case for AR is not only compelling, but in many instances revolutionising the way organisations engage with internal and external customers.
Johan Walters 2 hours ago
As a Land Rover enthusiast I recently got an invite to something about the reveal of the new Range Rover Evoque Convertible. Whilst I felt most flattered, they clearly don't know me very well because I am not in the league of Range Rover prices - but the efficiencies of direct marketing is another topic for another day.
Clive Evans 2 hours ago
From garnering greater support through transparency to building online credibility with funders, and having a platform to maximise sharing of their authentic stories, NGOs can only benefit from having a sound web presence.
Sindy Peters 5 hours ago
On Thursday, 20 October 2016, Biz Takeouts Marketing and Media Radio show host Warren Harding (@bizwazza) chatted to Brett Burgess, BU Head Training Division at adidas South Africa, about the launch of the Adidas Athletics category and specifically the Z.N.E (zero negative energy) hoodie which was the focus piece of the category's first range.
22 hours ago
Last week, the Red & Yellow School of Logic and Magic held its first ever Alumni Reunion at the launch of its Alumni Association chaired by Philip Ireland of Ireland Davenport. The event included a notable send-off for John Cooney, who played a vital role in developing the school.
Pasqua Heard 3 days ago
What is it about us PR people that makes us fall on our proverbial swords at the very sniff of client conflict?
James Wilson 14 Oct 2016