When technology and advertising converge, the result is programmatic buying...
27 Jul 2015 14:00
Caxton has launched its new media sales house that covers print and digital platforms - SPARK Media. The subsidiary has fused NAB, the local newspaper's national advertising sales company, and Habari Media, specialists in digital sales...
27 Jul 2015 14:00
The International Public Relations Association (IPRA) and their official partner, the Public Relations Institute of South Africa (PRISA), have pleasure in announcing the exciting speaker line-up for the IPRA 2015 World Congress which takes place 27-29 September 2015. The Congress boasts a host of remarkably diverse international speakers and participants from around the globe, from all walks of life, varied professional backgrounds, but all gifted in the art of communication. Topics will be in-line with the theme for this Congress - Leadership in Communication - the way to Trust. There is something for every level and type of delegate - PR agencies, in-house PR managers, and public affairs directors, the corporate sector, government officials, NGOs and academics.
Issued by IPRA 27 Jul 2015 13:00
As an extension of Sawubona magazine, Ndalo Media has launched a blog, #SawubonaBlog...
27 Jul 2015 12:00
You won't find a better social media case study than what went down last Friday between Spur, Nando's and Woolworths, with a rock band thrown into the mix. This is how you do social media: savvy and switched on 24/7 so as not to miss an opportunity or counter a threat.
By Louise Marsland 24 Jul 2015 10:46
80% of B2C marketers rate social media content marketing as the most effective.
By Louise Marsland 23 Jul 2015 08:21
Ann Nurock, our APEX awards media correspondent on the ground, spoke to ACA board member and the APEX Awards chairperson Gareth Leck, CEO at Joe Public, about what it takes to win an APEX award - particularly that elusive Grand Prix - and his desire to see more involvement from the industry...
By Ann Nurock 22 Jul 2015 14:06
Increasingly companies are trying to tap into the Low-Income market, but finding it extremely challenging. Discover some of the secrets, tactics and innovation required to succeed at the BoP!
Issued by Knowledge Resources 22 Jul 2015 11:44