Fighting fake flames
Fighting fake flames

Disinformation has been used as a tactic in both politics and marketing for as long as we have had unscrupulous politicians and overly opportunistic marketers. But the rise and pervasiveness of social media has made disinformation - in the form of propaganda or fake news - a force that is capable of influencing elections and harming the bottom line of some the strongest corporations.

By Oresti Patricios 26 minutes ago

South Africa wins at Inma Global Media Awards
South Africa wins at Inma Global Media Awards

The International News Media Association (Inma) presented 40 first-place winners with awards in the annual Global Media Awards in New York, this week. Norway's Aftenposten took home the competition's top prize, ‘Best in Show' award.

48 minutes ago

#NewCampaign: Him, Her & Me
#NewCampaign: Him, Her & Me

In an attempt to make what Siemens actually does relatable to the lives it impacts on a daily basis, the diversified engineering company that works on technology from turbines and trains to smart grids and digital factories, briefed King James II with the challenging task to humanise the brand, building on the launch of the brand campaign, Ingenuity for Life.

1 hour ago

Film producer and director, Stefano Tealdi
DFM presents pitching programme

Jumpstart, the pitching programme at the Durban FilmMart (DFM), will offer 10 South African emerging filmmakers the opportunity to hone their pitching skills through a compact programme providing a springboard for filmmakers new to the industry. Submissions are now open and will close at 5pm on Friday, 16 June, 2017.

1 hour ago

One of these two figures is Taoushiani...
#BehindtheSelfie with... Andy Taoushiani

This week we find out what's really going on behind the selfie with Andy Taoushiani, head of Artifact Advertising.

By Leigh Andrews 20 hours ago

#WomensMonth is not important
#WomensMonth is not important

“Women's Month is not important if it means we only pay attention to women's issues for 31 days of the year." - Moyin Oloruntoba

Issued by Bizcommunity.com 22 hours ago

2017 SITEisfaction survey celebrates Capitec as Best Digital Bank
2017 SITEisfaction survey celebrates Capitec as Best Digital Bank

Modern independent insights agency Columinate has revealed the results of its sixth annual Internet Banking SITEisfaction® survey, highlighting Capitec's steady rise to securing the top spot in the digital banking category, ousting FNB as the category owners. Capitec also secured top honours in the Mobile Banking category, but FNB beat the newcomer by a nose (0.8 percentage points) to hold on to the top position in the Internet Banking category.

Issued by Columinate 1 day ago

Team Meropa
Bringing Holmes the communication accolades with Meropa

Back in April, SA's largest independent national public relations consultancy, Meropa Communications, was again included in The Holmes Report's global annual ranking. Agency managing director Patrick Gearing weights in.

By Leigh Andrews 1 day ago

The future of advertising
The future of advertising

Everyone's talking about it... falling circulations, viewers flocking to various competitive TV channels and a myriad of online internet offers, streaming options and, oh, there are so many others.

By Chris Brewer 2 days ago

Thebe Ikalafeng, brand and reputation expert, at 2017 African Utility Week
#AUW2017: Why utilities need to build better brands

The ever-vibrant and inspirational Thebe Ikalafeng delivered one of the keynote talks at the recently concluded 2017 African Utility Week. His key message was that the utilities sector across the continent needs to start building great brands and, in turn, deliver on the promise of those brands.

By Sindy Peters 19 May 2017

Picture:
Allan Gray lets go of Ogilvy & Mather Cape Town

NEWSWATCH: Allan Gray has let go of ad agency, Ogilvy & Mather Cape Town, effective 31 July, and is in the process of appointing a new agency to manage the account. The new agency and the reasoning have not yet been disclosed.

19 May 2017

Viorel Sima © –
Samra2017: Telling FMCG stories without getting stuck on the product shot

Natalie Botha and Saiesh Ajudhiya of Kantar Millward Brown presented their research on untold emotions: future-proofing adverts by understanding non-verbal responses from consumers.

By Leigh Andrews 19 May 2017

Dejan Bozic © –
#Samra2017: Questions to help you uncover fake news

‘Fake news' was a hot topic at the annual Samra conference held earlier this week. I chatted to CEO Leonie Vorster about the importance of future-proofing decision-making as part of an overarching marketing strategy, especially in the current media climate of fake news.

By Leigh Andrews 19 May 2017