Your content marketing campaign is one element of your business that you won't have to put to bed during the silly season.
By Colleen Lewis 3 Dec 2013 08:47
Video footage of the presentations from the Loeries International Seminar of Creativity, which was held on Friday 20 September 2013 at Cape Town's City Hall, is now on the Loeries website. (Videos)
2 Dec 2013 08:33
The fourth annual PwC South Africa Entertainment and Media Outlook was launched recently and I caught up with Vicki Myburgh, Entertainment & Media Industries Leader for PwC Southern Africa.
By Danette Breitenbach 29 Nov 2013 15:01
To launch its new variants, Pink Pomegranate and Black Espresso, Ola Magnum hosted South Africa's first 'live' Twitter Auction.
29 Nov 2013 08:17
MACHINE, AdReview's Breakthrough Agency of the Year, has once again proved its mettle with its latest project for Habari Media.
Issued by MACHINE 28 Nov 2013 10:38
Added Value has released its analysis of the South African marketing industry. During July, August and September 2013, its management team engaged in conversation with some of South Africa's leading marketing directors, responsible for over R2 billion in advertising spend a year, and the heads of advertising and digital agencies.
28 Nov 2013 09:26
The first social media hub in South Africa has been developed with Zoomph in Washington DC to create dialogue across South Africa with the release of the autobiographical movie, 'Mandela: Long Walk to Freedom' on 28 November 2013.
28 Nov 2013 08:42
Samsung Electronics South Africa has collaborated with education company, Pearson to equip students studying at Pearson CTI and Midrand Graduate Institute (MGI) with tablets from 2014.
27 Nov 2013 12:35
The Mobility 2014 research study, conducted by World Wide Worx with the backing of FNB, reveals that the 19-24 age group - representing students and entrants into the workforce - is abandoning voice faster than any other segment.
27 Nov 2013 08:45
I believe that an effective digital presence is crucial for any brand to truly succeed in today's digital world and South Africa is no exception. You need to understand the dynamic and evolving digital marketing practices in a South African context.
By stephen sandmann 27 Nov 2013 07:52
Manhattan Sweets has entered the digital space with an augmented reality (AR) application that allows users to enter a digital candy world.
26 Nov 2013 15:12
South African TV operator TopTV is set to relaunch as StarSat, backed by China-based StarTimes, and has set itself a target of adding 700,000 customers a year, building on its existing base of 100,000 homes, according to local reports.
4 Nov 2013 09:18
If your company is considering buying advertising space on Facebook, you will be confronted with the choice of cost per click (CPC) or cost per thousand impressions (CPM). Without properly understanding Facebook's advertising model and what each of these options gets you, you might find this a confusing or difficult choice to make.
By Gil Sperling 7 Jun 2013 07:54
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