Mobile apps play a huge role amongst the youth today. They're used to socialise, inform and inspire whether it's video, text or photography. Facebook, Twitter and Instagram are the apps everyone knows, but there are some apps out there that are more appealing to the youth today.
Beverley Klein 3 days ago
What makes a successful campaign might be an age-old question in the advertising world, but it is as relevant today as it is was a decade ago. Recently after being asked the question, and not having a clear answer, Ben Wagner, Head of NATIVE VML, got to grips with what makes up a successful campaign using the analogy of the human body.
Danette Breitenbach 3 days ago
The benefits of having access to the internet has long been documented, particularly for those living in the developing world or in emerging markets. This endless source of information has the power to improve virtually every aspect of a person's life.
Hayden Lamberti 23 Jun 2016
Not a day goes by that leaders of mid-sized businesses are not bombarded in one way or another by the increasingly urgent need to embark on a digital transformation. But sometimes it seems there are as many approaches to digital transformation as there are IT consulting organisations on the planet.
Mark Geschke 22 Jun 2016
NATIVE VML took home a coveted campaign Gold Lion at the world's premier festival of creativity, the 69th Cannes Lions currently underway in Cannes, France for its #IAmMuslim campaign. The agency won in the Print and Publishing (Public Health & Safety) category.
NATIVE VML 22 Jun 2016
Tshwane's Interactive Digital Centre (IDC) has been launched to bring high-end interactive 3D digital media, virtual reality and augmented reality technologies to the city. The Centre is the result of a collaboration between the City of Tshwane, California-based software company EON Reality, and local VR company Naledi3d Factory.
22 Jun 2016
Virtual reality (VR) video and 360-degree video offer businesses exciting opportunities for companies wishing to have their clients 'enter' their businesses.
21 Jun 2016
Industry disruptors are forcing traditional organisations to move out of their comfort zones and unless they have a solid innovation strategy and roadmap in place to compete, they run the risk of becoming obsolete. This is the view of Vish Rajpal, group executive of business solutions at Business Connexion.
21 Jun 2016
Telkom has plans to establish a technology fund to invest in digital startups. The fund is part of new digital plans that the fixedline operator has introduced in an effort to seek out new revenue to offset falling income from its core fixed-line voice business.
Thabiso Mochiko 20 Jun 2016