Bongani Chinkanda
Marketing to the next generation at the speed of culture

Bongani Chinkanda, CEO of HDI Youth Marketeers, the agency that conducts the research for the Sunday Times Generation Next study, released last week, provided an overview at the conference, which took place on Thursday, 14 June at the Sandton Convention Centre in Johannesburg.

By Jessica Tennant 1 day ago

#Newsmaker: David Uribe, TBWA's data director for Africa, Middle East
#Newsmaker: David Uribe, TBWA's data director for Africa, Middle East

TBWA\Worldwide recently appointed David Uribe, co-founder of SmartBeemo, as regional data director for Africa and the Middle East.

By Jessica Tennant 2 days ago

Cannes Lions 2018 Craft Lions winners.
#CannesLions2018: Craft Lions winners!

The 65th annual Cannes Lions Festival of Creativity continued on 20 June with the 2018 Cannes Film Craft, Digital Craft and Industry Craft Lions announced during the Craft award ceremony, with SA bringing home a Bronze Lion.

2 days ago

Vaulina, seen Showmaxing with Sbusi Dlamini, HR business partner: Connected video group at Multichoice.
#BehindtheSelfie with... Anna Vaulina

This #YouthMonth, we go behind the selfie with 'just-35' Anna Vaulina - head of retention and customer experience for Showmax, she also moonlights as the head of marketing for the IAB SA, holds an MBA from the Gordon Institute of Business Science and has completed both a Harvard business and innovation leadership course and a Massachusetts Institute of Technology big data and analytics course.

By Leigh Andrews 3 days ago

#NewBiz: Nedbank appoints The Odd Number
#NewBiz: Nedbank appoints The Odd Number

Nedbank has appointed The Odd Number to manage its digital media services.

3 days ago

Screengrab from Marcel: The Vision video on Publicis Groupe Youtube .
'Okay Marcel, make me an ad': AI's role in the future of marketing

Publicis, the global advertising conglomerate headquartered in Paris, France, recently announced the launch of its bespoke artificial intelligence (AI) platform, Marcel. The platform was Publicis' major focus for the best part of the year and saw it pull out of all industry awards and events until it was complete.

By Shaune Jordaan 3 days ago

Reimagining parenthood and celebrating progressive families
Reimagining parenthood and celebrating progressive families

Nearly 60% of South African children have absent fathers, says a five-year study conducted by the Human Sciences Research Council (HSRC) and the South African Race Relations Institute (SARRI).

Issued by OnPoint PR 19 Jun 2018

#CannesLions2018: Digital Craft shortlist
#CannesLions2018: Digital Craft shortlist

The Cannes Lions Digital Craft Lions shortlist has been released, with SA seeing a single production company feature in the final round at Cannes Lions 2018.

19 Jun 2018

Terence Gregory, CEO of Ecsponent and entrepreneur and businessman, Shaka Sisulu. Image supplied.
Shaka Sisulu acquires ROi Africa

Shaka Sisulu has announced that he has acquired ROi Africa, a smart technology media monitoring and intelligence provider from Ecsponent Limited.

19 Jun 2018

Customer experience: you're most probably doing it wrong
Customer experience: you're most probably doing it wrong

Gone are the days of customer service consisting of treating buyers with common courtesy. Customer service has been disrupted by an expectation of a total customer experience that is dictated by the customer, not company policies.

By Juanita Vorster 19 Jun 2018

NMPi and DQ&A to acquire creative specialist, Joystick
NMPi and DQ&A to acquire creative specialist, Joystick

Digital media and technology specialists, NMPi and DQ&A, have announced that they are to acquire US digital creative specialists, Joystick. In doing so the global marketing group will comprise 340 employees across 16 offices globally.

Issued by incuBeta 18 Jun 2018

Unpacking the era of influencer marketing
Unpacking the era of influencer marketing

Influencer marketing is a form of communication which identifies individuals that have influence over potential buyers, then focuses marketing activities around these influencers - mainly online.

By Ronel De Kock 18 Jun 2018

Data protection in South Africa - Sleep a little easier
Data protection in South Africa - Sleep a little easier

Many facets of the digital ecosystem are complex and fragmented but, as the opaque and largely unverified world of data collection comes under scrutiny and the new General Data Protection Regulations (GDPR) come into force in Europe, ignoring a data's source is no longer an option.

By Nick Bester 18 Jun 2018