Digital marketing in the 21st century
Digital marketing in the 21st century

Digital marketing is moving quicker than ever - the online world is changing even as we speak. The complex strategies we see as perfect this year may well become obsolete by the time we start seeing their results. Social media platforms have risen and fallen, and with them, far too many newly minted social media celebrities to name.

By Boris Dzhingarov, Issued by Monetary Library 2 days ago

LED lamp market projected to grow more than 12-fold: Film industry set to benefit
LED lamp market projected to grow more than 12-fold: Film industry set to benefit

LED lighting has been used for over 10 years in the architectural and building industry, but with developments in light-emitting diode technology, there's been a quiet but steady lighting revolution in the film industry over the last five years. According to Visual Impact Director, Marius van Straaten, a trend that's fundamentally impacting filmmaking is the increasing use of LED lamps in lighting fixtures. Adding to this he says that LED lamps have a lifespan and electrical efficiency that's several times greater than incandescent lamps and they are significantly more efficient than most fluorescent lamps.

Issued by Mediatech Africa 2 days ago

DQ&A has a new look and feel!
DQ&A has a new look and feel!

After 16 years and several changes, DQ&A has evolved once more. As of today, DQ&A is proud to announce that along with our new corporate identity, we will be focusing on our digital marketing technology and consultancy services, as well as launching new training and education programmes.

Issued by DQ&A 2 days ago

Greg Marinovich and Zakes Mda
Sunday Times Literary Awards 2017 winners announced

This year's winners of the Sunday Times Literary Awards, in association with Porcupine Ridge, were announced on Saturday night, 24 June at Tiso Blackstar Group's (formerly Times Media) new office venue at Hill on Empire in Parktown, Johannesburg.

2 days ago

#Newsmaker: Kojo Baffoe the Afropolitan
#Newsmaker: Kojo Baffoe the Afropolitan

The Afropolitan recently celebrated its 50th edition with a gala evening where publisher Sean Press announced philosopher, Kaya FM radio host and writer Kojo Baffoe the new editor of the magazine.

By Jessica Tennant 2 days ago

The Grand-Prix winning 'Real-Time Virtual Reality Experience' for Björk’s NotGet
#CannesLions2017: Digital Craft Lions winners!

The 64th annual Cannes Lions Festival of Creativity hosted the Digital Craft Lions award ceremony on 23 June 2017.

23 Jun 2017

Image courtesy of CNN
Zuckerberg on Facebook's new mission statement

CNN's Laurie Segall interviewed Facebook CEO Mark Zuckerberg in an exclusive broadcast interview - his first in nearly five years. The interview took place of Facebook's Community Summit in Chicago where the company announced a new mission statement: “To give people the power to build community and bring the world closer together.”

23 Jun 2017

Commanding the spotlight... Video on command
Commanding the spotlight... Video on command

The increase in consumers opting for VOD is slowly changing viewing habits in SA and making it more challenging for marketers to reach their audiences in numbers.

By Luca Dignam, Issued by Dentsu Aegis Network 23 Jun 2017

Kellman, Levin partner to launch new influencer marketing agency
Kellman, Levin partner to launch new influencer marketing agency

Arye Kellman from Tbo Touch's Touch HD and Jason Levin from Elevation Holdings have partnered to start a new agency that will use influencer marketing (social media content, influencers, celebrities and trendsetters, but also 'traditional' media and experiential marketing) to build real connections with digitally-driven audiences and mavens...

23 Jun 2017

King James the Second wins Allan Gray account
King James the Second wins Allan Gray account

Allan Gray today announced its appointment of King James the Second (II) shortly after leaving its current agency, Ogilvy & Mather Cape Town.

By Jessica Tennant 21 Jun 2017

Upskill with a SETA-accredited digital brand analysis workshop
Upskill with a SETA-accredited digital brand analysis workshop

DigitLab Academy will be launching a one-day SETA-accredited digital brand analysis workshop this July.

Issued by DigitLab 21 Jun 2017

Arthur Sadoun, Publicis Groupe's new CEO.
Publicis Groupe shifts spend on award shows, other events to AI initiative

#NEWSWATCH: In an effort to cut costs and shift spend towards its new professional assistant platform, Publicis Groupe's newly appointed CEO, Arthur Sadoun, has forbidden all of its agencies from participating in award shows, trade shows and any other paid promotional efforts for the next year, which means it will sit out of the 2018 Cannes Lions Festival.

By Jessica Tennant 21 Jun 2017

#SocialMediaBlackout pressures network providers to lower data costs
#SocialMediaBlackout pressures network providers to lower data costs

NEWSWATCH: Today, Wednesday, 21 June 2017, South Africans are encouraged to join the #SocialMediaBlackout campaign to pressure network providers to lower data costs. The public is urged to avoid buying data bundles and keep off social media platforms.

By Ilse van den Berg 21 Jun 2017