MARKETING & MEDIA Loeries 2013: The Biz Takeouts video[Warren Harding] Biz Takeouts show host, Warren Harding (@BizcomWazza), dragged his one and only suit out of the recesses of his cupboard, shook out the mothballs, and hit the Red Carpet at the 35th annual Loerie Awards... (video) | |
MARKETING & MEDIA POIB - its good point (yes, it does have one)Yunus Carrim... to appear before Parliament. (Image: GCIS) | |
MARKETING & MEDIA Five reasons to embrace technology at your events[Susan Peimer] Getting the right audience to an event is the biggest challenge any event organiser faces. | |
LIFESTYLE & ENTERTAINMENT The intimate face of fame[Daniel Dercksen] Love and passion are shattered by the malevolent corruptness of fame and fortune in Behind the Candelabra, an intimate odyssey into the madness that was Liberace. | |
HUMAN RESOURCES & MANAGEMENT [BizCareers] Thinking of studying IT? Read further[Juliette Attwell] This week we look at the best IT hardware qualifications to start off with if you're looking to head in this direction, as well as how to get into a role you're passionate about. | |
MARKETING & MEDIA What an advert for a tub of margarine can teach us about the dangers of narrow self-interest[Justin McCarthy] A South African advertisement for Flora margarine recently caused a bit of a stir both here and abroad[1], raising some interesting questions about what constitutes offence. | |
MARKETING & MEDIA Media relationships work two ways[Marion Scher] I received an email this morning from a colleague who, some would think quite cheekily, asked me for my press listing for a particular industry... | |
MARKETING & MEDIA Reflections on iconic South African brands[Michael Wood] After celebrating South African Heritage Day - also widely known as Braai Day - take a moment to think fondly of those iconic brands that contribute to our heritage and who we are, unique in this world and proudly South African. | |
AUTOMOTIVE Astra looks good with a boot[Henrie Geyser] General Motors SA have pulled a few pleasant surprises out of the hat for its passenger cars, including some impressive specification upgrades, fresh cosmetics, changes in model line-ups, the addition of a new engine, a hot limited edition scorcher - and an all-new Astra four-door sedan. | |
MARKETING & MEDIA Is SA entering a research wasteland? - Ornico[Oresti Patricios] Key broadcasters quit the South African Audience Research Foundation - the independent research body mandated to find common currency for audience measurement in SA's media landscape. The exit will happen in December 2014. My plea is for the decision to be reversed, and for marketing industry decision makers to keep this debate alive. | |
LIFESTYLE & ENTERTAINMENT The allusive allure of illusion[Daniel Dercksen] With Illusive, charming mindbender Stuart Lightbody proves that he knows how to spin real magic. | |
MARKETING & MEDIA The 'Madiba Magic' - branding that offers tips to success[Golden Muzanago] Nelson Mandela's iconic status is anchored on three key building blocks that characterise strong brands: meaning, difference and salience. | |
MARKETING & MEDIA [Loeries Last Word - 1]: Loeries cleans up in Africa[Terry Levin] Presenting some of the awards at the 35th Annual Loerie Awards, guest creative director from Hamburg, Gotz Ulmer, was heard to wonder why those receiving prizes were so blasé, so "like Germany" and when they might start behaving "a bit more African"! | |
MARKETING & MEDIA [Loeries Last Word - 2]: A bird in the hand...[Terry Levin] Screeds have been written about whether advertising creates or reflects pop-culture. Marketing philosopher Marshall McLuhan, was quoted as saying 'Advertising is the richest and most faithful reflection that any society ever made of its entire range of activities'. | |
GOVERNMENT The rise of the pre-tenders[Anton Ressel] The next generation of tenderpreneurs is waiting in the wings, and we should all be very worried. | |
MARKETING & MEDIA E3 Errors are killing agencies[Sid Peimer] Say for example there is a drug on the market that enhances creativity. Just say. We call that Drug A... | |
ENTREPRENEURSHIP Whatever it takes[Courtney Bentley] 'We are what we repeatedly do. Excellence, then, is not an act, but a habit' - Aristotle. | |
MARKETING & MEDIA #PAMRO15: The role of media audience research in emerging markets[Oresti Patricios] There is a need for transparency, and to tell not just one story, but many. | |
MARKETING & MEDIA The new standard in the automotive industry: Innovating sustainability - Ornico[Larry Khumalo] Brand-intelligence firm, Ornico, has noticed a shifting trend in the focus of the motor industry - and it's the colour green. |