RETAIL The customer is always right... even if they're wrong[Chris Moerdyk] Walk up to the average South African retailer and whisper the magic words "customer service" and he'll react as though you stuffed a terminally venomous South American crotch eating spider down his shorts. And I really don't understand why. It isn't a stringent set of rules and regulations. In fact, customer service is nothing more than an extremely simple way of making lots of money. No more and no less. | |
LIFESTYLE & ENTERTAINMENT Tour dates confirmed for The Curious Incident[Anna-Bet Stemmet] Keen to expand your musical horizons over the silly season? Good news - The Curious Indicent have touched down in SA and are preparing to introduce SA audiences to their singular sound. | |
LIFESTYLE & ENTERTAINMENT Join the joyride in Drive[Eugene Yiga] Ryan Gosling is fast becoming one of my favourite actors. Who can forget his performance as a drug addict teacher in Half Nelson or as a delusional guy in love with a life-size doll in Lars and the Real Girl? And then there was his amazing work opposite Michelle Williams in Blue Valentine. Well, we can now add Drive to the list of his accomplishments. | |
Arnold Chizunza | [Marketing & Media] Graphic designing in the next level... Watch out for the next updates from Arnoldino... |
MARKETING & MEDIA Media awards 2011: Rock(y) and roll[Gill Moodie] 2011 was a rocky year for the South African media industry, with the ANC seeming to back off, and then not, on the controversial Secrecy Bill - and with slowing economic growth dampening revenues and newspapers continuing to suffer sustained circulation decline. But there were also high points, let us not forget. [multimedia] | |
TOURISM, TRAVEL & HOSPITALITY Inn On The Square... in Cape Town's centre[Brian Berkman] As Rezidor Hotels prepared to open newly built Park Inn-brand hotels in Gauteng they withdrew their brand from their Green Market Square, Cape Town location because, according to a previous Rezidor executive, the owner wasn't willing to spend what would be required to bring it up to Park Inn's upgraded code. | |
MARKETING & MEDIA Ad awards aren't necessary - they're imperative[Odette van der Haar] As human beings, we want to identify the best of the best, and the advertising and communications profession is no different. In truth, however, awards are about more than just separating the cream from the whey. | |
MARKETING & MEDIA Deck the halls with vinyl reindeer[Paul Williams] It's silly season once again and I suddenly realised that there are few, if any, Christmas carols which those in the advertising and marketing industries can relate to. So, to all of you involved in this stressful yet wonderful industry and truly wanting to celebrate the joy of Christmas, I present an agency Christmas carol. | |
MARKETING & MEDIA Committee to Protect Journalists blasts Protection of State Information Bill[Sipho Hlongwane] The message that South Africa is sending across the continent with a Protection of Information Bill that is severely detrimental to the freedom of information is one of the reasons why the government needs to reconsider the bill. This was according to two leading lights of the CPJ, who were in South Africa on a POIB fact-finding mission and to lobby the ANC to change its stance on the bill. | |
Arnold Pollak | [Marketing & Media] SignForce is a full service sign company. Contact SignForce to give advise, design, manufacture and install your signs. |
MARKETING & MEDIA Cleo, Top Billing closing, new mag launching[Roshila Jarosz] Both Cleo and Top Billing magazines are set to go to print with their last editions, Bizcommunity.com has confirmed. Meanwhile, Media24 will be launching an "international weekly news and fashion magazine". | |
MARKETING & MEDIA Framing the alcohol advertising regulation debate[Herman Manson] The advertising and media industries are bracing for stricter government regulation of alcohol advertising. It is an incredibly complex and global issue, so here is a framework to help contextualise what is actually going on. | |
LIFESTYLE & ENTERTAINMENT RTR SA Rubadub line-up[Anna-Bet Stemmet] Still haven't quite decided whether or not to join us at the Rock the River SA New Year's Festival this silly season? Maybe this will change your mind: Aside from the lively Main and Metal stages that will host artists from a variety of alternative genres, the festival organisers have also managed to sign up Rubadub to get heads bopping to dubstep rhythms from 18h00 on the 31st of December 'till 06h00 January 1st. | |
MARKETING & MEDIA Social media demands brands change their ways[Steve Cragg] People - your customers and mine - are using the tools provided by social media to great effect in their purchase decision-making process. While consumers have always shared their opinions on products and services, digital amplifies their ability to communicate these to their peers, and not only friends and family, but also to friends of friends of friends. | |
LIFESTYLE & ENTERTAINMENT Chevrolet bakkie oozes class... in all but name[Henrie Geyser] General Motors SA has launched a nifty new small bakkie called the Chevrolet Utility to take over the market leadership role held by South Africa's favourite small bakkie, the Opel Corsa which has come to the end of its life cycle. | |
Craig matthews | [Human Resources & Management] Hirefresh job search portal can find multiple openings as per location within seconds |
MARKETING & MEDIA [Stakeholder engagement II] Reputation gains far outweigh effort[Reana Rossouw] In the first part of this series, I highlighted the identification of material issues and meaningful stakeholder engagement as two cornerstones for good sustainability reporting. In this second and final part, I look at stakeholder engagement as a critical component of King III and conclude with an excellent case study on clothing retailer Gap. | |
MARKETING & MEDIA [Stakeholder engagement I] Determine material issues, listen to right people[Reana Rossouw] In the first of a two-part series, I take a look at the essential need for meaningful stakeholder engagement and materiality identification as the cornerstone for a good sustainability or integrated report. | |
The CV Surgeon | [Human Resources & Management] In today's fast-paced environment, prospective employers take just 30 sec to scrutinize a new application.Make your 30 sec count with a concise, dynamic & powerful CV from The CV Surgeon! |
MARKETING & MEDIA On getting out of the office[Anton Crone] Why does the creative industry, which is so determined to find unique insights, often try to do so by sitting in the office? With so little left to chance, advertising is in danger of becoming more formulaic. |