Boris Dzhingarov
2017 marketing strategies for your service-based business

If you want to be among the businesses that survive years from now, you need an excellent marketing strategy. In 2017, that means embracing the digital world and connecting your service-based business with those who need your services most...

By Boris Dzhingarov, Issued by Monetary Library 21 Jul 2017

Your 'junk' could be your holiday ticket - OLX unlocks cash and declutters
Your 'junk' could be your holiday ticket - OLX unlocks cash and declutters

An exercise by SA's leading online classified platform, OLX, has highlighted that most South African households have money ‘tied up' in unwanted goods...

Issued by OLX 19 Jul 2017

Google Maps release Promoted Pins - another reason your data better be 100% accurate
Google Maps release Promoted Pins - another reason your data better be 100% accurate

Users will soon see branded pins along their route on Google maps. These ‘Promoted Pins' will initially be limited to brands using Google's AdWords location extension feature...

Issued by Business Positioning Systems 5 Jul 2017

Exchange-based allocation takes centre stage in SA
Exchange-based allocation takes centre stage in SA

Exchange-based dynamic allocation (EBDA) is Google's brand-new solution to all the issues around header bidding. This new product means that regardless of what platform the bid comes from, it is awarded solely based on price...

By Jeremy Abbott, Issued by The SpaceStation 30 Jun 2017

Boris Dzhingarov
Successfully branding your blog - A necessity in the modern marketing world

The brand you have for your business is your image. This is how people will perceive you. Your blog needs to be properly branded so that you can survive in the modern marketing world...

By Boris Dzhingarov, Issued by Monetary Library 21 Jun 2017