The 56th Cannes Lions International Advertising Festival kicked off this weekend in Cannes, France, and of the seven Cannes Lions shortlists released so far - Direct, Promo, PR, Press, Media, Outdoor and Radio - South Africa has entrants on all but new category PR.
SA Direct Lions shortlist
Title
Advertiser/Client
Product/Service
Entrant Company
A02 Dimensional Mailing
Usb Cassette
SABC
Good Hope Fm/Kinky Afro Vol.1
Net#work BBDO Cape Town
A02 Dimensional Mailing
Eco Diary
Cell C
Mobile Phone Service Provider
Net#work BBDO Johannesburg
A07 Ambient Media
Numberplates
Arrive Alive
Road Safety Awareness
Joe Public Johannesburg
C01 Fast Moving Consumer Goods
National Skirt Extension Project
Unilever
Mrs Balls Chutney
DDB South Africa Johannesburg
D01 Best Integrated Campaign Led By Direct Marketing
Trillion Dollar Campaign
The Zimbabwean
The Zimbabwean Newspaper
TBWA\Hunt\Lascaris Johannesburg
SA Promo Lions shortlist
Title
Advertiser/Client
Product/Service
Entrant Company
A02 Alternative Media: Small Scale
Die Burger
Media24
'Die Burger' Newspaper
Draftfcb Cape Town
B09 Publications & Media
Enviro-Puzzles
8 Ink Media
National Geographic Kids Magazine
FoxP2 Cape Town
SA Press Lions shortlist
Title
Advertiser/Client
Product/Service
Entrant Company
A05 Household: Cleaning Products
Camo
Reckitt Benckiser
Vanish Stain Seekers
Euro RSCG South Africa Johannesburg
A05 Household: Cleaning Products
Floral
Reckitt Benckiser
Vanish Stain Seekers
Euro RSCG South Africa Johannesburg
A05 Household: Cleaning Products
Paisley
Reckitt Benckiser
Vanish Stain Seekers
Euro RSCG South Africa Johannesburg
A11 Clothing, Footwear & Accessories
Steps
Nike
Nike Women
Ogilvy Johannesburg
A11 Clothing, Footwear & Accessories
Bench
Nike
Nike Women
Ogilvy Johannesburg
A11 Clothing, Footwear & Accessories
Bus Stop
Nike
Nike Women
Ogilvy Johannesburg
A13 Cars
Ball
Volkswagen South Africa
Golf R32
Ogilvy Cape Town
A13 Cars
Clown
Volkswagen South Africa
Vw Driving Academy
Ogilvy Cape Town
A13 Cars
Tree
Volkswagen South Africa
Vw Driving Academy
Ogilvy Cape Town
A13 Cars
Horse
Volkswagen South Africa
Vw Driving Academy
Ogilvy Cape Town
A13 Cars
Accountant
Mercedes-Benz
S-Class
Net#work BBDO Johannesburg
A13 Cars
Ex-Wife
Mercedes-Benz
S-Class
Net#work BBDO Johannesburg
A13 Cars
Children
Mercedes-Benz
S-Class
Net#work BBDO Johannesburg
A30 Fundraising & Appeals
Asteridae
Greenpeace
Greenpeace
Ogilvy Johannesburg
A30 Fundraising & Appeals
Seethe
Greenpeace
Greenpeace
Ogilvy Johannesburg
A30 Fundraising & Appeals
Aurora
Greenpeace
Greenpeace
Ogilvy Johannesburg
SA Media Lions shortlist
Title
Advertiser/Client
Product/Service
Advertising Agency
Media Agency
A04 Best Use Of Magazines
Spines
Distell
Nedergurg/Ingenuity Wines
Net#work BBDO Cape Town *
Omd Media Direction Cape Town
A05 Best Use Of Newspapers
Gutter Child
Homeless Talk Organisation
Homeless Talk Organisation
TBWA\Hunt\Lascaris Johannesburg *
A06 Best Use Of Outdoor
Puzzled
Allan Gray
Investment
King James Cape Town *
Dare Media Cape Town
A06 Best Use Of Outdoor
Trillion Dollar Billboard
The Zimbabwean
The Zimbabwean Newspaper
TBWA\Hunt\Lascaris Johannesburg *
A07 Best Use Of Ambient Media: Small Scale
Trillion Dollar Flyer
The Zimbabwean
The Zimbabwean Newspaper
TBWA\Hunt\Lascaris Johannesburg *
B01 Use Of Mixed Media
Trillion Dollar Campaign
The Zimbabwean
Thezimbabwean Newspaper, Thezimbabwean.Co.Uk
TBWA\Hunt\Lascaris Johannesburg *
C10 Publications & Media
Trillion Dollar Campaign
The Zimbabwean
The Zimbabwean Newspaper
TBWA\Hunt\Lascaris Johannesburg *
C12 Corporate Information
Wanted
Velocity Films
Recruitment
JWT Cape Town *
SA Outdoor Lions shortlist
Title
Advertiser/Client
Product/Service
Entrant Company
A06 Household: Other
Energy Saver
Osram
Energy Saving Light Bulbs
Saatchi & Saatchi South Africa Cape Town
A09 Toiletries
Stretch
Nampak Cuddlers
Nappies
Grey South Africa Johannesburg
A11 Clothing, Footwear & Accessories
The Kaka
Adidas
Adidas
TBWA\Hunt\Lascaris Johannesburg
A11 Clothing, Footwear & Accessories
The Pienaar
Adidas
Adidas
TBWA\Hunt\Lascaris Johannesburg
A11 Clothing, Footwear & Accessories
The Messi
Adidas
Adidas
TBWA\Hunt\Lascaris Johannesburg
A11 Clothing, Footwear & Accessories
The Fanteni
Adidas
Adidas
TBWA\Hunt\Lascaris Johannesburg
A11 Clothing, Footwear & Accessories
The Gerrard & The Xavi
Adidas
Adidas
TBWA\Hunt\Lascaris Johannesburg
A11 Clothing, Footwear & Accessories
The Morris
Adidas
Adidas
TBWA\Hunt\Lascaris Johannesburg
A11 Clothing, Footwear & Accessories
The Gerrard
Adidas
Adidas
TBWA\Hunt\Lascaris Johannesburg
A11 Clothing, Footwear & Accessories
The Morris & The Kaka
Adidas
Adidas
TBWA\Hunt\Lascaris Johannesburg
A11 Clothing, Footwear & Accessories
The Morris, The Pienaar & The Fanteni
Adidas
Adidas
TBWA\Hunt\Lascaris Johannesburg
A15 Restaurants & Fast Food Outlets
Adopted
Pizzetta
Pizza Restaurant
Ogilvy Durban
A15 Restaurants & Fast Food Outlets
Paintball
Pizzetta
Pizza Restaurant
Ogilvy Durban
A18 Publications & Media
Fight The Regime
Thezimbabwean
Thezimbabwean Newspaper, Thezimbabwean.Co.Uk
TBWA\Hunt\Lascaris Johannesburg
A18 Publications & Media
Cheaper Than Money
Thezimbabwean
Thezimbabwean Newspaper, Thezimbabwean.Co.Uk
TBWA\Hunt\Lascaris Johannesburg
A18 Publications & Media
Trillion Dollar Billboard
Thezimbabwean
Thezimbabwean Newspaper, Thezimbabwean.Co.Uk
TBWA\Hunt\Lascaris Johannesburg
A18 Publications & Media
Z$250 000 000
Thezimbabwean
Thezimbabwean Newspaper, Thezimbabwean.Co.Uk
TBWA\Hunt\Lascaris Johannesburg
A18 Publications & Media
Wallpaper
Thezimbabwean
Thezimbabwean Newspaper, Thezimbabwean.Co.Uk
TBWA\Hunt\Lascaris Johannesburg
A18 Publications & Media
Bubbles
8 Ink Media
National Geographic Kids Magazine
FoxP2 Cape Town
A18 Publications & Media
Pathfinder
8 Ink Media
National Geographic Kids Magazine
FoxP2 Cape Town
A19 Banking, Investment & Insurance
Recycled Billboard
Nedbank
Nedbank
Net#work BBDO Johannesburg
A21 Commercial Public Services
Fly
Charitysa
Charity Website
Lowe Bull Cape Town
A21 Commercial Public Services
Terminator
City Varsity
City Varsity
Net#work BBDO Cape Town
A21 Commercial Public Services
Alien
City Varsity
City Varsity
Net#work BBDO Cape Town
B01 Point Of Purchase: Small Scale
Ball
Volkswagen
Gti R32
Ogilvy Cape Town
B01 Point Of Purchase: Small Scale
Liz
Netflorist
Online Florist
Draftfcb Johannesburg
B01 Point Of Purchase: Small Scale
Britney
Netflorist
Online Florist
Draftfcb Johannesburg
B01 Point Of Purchase: Small Scale
Elephant
Africa Health Placements - Rural Health Initiative
Doctor Recruitment
Net#work BBDO Johannesburg
B01 Point Of Purchase: Small Scale
Steps
Nike
Nike
Ogilvy Johannesburg
B01 Point Of Purchase: Small Scale
Bench
Nike
Nike
Ogilvy Johannesburg
B01 Point Of Purchase: Small Scale
Bus Stop
Nike
Nike
Ogilvy Johannesburg
B01 Point Of Purchase: Small Scale
Milkman
Pfizer
Viagra
Ogilvy Johannesburg
B01 Point Of Purchase: Small Scale
Poolboy
Pfizer
Viagra
Ogilvy Johannesburg
B01 Point Of Purchase: Small Scale
Postman
Pfizer
Viagra
Ogilvy Johannesburg
B01 Point Of Purchase: Small Scale
Sticks Fast
Bostik Glue
Glue
DDB South Africa Johannesburg
C02 Ambient: Small Scale Special Solutions
Trillion Dollar Flyers
Thezimbabwean
Thezimbabwean Newspaper, Thezimbabwean.Co.Uk
TBWA\Hunt\Lascaris Johannesburg
C04 Ambient: Stunts & Live Advertising
Human Statues
Canon
Powershot Camera
DDB South Africa Johannesburg
SA Radio Lions shortlist
Title
Advertiser/Client
Product/Service
Advertising Agency
Production Company
A10 Cars & Automotive Services
Texan
Tracetec
Car Tracking Device
Lowe Bull Johannesburg *
Sterling Sound Johannesburg
A11 Retail Stores, Restaurants & Fast Food Outlets
Death Metal
Marshall Music
Musical Equipment Store
Net#work BBDO Cape Town *
B&S Studios Cape Town
A11 Retail Stores, Restaurants & Fast Food Outlets
Shabba
Marshall Music
Musical Equipment Store
Net#work BBDO Cape Town *
B&S Studios Cape Town
A11 Retail Stores, Restaurants & Fast Food Outlets
Steak Burger & Chips
Steers
Fast Food Chain
King James Johannesburg *
Sonovision Studios Johannesburg
A11 Retail Stores, Restaurants & Fast Food Outlets
Stephen Hawking Does Mills & Boon
Cna Stores
Book, Cd & Dvd Retailer
The Jupiter Drawing Room Johannesburg *
Sonovision Studios Johannesburg
A12 Travel, Entertainment & Leisure
Dancer
Virgin Atlantic Airline
Upper Class Travel
Net#work BBDO Johannesburg *
First#Left Johannesburg
A12 Travel, Entertainment & Leisure
Dog
Virgin Atlantic Airline
Upper Class Travel
Net#work BBDO Johannesburg *
First#Left Johannesburg
A12 Travel, Entertainment & Leisure
Ferret
Virgin Atlantic Airline
Upper Class Travel
Net#work BBDO Johannesburg *
First#Left Johannesburg
A13 Publications & Media
That
Oxford University Press
Oxford English Dictionary
TBWA\Hunt\Lascaris Cape Town *
Spaced Out Sound Cape Town
A13 Publications & Media
Tekken
8 Ink Media
National Geographic Kids Magazine
FoxP2 Cape Town *
Play Play Music Productions Cape Town
A15 Business Equipment & Services
Admen Of Genius
Big Leap Music And Post
Production Company
The Jupiter Drawing Room South Africa Cape Town *
Big Leap Music & Post Cape Town
A16 Commercial Public Services
Enya
Vega
Brand & Communications School
Grey South Africa Johannesburg *
Freq'ncy Johannesburg
A18 Charities, Public Health & Safety, Public Awareness Messages
Ad-Pooling
Ramsay Son & Parker / World Wildlife Fund
Environmental Awareness
Ogilvy Cape Town *
B&S Studios Cape Town
A18 Charities, Public Health & Safety, Public Awareness Messages
Real Attack
Shark Life
Shark Conservation
Grey South Africa Johannesburg *
Freq'ncy Johannesburg
For the full shortlists which have hyperlinks to entries, go to:
Gisele Wertheim-Aymes on Twitter: @giselewaymes [Wertheim-Aymes, head of media at FNB, is at Cannes and will be blogging and tweeting from the festival on behalf of Bizcommunity]
Riaan Wolmarans on Twitter: @riaanw's Cannes Lions tweets [Wolmarans is the former editor of the Mail & Guardian Online and is now senior production editor of all print/online output of Cannes Lions ads awards and related ads festivals]
Adrian Hewlett on Twitter: @AdrianHewlett [MD of the Habari Group]
The Cannes Lions is such a wonderful opportunity for South Africans to check out what's happening globally and bring the information back home!!
My MD, Nokuthula Luthuli, was actually selected through an interview process by the Durban Film Office to attend the Cannes Lions! I am very excited to see the pics and everything that she will bring back with her from Cannes!
Nhlakanipho Zondi Bloom Marketing Posted on 22 Jun 2009 13:07
Are they the old Berry Bush BBDO? I don't remember berry bush winning anything - especially when I was there! If it's the same bunch, well done guys, you've come leaps and bounds! Posted on 22 Jun 2009 14:39
well done you guys, damon you're obviously doing something good for the agency so best of luck to convert those shortlists. Posted on 22 Jun 2009 21:14
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