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Biz Takeout's

Episode 179: Marketing Mix Conferences Managing Director Terry Murphy.

Date: 1 Jul 2016
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[Biz Takeouts Lineup] 179: Terry Murphy and the Shopper Path to Purchase 2016

Tune in to the Biz Takeouts Marketing & Media radio show on 30 June 2016, from 9-10am, as show host Warren Harding chats to Terry Murphy...

2 days ago

Woolworths wins international award for marketing campaign

Woolworths has won the Best Marketing Campaign linked to Loyalty at the 2016 International Loyalty Magazine Awards ceremony, which took place in London earlier this week...

23 Jun 2016

Africa - the 'next Asia' for fashion, report finds

Euromonitor International has published a new report entitled Apparel and Footwear in 2016: Trends, Developments and Prospects...

21 Jun 2016

Promise wins Edcon's Speciality Division business

Promise will be responsible for all tenets of the Edcon marketing continuum, including strategy, through-the-line campaigns and digital execution for a number of diverse and exciting brands...

Issued by Promise Brand Specialists 21 Jun 2016

New Superbalist campaign shot in Senegal presents a unique winter campaign shot in Dakar, Senegal, breaking new ground for SA retail...

20 Jun 2016

#TRENDING: What do an umbrella, a shark and a house plant have in common?

The influential Consumer Goods Forum summit was held in Africa for the first time - these are the top trends emerging...

By Louise Marsland 20 Jun 2016

#CGFSummit: Digitisation of everything

With customer expectations driving rapid change across the consumer goods and services industry, increasing the demand for innovative and personal experiences, it's time to welcome the era of living services...

By Leigh Andrews 17 Jun 2016

#CGFsummit: Reasons to believe in Africa

There are many reasons to invest in Africa and even more reasons to believe in Africa, international delegates were told at the Consumer Goods Forum global summit in Cape Town...

By Louise Marsland 17 Jun 2016

#CGFSummit: Rise of the premium private label

Take an overabundance of FMCG products, add limited shelf space, as well as more competition from retailers' own labels and more frequent change of products stocked by retailers, and retailers and manufacturers alike need a radical new approach to maintain their market share.

By leigh andrews 16 Jun 2016

#CGFSummit: Facebook disrupts retail

Facebook's not just for socialising with friends and family, it's also a cutting-edge way for marketers to communicate with consumers in the most personal way possible. Here's how...

By Leigh Andrews 16 Jun 2016

Research finds the need for companies to transform into 'omni businesses'

A survey of 400 consumer goods retail and manufacturing executives from 27 countries has revealed that companies that want to keep in front of change and secure competitive advantage are transforming themselves into fully integrated 'omni businesses'...

15 Jun 2016

'Home of the Father's Day Gift' campaign unwrapped

In the weeks running up to Father's Day on 19 June, Cape Union Mart launched the 'Home of the Father's Day Gift' campaign, with the slogan 'Celebrate Dad-ventures'.

By Pasqua Heard 15 Jun 2016

The 2016 Sunday Times Generation Next results announced

The results of the 12th annual Sunday Times Generation Next youth survey were announced at an Awards event at the Sandton Convention Centre...

13 Jun 2016

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