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Putting people at the centre of multi-buy promotions

In the South African retail and manufacturing sectors, promotions have become a popular tool to attain growth...

By Lauren Hartzenberg 47 minutes ago

Shopper marketing: Creating an in-store shopper experience to push that sale

Product and price are by no means the only players when it comes to pushing sales in-store - presentation plays a most pivotal part!...

Issued by Gawk 3 hours ago

New head leads Fairtrade Label SA in achieving 2017 goals

Leán Muller has recently been appointed as the new head to direct Fairtrade Label in accomplishing the vast goals it has set for 2017...

By Cari Coetzee 1 day ago

Samra2017: Throwing bones and singing praise songs

Kantar TNS presented research titled: ‘Throwing bones and singing praise songs, drawing inspiration from African culture to develop locally relevant projective techniques'.

By Leigh Andrews 18 May 2017

The millennial mindset and the future of the shopping mall

Millennials have exceptional trendsetting power and businesses are competing to capture their attention and a share of their wallets...

By Lauren Hartzenberg 18 May 2017

Shield, Chelsea Football Club partnership announces fan competition

Following the announcement of a partnership between Shield and the Chelsea Football Club, Shield has set out to find South Africa's best aspiring soccer star...

17 May 2017

Relevant retail research analysis at annual SACSC conference

Stakeholders forming part of the broader shopping centre and retail industries are gathering at The Maslow Hotel in Sandton today for the SACSC Research Conference...

By Lauren Hartzenberg 17 May 2017

Coca-Cola, top South African township brand for second year

The favourite brands in South African townships have been revealed and Coca-Cola tops the list for a second time in a row...

17 May 2017

Clicks searching for its next cover model

The 2017 Clicks Cover Model Search is on and women who want to enter have until Wednesday, 31 May, to submit an entry form...

15 May 2017

Jet campaign gives moms a cheeky moment with Fezile Mkhize

Joe Public's recent campaign for Jet, which went live in-store on 24 April, takes a tongue-in-cheek look at what it means to be a mom...

11 May 2017

South African shoppers influenced by clicks and bricks

New research by Nielsen reveals that thinking in terms of bricks versus clicks is outdated, bricks-and-clicks is the current and future retail reality, especially in emerging markets...

Issued by Nielsen 9 May 2017

Customers likely to share positive experiences as much as bad experiences

Research done by Yonder Digital Group found that UK consumers are as likely to share a good experience as a bad one...

4 May 2017

New campaign for Shaddy recaptures O. Henry short story magic

Japanese gift and lifestyle retailer Shaddy's new ad campaign features the O. Henry short story, The Gift of the Magi...

4 May 2017

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International

International media groups to discuss fighting fake news

The World Association of Newspapers and News Publishers (Wan-Ifra) and The Straits Times will hold a two-day conference on fighting fake news on 19-20 June 2017 at the Singapore Management University. Minister for Home Affairs and Minister for Law, K Shanmugam, will deliver the opening address.

5 hours ago

South Africa wins at Inma Global Media Awards

The International News Media Association (Inma) presented 40 first-place winners with awards in the annual Global Media Awards in New York, this week. Norway's Aftenposten took home the competition's top prize, ‘Best in Show' award.

6 hours ago

#NewCampaign: F*ck like a Finn

Finland is the best country for love-making, stated in this campaign video that has gained a million organic views in Finland alone.

1 day ago

LIA updates - regional ‘Of the Year' awards now launched

LIA has introduced regional ‘Of the Year' awards, in addition to its global ‘Of the Year' awards. The regions are Oceana (Australia and New Zealand), Asia, Europe, Middle East/Africa, North America and South America. As with the global ‘Of the Year' awards, winners are based on a point system and winners will receive a LIA statue.

1 day ago

Top winner at New York Festivals International Advertising Awards is Clemenger BBDO Melbourne

The New York Festivals International Advertising Awards selected ‘Meet Graham', from Clemenger BBDO Melbourne's Public Service Announcement for client Transport Accident Commission Victoria as the 2017 Best of Show Award. Lockheed Martin was ‘Brand of the Year' and BBDO was named ‘Network of the Year'.

1 day ago

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