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Biz Takeout's

Episode 158: The BookMarks Awards 2016 advice and hospitality industry marketing.

Date: 26 Nov 2015
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H&M uses Guerrilla tactics for local launch

Unless the silly season has hit you early and hit you hard, you're probably aware that global fashion megastore H&M has entered the South African market...

Issued by Guerrilla IMC 27 Nov 2015 09:49

An introduction to e-commerce integrations for social media

Here, Matt Zajechowsk provides an overview of integrated shopping on Pinterest, Instagram, YouTube, Facebook and Twitter...

By Matt Zajechowsk 26 Nov 2015 07:00

South African youth still love Nokia

The Ask Afrika Youth Brands Awards, released on 22 November, indicate that the youth market still favours Nokia as the number one brand, with Shoprite second, Mr Price third and Edgars fourth in this year's survey...

24 Nov 2015 08:58

Sub-Saharan Africa presents varied view of consumer confidence levels

The latest Nielsen Consumer Confidence Index (Q3) shows a varied view for sub-Saharan Africa as despite it having increased by five points in Ghana (99) in the third quarter, it decreased five points in Nigeria (127), the first decline since inception of the CCI in quarter 3 of 2014...

Issued by Nielsen 24 Nov 2015 09:11

Pizza Hut switching to digital menu boards across new southern Africa outlets

Pizza Hut has partnered with digital signage solutions company, Moving Tactics, to implement dynamic and innovative digital menu boards within their stores in Africa...

Issued by Moving Tactics 19 Nov 2015 09:49

POPAI SA winners announced

Point of Purchase Advertising International South Africa (POPAI SA), hosted its 5th Annual Marketing @Retail Industry Awards recently at the Capital Empire Hotel in Sandton...

17 Nov 2015 13:20

Is your packaging ready for the holiday season?

Here are three ways for brands to use their packaging to surprise, delight and offer value to consumers as they fight their way through the throngs of year-end shoppers...

Issued by Pyrotec 10 Nov 2015 10:49

Broadcast and retail brands dominate the Africa Brand Index

Supersport, The Expresso Show, Pick n Pay and Mercedes Benz SA are Africa's top performing brands on social media for the month of October, according to the Africa Brand Index...

Issued by Ornico 5 Nov 2015 11:59

Deloitte releases African Powers of Retailing report

The top 25 African retailers have a presence in 21 countries on a continent where strong economic progress over the past decade is reflected by the fact that 10 of these leading retailers now come from countries outside the traditionally dominant South African market...

4 Nov 2015 08:38

Take a fresh food selfie

Tru-Cape is engaging millennials in a campaign that involves taking a selfie in Food Lovers' stores...

4 Nov 2015 14:38

Consumers' loyalty tempered by brand experience

In its latest Iconic Brands research survey, Ask Afrika has identified four types of loyalists and anti-loyalists that display varying behavioural patterns when it comes to brand loyalty...

3 Nov 2015 09:51

A sticky situation: SA's sugar industry woes

Insight Survey's latest South African Sugar Landscape Report 2015 provides a comprehensively nuanced understanding of the sugar industry environment and market dynamics...

Issued by Insight Survey 2 Nov 2015 13:59

Finding the right distribution partner in Africa

As many manufacturers have experienced, finding a distributor in Africa is challenging. For brands to succeed in Africa, they will need to find a distribution partner that is able to build a successful route to market...

By Michael Wood 30 Oct 2015 10:30

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