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The power of the influencer within a retail environment

Increasing your sales and promotional teams' reach and revenue without increasing headcount

Issued by KnowHow2 18 Jul 2014 09:16

The dynamic morning seminar 'The psychology of customer service' in Johannesburg and Cape Town

Dr Brian Jude of Dynamic Seminars will be presenting his incredibly popular morning seminar in Johannesburg and Cape Town. At only R695.00, this could be your best investment in 2014.

Issued by Associated Management Services 17 Jul 2014 12:42

In-store communication speaks louder than words

It's estimated that 70% of purchasing decisions by consumers are made when coming face-to-face with in-store point-of-sale. In my opinion this is probably an optimistic figure many hope to achieve when it comes to evaluating the efficacy of their standard point-of-sale material. You might be ticking a box by having a bulky pull up banner on display next to their product, but does it make the product or the campaign memorable?

By Kean Hartnady, Issued by Grey 15 Jul 2014 13:25

The new BMW 4 Series Gran Coupé - exclusive and exciting mobility with elegant functionality

BMW proudly presents the new BMW 4 Series Gran Coupé, the first four-door coupé in the premium mid-size class that represents a consistent extension of the model range.

Issued by BMW 7 Jul 2014 10:20

The omnichannel future of retail

Imagine for a moment what an electronics and appliance retailer might look like in the not-too-distant future... A customer walks into a bricks and mortar branch to check out a Nespresso machine she's had on her wishlist on an e-commerce website, after the retailer has emailed her about a special it is running on the product.

By Pete Case, Issued by Gloo 3 Jul 2014 12:20

Sony new CI shopfit, store displays and exhibition programme

Tungsten was awarded to roll out all the new CI programme for Sony stores countrywide for 2014, as well as all point-of-sale and point-of-purchase displays. So far five complete stores have been redesigned, and manufactured bespoke, from building works, custom displays through to electrical. In addition, hundreds of customised display units have been manufactured.

Issued by Tungsten 2 Jul 2014 11:04

Marin's makes its mark at Markex 2014

Marin's Southern Africa recently exhibited its latest POS display units within an executive showroom at Markex Johannesburg 2014 and enjoyed an overwhelmingly positive response from attendees and exhibitors alike.

Issued by Marin's Southern Africa 30 Jun 2014 10:19

PriceCheck and MTN extend m-commerce deal to Nigeria

PriceCheck CEO, André de Wet, and MTN Group Chief Commercial Officer, Pieter Verkade, have jointly announced a second co-branded app deal, this time for Nigeria.

Issued by PriceCheck 23 Jun 2014 10:03

Care, Connect, Grow

"Care, Connect, Grow, excite your current consumers! You can only break frontiers by being different, challenging yourself, ideas, and selecting rewards that fit your consumer's needs." This was the advice given by Paul Appalsamy, PDI Director of TLC Marketing Worldwide, to attendees at the annual Loyalty and Rewards conference held last week in Johannesburg.

Issued by TLC Marketing Worldwide 19 Jun 2014 15:07

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