[Dr KF Lai] 2012 saw the
BuzzCity network grow by 67% with over 210.8 billion ads served across the globe and this extensive growth in mobile usage is certain to continue as we move through 2013.
21 Feb 2013 11:07
[Nandkishor Buty] As 2013 commences, afro-pessimism seems to cede to afro-optimism. There is a global consensus: Africa is poised for a great future. What will be the impact of Africa's growth on our industry? What will be the major trends of the year? In the business world, predicting the future is a crucial exercise.
30 Jan 2013 12:39
In 2012, the Pay TV market became a great deal more competitive but with DStv Multichoice having acquired most of the existing exciting content, the challenge has been for challengers to come up with different content. This week saw one of the challengers (Zuku TV) sell one of the series it has commissioned - Tales from the Bush Larder - to Fox International.
30 Jan 2013 11:45
[Dr KF Lai] There are several key trends that will present themselves in 2013. From m-payments to HIV/AIDS prevention, emerging markets are leading the way when it comes to innovative uses of mobile technology. Marketers, too, are seeing their roles and responsibilities expand.
25 Jan 2013 10:57
[Vanessa Clark] SoLoMo: the glorious intersection of social, location and mobile that was going to superpower hyperlocal search and prove to be the holy grail, allowing retailers and other businesses to attract an army of smartphone-wielding customers. Pretty exciting stuff, especially during an economic downturn, right? In my opinion, quite the contrary.
23 Jan 2013 11:54
Microsoft has announced the opening of 21 web stores for apps and games across several African countries.
18 Dec 2012 12:19
The Village Market, a shopping and recreation complex in Nairobi, recently selected a Z-Card to target its loyalty shoppers and generate awareness around its Bonus Card reward programme.
14 Nov 2012 10:40[Nur Bremmen] The Kenyan government has announced plans to implement at 10% tax on mobile money payments, including those made via M-Pesa
10 Oct 2012 12:36
[Carole Kimutai: @CaroleKimutai] GOtv, a pay television service in Kenya has slashed its subscription fees as part of growing its market share, even as the country is implementing the migration from analogue to digital television.
10 Sep 2012 10:10Deutsche Messe, a global active trade fair company, is expanding its international sales network and now has representation throughout the region of sub-Saharan Africa.
10 Jul 2012 14:08
[Carole Kimutai: @CaroleKimutai] For the fifth year running, the National Economic Survey has identified the retail and wholesale trade sectors as key growth drivers of Kenya's economy. In 2011, the wholesale and retail trade sector showed a growth of 7.3%, beating the manufacturing, building and construction, agriculture, transport and communication sectors.
6 Jun 2012 12:03
A new International Finance Corporation and World Bank report shows that the business environment for entrepreneurs in all five economies of the East African Community (Burundi, Kenya, Rwanda, Tanzania, and Uganda) improved in 2010-2011, as the countries implemented critical regulatory reforms.
12 Apr 2012 11:07[Michael Ouma] The reorganisation of the Nokia Kenya office, implemented as part of the mobile handset manufacturer's global strategy introduced in February 2011, has brought with it mixed fortunes for the firm's managers based in Nairobi.
27 Feb 2012 09:58
[Carole Kimutai: @CaroleKimutai] It is that time of the year - the season of promotions, raffles, freebies and sales. But marketers in Kenya have to work twice as hard because of high inflation that has seen the cost of living go up. Basic commodity prices have almost doubled in the last 12 months and consumers have been forced to dig deeper into their pockets and make tough choices when it comes to purchases.
12 Dec 2011 16:00