Bizcommunity
www.bizcommunity.com
South Africa’s leading advertising, marketing and media news resource for the industry 18 Oct 2004
Marketing, Advertising, Branding, Cinema, CRM, Design, Digital, Direct Marketing, Education/Recruitment, Eventing, Magazines, Media, Newspapers, Out Of Home, Printer of the Year, Printing, Production, Public Relations, Radio, Research, Retail, Sales, Sponsorship, TV.
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Contact: Theresa Horn - 082 495 5591, Leigh Rein - 083 267 5567 or Sue Freeman - 084 207 2611

Point of Presence - POP
info@popcom.co.za
Click here to submit your outdoor brief online
Optimise the effectiveness of your next
outdoor campaign by using Primedia Outdoors’ proprietary campaign planning and evaluation services. Call (011) 475 1419 for details.

Blink Lifestyle launch Blink magazine tomorrow at a premier launch event at their offices in Killarney. This new men's lifestyle magazine is due to hit the shelves on 21 October 2004 - and the launch is not to be missed. For your invitation contact patricia@speakerscorner.co.za

Blink Magazine is printed on
Crystal Matt 135 g/m² (cover)
and Crystal Gloss 90 g/m² (text)
from Sappi Fine Paper.

We provide great opportunities to access desirable markets.
Give us a call and we can talk about it.
Tel: 011-259-1700
Fax: 011-259-1750
0860 024 024
http://www.ads24.co.za
Tuscany Office Park, Office Block no 9, 3 Coombe Place, Rivonia

No Comment
After exponential growth of three years and 30 000 subscribers a week/1 million page views per month - Bizcommunity.com is finally putting up our rates. However, we're still a very good deal at R500 p/m for a Press Office, which gives any company an online presence with an instant audience of 30 000 readers a week; a company profile; contact details; and a specific number of press releases for publication in our ezines' Company News. This doesn't include all the advertising opportunities on the ezine and in the various website sections. And despite the increase, our rates are still lower and substantially better value for money than our nearest competitors. Our growth also means that we are adding new sections/innovations to the site and ezines every month, increasing opportunities for advertisers. Contact sales@bizcommunity.com for specialist sales advice!

Have a good one! Louise Marsland, Editor, editor@bizcommunity.com


Headlines
  • Ongoing outdoor wrangle continues in court
  • Financial Mail refuses to 'go into hiding' over ad
  • Shaik trial: independent groups launch new bid to broadcast proceedings
  • Selling communications to the CEO
  • 'Big Five' package delivers unprecedented reach of black consumers
  • Shifting Sands... the creative agency dilemma
  • Media need to catch up with BEE dynamics
  • What they don't teach you about being an Entrepreneur
  • Visit Film South Africa
  • Packaging: the definitive consumer interface
  • 2004 Sappi PICA entries reflect more aggressive marketing focus of mag industry
  • Nielsen's Ad Dynamix launches
  • Delightful service grows customer loyalty
  • Make something at play, says New Channel digital art competition
  • Advertising record for House and Leisure
  • think in event partnership with Adobe South Africa
  • New kid on the block for Christmas!
  • Unexplored dimensions in market analysis mapped out
  • M-Net celebrates birthday with top new shows
  • Pioneer foods adds more rice and beans to menu
  • The Property Magazine moves into Gauteng
  • Satellite sports radio launches
  • Knysna Tourism account up for pitch


  • International Printer of the Year Awards        Cape Town
    23 October 2004
      
     
    Sappi takes its Printer of the Year awards to new heights - Sappi
    On the 23 October, at the 2004 Sappi International Printer of the Year awards gala event in Cape Town, Sappi will announce new developments that will provide increased opportunities for printers to prove that they are indeed masters of their specialist craft.

    Sponsored by:
    Sappi 2004 International Printer of the Year awards


    Marketing
    A Firecracker of an idea
    The Business Trust's annual Long Run, now recognised as South Africa's biggest corporate event, has become a local institution, yet most people still know little about the people or ideas which gave rise to this phenomenal event.

    Companies that land in hot water: Bailing them out
    [Vikki Vink] Life is full of surprises. A tragic plane crash, vehicle recall, oil spills, product tampering and white collar fraud - any of these could occur at any time. All of these events have something in common - they attract enormous public interest and have the potential to damage the reputation of the company involved, for many years after the incident.

    Delightful service grows customer loyalty
    The National Customer Service Delight Index has shown that customers need to be delighted and not just satisfied by the service they receive, says Andrea Rademeyer, MD of national research company Ask Afrika.

    Saatchi & Saatchi shine in the ArgonLites - stratplanning.com
    Julie Gardner from Saatchi & Saatchi scoops the ArgonLite Award 2004 with her entry 'Supersize your CV'. It was judged the most powerful idea - exceptionally well presented.

    SA-based Gatsby International hotels accommodates BEE deal
    South African based luxury hotel group, Gatsby International Hotels, which specialise in the management and marketing of luxury boutique properties in Southern Africa and the Indian Ocean Islands, has signed a merger with black owned powerhouse, Community Investment Holdings (Pty) Ltd.

    Unexplored dimensions in market analysis mapped out
    Digital mapware suppliers, MapIT, have launched a new software package which allows companies to see at a glance how their clients, branch networks - and those of competitors - are distributed graphically. The new product, MarketScope, displays information, based on pre-loaded data, visually on a detailed digital map.

    The personality game
    With 10 years of success under their belt, Cape Town-based PR company, Jenny Handley Promotions, have just launched a new division: the JHP Personality Portfolio. This talented team offers real people with real messages, equating to real value for the organisation which books them as keynote speakers, as MC's or for voice-overs. They have a high level of professionalism and skills and a belief that if a job is to be done, then it is to be done to perfection. JHP handle all queries, bookings and briefings on their behalf. Personalities on their books include: Taweni Gondwe; Gavin Cowley; Toks van der Linde; and so on.

    Advertisement:
    Create groundbreaking ads online and win big!
    Enter the ROAR Online Advertising Awards now at www.roar.co.za
    Up for grabs - R75 000 in online ad space and 4 x Apple iPods.
    Sponsored by MPower - www.mpowersales.co.za


    Advertising
    SA Depression and Anxiety Group gets lots to smile about - Red Cherry Advertising
    When the South African Depression and Anxiety Group approached Red Cherry for help with advertising their Celebrity Auction fund raiser, the agency was delighted to have been singled out. With depression among South African teens reaching alarming proportions, we understood that this was one of the most important campaigns we'd ever undertaken.

    Financial Mail refuses to 'go into hiding' over ad
    The radio advert for the Financial Mail's Little Black Book has been causing a stir among radio listeners across the country. The somewhat provocative advert has had certain listeners up in arms at its perceived "racist" content.

    Joe to bring out the art in Spier Wines - Joe Public
    Spier Wines, one of the oldest wine brands in the country, has appointed Joe Public to develop a new advertising campaign for them.

    Win fantastic prizes at AMASA's 2004 Halloween party! - AMASA
    Preparations for AMASA's Halloween party, on Thursday 28 October 2004 are well underway and as per tradition there are some amazing prizes up for grabs for the most innovative outfits. So get creative, get original, get going and start planning your Halloween attire now!

    Cycle for safe sex
    AdWraps Cycle Ads have recently been used by The Society for Family Health (SFH) to spread their message about the use of condoms. Cycle Ads, one of the media products marketed by outdoor media company, AdWraps, are double-sided billboards attached to three wheeler bicycles.

    Miles Goodall wins international accolades
    Following on from Miles Goodall's recent recognition at the Dogstar Awards as South Africa's top Director, his spot 'Village' for the French Aids Awareness Organisation AIDES, has been picked out once again for a high-profile international award.

    Say Y'ello to new MTN campaign
    MTN kicked off its Y'ello Summer 2004 campaign on 10 October with the launch of its television, radio and print advertising. The Y'ello Summer campaign is the culmination of MTN's year long celebration of 10 years of cellular freedom, and the significant role which MTN has played in providing South Africans with the freedom which comes with access to communication services.

    The hottest party in town - Ads24
    Ads24 hosted the hottest advertising industry party, which lasted until the early hours of the morning on Tuesday 12 October at Café Vacca Matta. More than 300 advertising and marketing people attended this event at Monte Casino.

    Saying 'Thank You' to the Loeries
    'Say Thank-you' - an up and coming sound agency based in Cape Town walked away with two Craft awards at the Loeries this year - a gold Craft was awarded to Simon Ringrose (aka Sibot), one of the central producer's at 'Say Thank-You' for his sound composition and design work on Sasol's 'milk', 'plate', and 'fabric' campaign. Markus Smit (aka Markus Wormstorm), another young central producer at Say Thank-you', was awarded a Silver Craft for musical composition and design work on Metro FM's 'Chess' campaign.

    Knysna Tourism account up for pitch
    Knysna Tourism invites small, creative Cape Town-based agencies with a proven track record, who are interested in creating an advertising campaign for SA's Favourite Town - as voted by Engen Town of the Year in 2000 and 2002 - to contact
    erika@knysna-info.co.za. Knysna Tourism representatives will be in Cape Town from 19 - 20 October to meet prospective agencies.

    Advertisement:
    At the pulse of the young and restless, JIP cuts it close. Fashion, Sport and lots of the hip and happening. your voice, your newspaper. Every Monday in Beeld.

    Phone 011 713 9094 / 012 420 7841, for more information visit our Press Office


    Branding        Idea Engineers will grow your brand, reputation & business.  Return on ideas
     
    Vega spreads its wings - Vega School
    Vega the Brand Communications School launched their Cape Town campus in Greenpoint last week with an energy-oozing event. The site was officially opened by Vega graduate and Creative Director FCB Activ, Marius van Rensburg. With tots of VR brandy from a sparkling Vega ice sculpture, the signage was erected and the site toasted. VR also awarded their first student bursary to the Cape Town Campus.

    All that glitters... is Gold Reef City
    Red Rocket Design & Advertising, creative brand and design specialist, was recently appointed by Gold Reef City to uplift and enhance the overall corporate branding and image of the theme park.

    Packaging: the definitive consumer interface
    [Graham Taylor ] Follow the pack and fade into the background. Create your own distinctive identity and fly high above competitors. Every brand and product speaks to consumers in a different language.


    Cinema
    Cape Town's biggest film festival opens on a high note
    From 12-20 November 2004 Cape Town will play host to a major event, the Cape Town World Cinema Festival (CTWCF), which has doubled in size since last year to include over 90 films at 195 screenings from more than 25 countries. The event has been planned around South Africa's 10 Years of Freedom celebrations and themes of films selected for screening will focus on issues such as forgiveness and reconciliation.


    Design
    Adobe Live & Istd Typ04 Conference 2004 - Adobe SA
    Adobe teams up with a top UK team from the International Society of Typographic Designers (ISTD) to host the 4th annual ISTD Typ04 conference featuring design, video, typography and pre-press to be held in Johannesburg the 19th of October Cape Town the 21st of October.

    Artist makes his mark with Clover
    Clover has commissioned an upcoming local artist to create the artwork for their 2004 annual report and corporate stationery. Lucas Mahome from Garankuwa was recommended to Clover by their design company Cycad Communications, who also worked in tandem with Lucas on the project.

    think in event partnership with Adobe South Africa
    A partnership between Adobe South Africa and the South African Graphik Design Council, think, for the upcoming Adobe Live and ISTD Typ04 Conferences will result in great benefits for graphic design educational institutions, students of graphic design and professional members of think.

    Advertisement:
    Nedbank Golf Challenge 2004 Annual Programme
    The Nedbank Golf Challenge (NGC), 2-5 December, features the world's finest golfers competing for the richest first prize in the game. The official 176-page glossy NGC Programme offers a unique opportunity for advertisers to reach an affluent, corporate audience. Click here for more info.

    Adobe Live and ISTD Typ04 - Monte Casino, Jo'burg, 19 October and The Bay Hotel, Cape Town, 21 October. Be inspired by top speakers from the International Society of Typographic Designers (ISTD) including Andy Altmann. Visit our solutions village. Be the first to register win cool prizes. Seats are limited.
    Visit www.adobe.co.za or call 011 918 4574 for more info and to register.


    Digital        
    Online Marketing Maximized
      
     
    McDonald's SA chooses VentureWeb Interactive - VentureWeb Interactive
    In line with the remarkable growth of the McDonald's brand and infrastructure in South Africa, the company has decided to align their local online brand with their international ones. McDonald's SA has chosen Johannesburg-based VentureWeb Interactive to partner with their marketing department to bring a completely fresh perspective to the company's website.

    It's birthday number four for Tec Multi-Media! - TEC Multi-Media
    With their burgeoning company's fourth birthday fast approaching, twenty-something sisters and co-directors of TEC Multi-Media, Leigh Glicksman and Candice Ashwin celebrated their success trying out Summerplace's new custom-made Qolf course with a few of their prized clients.

    A face-lift for VentureWeb Interactive - VentureWeb Interactive
    As most big brands will know, it takes time and experience to refine a brand into something that accurately reflects a company's ethos. Nearing the end of their 6th successful year, VentureWeb Interactive decided it's time to undergo a face lift.

    Loads of new business for VentureWeb Interactive - VentureWeb Interactive
    Its always exciting to be awarded more business. Sometimes it can keep you so busy, you forget to tell people...

    Make something at play, says New Channel digital art competition
    Art is no longer restricted to sculpture or canvas. Galleries now display digital art alongside traditional work. With New Channel 2004, a competition focusing exclusively on digital art, the work of local designers in this field will be put to the test for the third time.

    Real time, real results online marketing
    [Gary Terrazas] How do you ensure your product or service is right in front of a potential buyer at the exact moment he/she is ready to make a decision? Technology, enhanced by marketing expertise, makes this possible. Companies can now be at the right place, at the right time, by implementing an online search engine marketing strategy.


    Education/Recruitment
    Digital portfolios: Some do's and don'ts - Concept Interactive
    [Andrew Macklin] It's almost the time of year when students studying digital design start to put together portfolios. Or maybe you are just considering a new job. Here are some guidelines and suggestions from Andrew Macklin, Training Manager for Concept Interactive in Cape Town, who has been seeing and assisting in the creation of CDRom and Website Portfolios for the past eight years.

    What they don't teach you about being an Entrepreneur
    It's a fact: South Africa has a lower rate of entrepreneurship than Uganda. It's also a fact that in South Africa, total entrepreneurial rates are nearly 50% lower on average than in other developing countries.

    CIDA students available for internships
    There are 140 final year CIDA City Campus students who require an internship from 18 October 2004 for 6 - 8 weeks. The intention is to offer these students who have been studying a Bachelor in Business Administration, a general business degree, a short work experience. Students could complete their internship in general administration areas or in specialised area such as Marketing, Finance, IT and Human Resources.


    Magazines
    The taste of success
    In its first three weeks on shelf, sales of the fifth issue of Woolworths TASTE, Spring 2004, were 63% up on the previous issue's figures for the same period.

    17 blossoms
    In the past year, seventeen magazine has gone from strength to strength. It launched in November 2003 at a time when the youth magazine market in South Africa was still relatively unknown, and was thought of as having an unpredictable and limited future in terms of advertising revenue.

    Advertising record for House and Leisure
    House and Leisure, an Associated Magazines publication, has closed its November 2004 issue with a total of 63.3 advertising pages, making the issue's ad revenue the largest in the magazine's 11-year history. Up 29% from the previous month and almost 19% from the same time last year, House and Leisure has entrenched its position as one of the leading niche lifestyle magazines on the market.

    The Property Magazine moves into Gauteng
    The Property Magazine has launched its Gauteng edition in Johannesburg. Tony Vaughan, publisher of The Property Magazine said the launch was moved forward due to the phenomenal success of the Cape launch edition.

    Huis opens it doors
    This week sees the appearance of "TOP HUIS", a new Afrikaans magazine aimed at Afrikaans speaking South African home owners planning to build or renovate their homes. Operating on the same format as the successful SA Home Owner, the houses featured in the magazine are completely new, and in areas such as Pretoria and Bloemfontein, and offer readers accessible information on who to contact for the great products and finishes showcased in the magazine. On sale from this week, TOP HUIS is available in Exclusive Books, CNA, Checkers and Pick n Pay.


    Media
    Shaik trial: independent groups launch new bid to broadcast proceedings
    Three of South Africa's leading independent broadcasters have lodged an urgent application in an attempt to broadcast audio from the Schabir Shaik trial. e.tv, Talk Radio 702 and 567 CapeTalk, on Monday brought an urgent joint application to the Durban High Court to broadcast the Shaik trial via an audio feed.

    Media need to catch up with BEE dynamics
    Our media are missing the big news on the business 'beat' - and simultaneously missing a huge opportunity to play a key role as the nation's jobs watch-dog. This challenging view comes from EmpowerLogic, one of the country's foremost BEE rating and strategy development agencies.

    2004 Sappi PICA entries reflect more aggressive marketing focus of mag industry
    The substantial number of entries received for the Magazine Publishers Association of South Africa (MPASA)'s 2004 Sappi Pica awards is evidence of the magazine industry's vigorous response to the challenge of an increasingly fragmented media environment.


    Newspapers    Sprint Sunday Media Solutions
     
    'Big Five' package delivers unprecedented reach of black consumers
    If your target market is the burgeoning black market in KwaZulu-Natal and the Eastern Cape, the new 'Big Five' advertising package is for you. Available through the Newspaper Advertising Bureau (NAB), a division of Caxton CTP Publishers and Printers, the package includes advertising in Ilanga, Umafrika, Echo, Indabazethu and Ilizwi and is designed to provide synchronised advertising in all five newspapers at a highly competitive cost per thousand.

    Effective new CI for Beeld, developed by iD8 - Beeld
    iD8 Marketing Services has developed a fresh new corporate identity for daily Afrikaans newspaper, Beeld. To mark the newspaper's 30th birthday, Lucille van Niekerk, general manager and Peet Kruger, editor for Beeld, briefed iD8 to create a consistent logo with a warm feel which readers would still identify with. The brief also called for a timeless and classic element to further entrench the brand into the hearts and minds of readers and advertisers.

    Beeld has successful continual sponsorship at annual Aardklop Festival - Beeld
    As the main sponsor of the annual Aardklop music festival for the last 7 years, Beeld has maintained an active and thriving participation in the annual event through branding, subscription drives and providing top class entertainment to attending music lovers.

    Advertisement:
    May 2004 sees the Launch of the CPR (Community Paper Research) results. This survey focuses on Media24's community newspapers and will help shed some valuable light on the demographics, activities, reading habits and shopping patterns of the markets they reach. See you at the agencies. For more info visit us at http://www.ads24.co.za


    Out Of Home    Clear Channel Independent
     
    Ongoing outdoor wrangle continues in court
    In the recent past there have been a number of claims made by Ad Outpost, an outdoor advertising company, concerning the legal action taken against them jointly by the South African National Roads Agency (SANRAL) and OHMSA the Outdoor Advertising Industry trade association. OHMSA, in a statement cleared by their lawyers, have decided to table their record.

    Comutanet and Lucky Star implement effective CSI programme
    Lucky Star's understanding of the importance of corporate social investment and upliftment programmes has influenced its decision to maintain what is now the longest running bus campaign in South Africa through ComutaNet. With 40% of all bus advertising revenue being donated to the Putco foundation, ComutaNet, together with Lucky Star, has made its 11-year partnership more than just promoting a brand.


    Printing
    Every End is a New Beginning
    [SERIES: The Inside Track to Graphic Communications] "A little knowledge that acts is worth infinitely more than much knowledge that is idle." ~ Kahlil Gibran. The 'Inside Track to Graphic Communication' series has come to an end, but, to sum up 9 articles of tips and advice... 5 Printing Pearls...

    Sappi once again selected as South Africa's most global company - Sappi
    Sappi Limited, the world's largest producer of coated fine paper, has for the third time won the SA Top Companies Global Awards.


    Production
    Egg proves creative consistency at Loeries 2004
    For the fourth year running Egg has been awarded with Grand Prix and Gold at the Loerie Awards, emphasizing the fact that this small film production company has maintained it's high standard of creativity consistently.

    Visit Film South Africa
    Film South Africa, the organisation formed recently to market the South African Film Industry on a global scale, will be utilising the 'Go See Film Expo' at the Cape Town Convention Centre this weekend, 15 - 16 October 2004, as a launch pad for its new membership drive.

    First all-out stunts commercial for Gersh - Picture Tree
    Gersh Kgamedi did Picture Tree proud with his latest shoot for a new Coca-Cola product, Fruitopia. Moving in a different direction to the classic vignette and performance work we have come to know from Gersh, he opted for an all out stunt commercial with helicopters, people falling off cliffs, into water, over rocks - all in camera effects with global stunts!


    Public Relations    
     
    Ornico Media Monitoring tracks company coverage trends
    Ornico Media information, a company supplying brand intelligence to the marketing and advertising industry, has developed an innovative product called Ornico ImpacTrac. This is a locally developed product that monitors, evaluates and informs the client of all the brand activity within the editorial environment.

    Selling communications to the CEO
    [John Bradfield] CEOs are bombarded with so many proposals for improvement or opportunity from professionals both outside and inside the company, that one wonders where they get the time to run their organisations. Against this flurry of attention, how can corporate communications, reputation and public relations programmes be effectively sold at the chief executive or C-level, as it is more informally known?


    Radio
    YFM's birthday present is 200% return on investment for advertising in October - YFM
    To celebrate our 7th birthday this October, YFM is giving all its clients 200% return on investment if they advertise this month. Clients will also receive 20% off when they record their adverts at YFM's state of the art production studio's, YLab located at the Zone in Rosebank.

    Capetalk celebrates 7th birthday by building 10 homes
    Cape Town's number one news and information station 567mw CapeTalk is turning seven this month and is celebrating the occasion by building 10 homes for 10 families in Masiphumelele, near Noordhoek, this week.

    Satellite sports radio launches
    South Africa's first all sports station, Sports information Radio (SiR) begins broadcasting via satellite tomorrow, 18 October. With a 50/50 mix of sports talk and music, the station's aim is set to become the leader in all things sport. SiR's will to provide information on all sports, from archery to handball, from extreme sports to curling, from body building to formula 1 - 115 sports disciplines in all. It is designed to compliment TV Sport and ball by ball Radio Commentaries, to delve deeper and to focus more thoroughly on the issues. There will also be a strong emphasis on local music. Broadcast nationally by satellite, (PAS7/10) on the Vivid Decoder system operated by Sentech (available via the main menu), SiR is also available on DSTV's Public Bouquet. Go to:
    www.sir247.net.


    Research    Bateleur Research Solutions
     
    South African pride and identity at an all time high
    Findings released this week by FutureFact 2004 have confirmed what many have sensed and commented on during the last year, that the mindsets of South Africans towards the country have become increasingly positive and national pride is becoming an intrinsic part of South African culture.

    Shifting Sands... the creative agency dilemma
    [Barbara Cooke & Tim Bester] In theory, agency people are more "in tune" with consumers than their clients. They provide a service that, in its essence, is based on the right message in the right medium. But the ground on which this promise is based is being destabilised by fundamental shifts in the industry.

    How do South Africans feel about themselves? - Research Surveys
    Sunday, 10 October, was World Mental Health Day. RS, South Africa's leading marketing insights company, recently conducted a survey amongst a sample of 3 504 SA adults from all corners of the country, interviewing them face-to-face in their homes, to find out how they are feeling.

    Shedding a new light on in-store promotions - Promotional Intelligence
    With 70% of buying decisions made at store level, marketers spend millions of rand on promotions in-store to try and attract the attention and spend of consumers - yet how well do we monitor these promotions, can we recall what promotional activities were done in the past and more importantly do we know what our competitors are doing?

    Nielsen's Ad Dynamix launches
    AIS/AdEx Ad Dynamix, produced by Nielsen Media Research and launching this month, uses the latest technology to deliver data in the format that you need, when you need. It is the most powerful advertising expenditure web based monitoring tool, which allows fast, flexible and precise analysis of trends, brands, advertisements and campaigns across all media sectors.

    TGI release their second database
    This month, TGI South Africa, release their second database, this time based on 15 000 interviews, representing 16.6 million adults living in communities of 8000 or more. The data covers the periods July 2003 to June 2004. Included in the survey is information covering 4769 brands together with information about media consumption, lifestyles and attitudes, all linked by a comprehensive set of demographics and geo-demographics.


    Retail
    McCain crows over fresh new look
    The McCain HQ, situated just off the R24 at the Gillooly's interchange, has a fresh new look, transforming their building into a veggie patch, complete with scarecrows! Large outdoor signage boards, depicting juicy vegetables have been wrapped around the top of the entire building, guarded by six giant fibre-glass scarecrows.

    New kid on the block for Christmas!
    At the ripe old age of 45, Barbie has been knocked off her perch in Britain by streetwise upstart 'Bratz' in the Christmas battle of the dolls, and it seems likely that South African trends will follow in the same direction.

    Pyotts launches Pro-vita Oats & Brown Sugar
    Pyotts Pro-Vita Crispbread has a new variety: Oats & Brown Sugar, the latest offering to join the Wholewheat and Multigrain Pro-Vita range, offering consumers a sweeter alternative in the savoury range.

    Pioneer foods adds more rice and beans to menu
    Pioneer Foods has expanded its food range by acquiring Accolade Trading, packagers of rice and dried vegetables. Accolade's two main product ranges are Spekko rice and the Imbo range of dried lentils, peas and sugar beans. Other brands include Acco rice and Thriftpack.

    NBL wins with Shoprite Checkers KZN
    National Brands Limited (NBL) recently received the Shoprite Checkers KwaZulu-Natal (KZN) award for outstanding service in the Ambient Groceries Category. The awards, hosted in Durban, were Shoprite Checkers' way of honouring suppliers that have exceeded in adding value to its business and recognising suppliers for their valuable contributions, support and service. Winners of the regional awards, such as this, will be put forward and stand a chance to win in the National Finals, to be held in Cape Town later in 2004.


    Sales
    Questions every CEO should be asking his sales managers - Growth Partners
    Do you know what is really driving your business? Ask your sales managers, says Growth Partners director Ian Widdop.


    TV    
     
    M-Net celebrates birthday with top new shows
    October sees M-Net in the business of television entertainment for 18 years. To celebrate, they are launching two world-class shows, for which Oracle Airtime Sales is offering headline sponsorships.


    Columns
    Fred Says...
    Going public on broadcasting
    Fred never really laughed. Rather, his copious belly would tremble, and then akin to an underground tremor, a rumble would emit. His beard softened the sound into a grumbling guffaw. He was in such a state when I arrived. "The electronic media market place is a mess", he said.

    ADjudicate
    Spirulina: thrown off balance
    [Dr Kay Brügge] The Spirulina 'balancing act' ad shows a woman on a tightrope with a baby. This is one of those ads where the persuasive effect derives from the composition. No irrelevant detail is allowed.


    Gallery
    AAA School of Advertising
    The AAA School of Advertising graduate year end function, showcasing student work, was held last week.
    View all pictures

    Ads24 advertising industry party
    More than 300 advertising and marketing people attended the advertising industry party hosted by Ads24 on Tuesday 12 October at Café Vacca Matta, Monte Casino.
    View all pictures

    More galleries...


    Forums
    Irresponsible journalism
    I was horrified at the YOU magazine's flagrant disregard for the sub judice law in the Leigh Matthew's case. What is your view?

    ''They say that black people don't read...''
    The most offensive radio ad I've heard in a very long time is currently being aired on Cape Talk, and probably other stations too. What is your view?

    Are South Africans congenitally boring?
    Having suffered for the cause and submitted myself to several episodes of The Block, I can only conclude that South Africans are the most boring people on the planet. What is your view?

    More...  Submit a forum


    New accounts
  • Coca Cola SA has appointed MediaCompete as their media agency.
  • Supreme Sweets appoints Omaradvertising - more info
  • OFM concludes a team sponsorship deal with the central South African cricket franchise - more info
  • New business for Conceptualise - Toys-R-Us - more info
  • Quatar Airways appoints Starcom Africa - more info
  • Kilimanjaro Communication Management Consultants has won the Nokia Networks account in South Africa and Africa
  • Enterprise IG partners with Spinneys Dubai LLC - more info
  • Basketball SA appoints MEGAPRO Marketing - more info
  • Itheko Events have appointed omaradvertising to design their corporate identity.
  • IT Business Campus appoints omaradvertising. - more info
    More...  Submit news


  • People on the move
  • New President and CEO of Sappi Fine Paper North America - more info
  • Movers & Shakers at Ogilvy Africa - more info
  • Johan Opperman joins Mixology - more info
  • Young guns move up at No Jacket Required Communications - more info
  • FuTioN appoints Pria Chetty as First Female Managing Executive - more info
  • Ghana Hattingh is the new voice on Radio Veritas - more info
  • ComutaNet's new appointments and promotions - more info
  • New appointments to Lowe Bull Johannesburg's executive board - more info
  • Cheryl-Lynne Dix wins Unilever/INB WATT Award - more info
  • ABI's recent appointments - more info
    More...  Submit news


  • Events to diarise
    Animation Screening - Michaelis, Cape Town, 21 Oct
    Exciting local and international animation as well as a talk on structuring proposals by Kelly Kowalski.

    Imagination Lab Student Exhibition - Imagination Lab, Durban, 21 Oct
    A Showcase by the Westville and Kwa-Mashu Imagination Lab Students at artSPACEdurban.

    SAMRA Cape breakfast function - alternative LSM questions, and sensory research - SAMRA Cape, Cape Town, 22 Oct
    We have a double-value SAMRA Cape function this month. Erik du Plessis (Millward Brown Impact) will be presenting his acclaimed 2003 SAMRA conference paper, "User-friendly LSMs", and Liz Groenewald (Sensory Research) will be presenting her 2004 paper, "Sense and sensibility - making sense of the five senses".

    Comic Open Day - Strika Entertainment, Cape Town, 26 Oct
    An evening for people interested in working in the comic book industry to find out what Strika Entertainment is all about.

    Multimedia Design Students' End of Year Exhibition - Allenby Campus Damlin, Pretoria/Centorion Theatre , 26 Oct
    All industry people are invited to join the Multimedia Design students of Allenby Campus Damelin's final year exhibition.

    Midrand Chamber of Commerce and Industry Business of the Years Awards 2004 - MCCI, Gallagher Estate, Midrand, 27 Oct
    An annual event, the Midrand Chamber of Commerce and Industry Business of the Year Awards for 2004 takes place at Gallagher Estate on 27 October 2004.

    How To Build A World Class Sales Force - SalesBytes, Boksburg Bedfordview Midrand , 27 Oct
    Sales Managers! You are invited to join us for a FREE evening workshop facilitated by Peter Gilbert of HR Chally SA. Four workshops are available - Boksburg, Bedfordview, Midrand and Pretoria.

    Franchise Marketing with Allan Post - SUCCEED Magazine, VW Conference centre Midrand, 11 Nov
    Learn how to market your franchise more effectively on a local and international level.

    Power Presenting! - The Edge, JHB/Pta (TBA), 16 Nov
    Gain Confidence... Be Motivated... Illustrate Passion... Create that Lasting Impression... You can do it by learning how to POWER Present!

    Gender: The new struggle - UCT Unilever Institute, Dbn, Jhb, Ctn, 23 Nov
    The UCT Unilever Institute's latest study will take you on a journey into the hearts and minds of South Africans to decide what it really means to be a man or a woman in our society today and how this affects brand choice, shopping patterns and communication.

    2004 Top 300 National Awards - TOP 300 COMPANIES, MIDRAND, 25 Nov
    The 2004 Top 300 National Awards Gala Dinner, to be held on the evening of 25 November 2004 at Gallagher Estate promises to be the business event of the year.


    Upcoming events
  • DTP Course - AAA School of Advertising , Johannesburg, 18 Oct
  • Radio Reporting and News Production Course - IAJ, Parktown, 18 Oct
  • Adobe Live and Istd Typ04 Conference 2004 - Adobe and ISTD, Johannesburg, 19 Oct
  • World Development Information Day - SANGONeT, Braamfontein, 21 Oct
  • Rocks & Hard Places - The Write Co, Sandton, 21 Oct
  • More...  Submit an event


    Jobs offered    Specialising in Media Sales, Advertising
    and Marketing placements
    OPEN DOOR Recruitment:
    Brand Manager (International brand) - Cape Town based
    Excellent opportunity to join dynamic marketing team, based in Cape Town, working on the globalization of one of the world's fastest growing skincare brands. - read more...

    PR Account Director (AA) - Johannesburg
    My client is one of South Africa's leading communication consultancies, providing clients access to an unsurpassed range of global marketing resources. - read more...

    Pricing Specialist - Woodmead
    This is a managerial role with the responsibility for ongoing development, monitoring and production for a large international company. Must have 5 years experience in pricing or product management. - read more...

    Marketing consultant - Midrand
    To create and sustain productivity growth in a socially responsible manner, through providing a range of innovative and proven professional consulting services to improve productivity. - read more...

    PR Account Director - In-House - AA - Johannesburg
    If you are an experienced PR Consultant wanting to work in a corporate environment, here is the opportunity for which you have been waiting. - read more...

    Super-duper ad sales executive thingemy person - Sandton, where else?
    We have green grass, business cards, stationary, telephones, the kettle on, (it was two sugars?) left over sandwiches - all here waiting for you! Oh yes and a bloody brilliant publication... - read more...

    Interface Designer / CSS Guru - Cape Town
    Do you thrive on delivering elegant visual solutions to complex real-world problems? Do you dream in HTML and CSS, worry about usability and value form and function equally? - read more...

    Web Developer - Cape Town
    Hard working, dynamic, skilled developer needed for small, fast growing, new media company with the opportunity to learn film editing and DVD authoring. - read more...

    Sales Manager - Johannesburg
    Looking for a sales manager to work on 6 well-established magazines. Based in JHB - Northern suburbs. Excellent basic and very good commission structure. - read more...

    Senior Brand Co-ordinator (AA appointment) - Cape Town
    Your Marketing Diploma coupled with previous working experience in a Marketing/Advertising environment, preferably retail, leisure, events and branding, could secure you a position with my corporate client. - read more...

    Sales Executive - Cape Town
    Internet AdSales seeks an experienced, dynamic sales person with 3-4 years online marketing/sales experience. Must be presentable, confident, articulate, dynamic and extremely motivated. - read more...

    Advertising space sales - Ideally Jhb based
    Leading publishing company requires the services of a successful, experienced freelance advertising space salesperson to expand an already successful and well established annual publication in the fast growing conferencing sector. - read more...

    Consumer Promotions Sales Manager - Johannesburg
    Leading Direct marketing company requires consumer promotions sales manager. The incumbent will implement sound policies and procedures. Experience required: FMCG, Promotions company experience, Sales Management. - read more...


    More...  Submit a job


    Quote of the day
    "Advertising research is one-half frustration, one-half exclamation point, and one-half question-mark. If this adds up to more than 100 percent, it proves that mathematics and research sometimes gives confusing results." - Michael P. Ryan, of Allied Chemical Corp, 1968.
    Send to a friend

    "The secret of all effective originality in advertising is not the creation of new and tricky words and pictures, but one of putting familiar words and pictures into new relationships." - Leo Burnett
    Send to a friend

    "A coincidence is a trend we have decided not to take seriously." - Philip Slater, The Wayward Gate: Science and the Supernatural.
    Send to a friend

    "The secret to creativity is knowing how to hide your sources." - Albert Einstein
    Send to a friend

    "Consumers build an image [of a brand] as birds build nests. From the scraps and straws they chance upon." - Jeremy Bullmore
    Send to a friend    More...  Submit a quote


    Financial Mail Top Stories.....
  • SAB Miller: Adami brews success in America.

  • Mzi Khumalo builds fancy hotel in Zimbali.

  • Xolela leaves Biko Foundation for HSRC.

  • BEE Charters: red tape nightmare.

  • Caroline Southey's resignation: the unedited version.

  • For more news visit our website www.financialmail.co.za



          
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    We aim to provide you with the perfect image, with categories and concepts that are specific to the South African market.

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    In association with Your Pregnancy, Your Baby and Baba & Kleuter magazines. 12-15 May 2005 @ The Coca Cola Dome, Northgate
    Your Baby Show is the ideal platform to interact directly with your target market. Contact: Exposure Marketing on 011-794 6600 or visit www.yourbabyshow.co.za



    Welcome to Promotional Intelligence which has opened a press office on Bizcommunity!
    Promotional Intelligence
    Walk though any supermarket and you will be amazed by the sheer volume of promotional elements that are in place. Marketing teams spend vast amounts of money each year trying to attract consumers attention at the point-of-purchase. Promotional Intelligence (P.I.) will answer these questions by providing a detailed summary of promotions, that take place within a store environment, during a calendar month.
    Click here to visit Promotional Intelligence's press office.


    MARKETING
       3C Marketing
       Added Value
       Citigate SA
       Conceptualise
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       Fresh Strategy
       GfK Marketing & Research
       Growth Partners
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       Outdoor Exchange
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       Prezence SA
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       Ukubona
       VentureWeb Interactive
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    EDUCATION AND TRAINING
       Vega School
    EDUCATION/RECRUITMENT
       Concept Interactive
    EVENTING
       About Entertainment
       Cafe Vacca Matta
       Event Guru
       Gearhouse SA
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    ONLINE MARKETING
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    OUT OF HOME
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    PHOTOGRAPHY
       Gallo Images
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    POST-PRODUCTION
       Masters & Savant
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       ABC Press
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    PRODUCTION
       New Faces South Africa
    PROMOTIONS
       Prompt-Pac & Promotions
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    PUBLIC RELATIONS
       FHC Strategic Communications
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       Affinity Publishing
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       Jacaranda 94.2fm
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    RECRUITMENT
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    RESEARCH
       ACNielsen
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       Eighty20
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       Promotional Intelligence
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    TV/FILM PRODUCTION
       Film Resource Unit
       Fresh Eye Film Productions
       Frieze Films
       Giant Films
       Picture Tree
       Terraplane
       Velocity Afrika

    Open a press office.



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