Trying too hard?

[Katlego Ledimo] I am one of those people who would like to excel in everything (well not everything) but in most things. "It's because you are an Aries," they say. Unfortunately I do not believe them because I know other exceling 'heads' that are not part of my Zodiac sign. 13 Jun 2013 06:07

Livewired Public Relations

Joburg Style magazine celebrates five years of fabulous

[Issued by Livewired Public Relations] Ballyhoo Media is proud to announce the fifth birthday of their successful quarterly leisure publication, Joburg Style magazine. The publication which was created in May 2008 is now celebrating its 21st anniversary edition, featuring successful songstress Lira, which will pay tribute to the magazine's incredible journey. 14 Jun 2013 09:34

The power of words

[James Hurford] In South Africa, there are over 4.7 million people who are completely illiterate as they've never had a day's school in their lives. A further 4.9 million are semiliterate to the point that the written word has no benefit to their quality of life. That means 9.6 million people are technically illiterate in South Africa - nearly 20% of the population. 11 Jun 2013 10:33

Big fish, small pond vs small fish, big pond

[Rolf Akermann] I am sure many in the industry will read this article and nod their heads in agreement. Many small agencies have been responsible for building huge brands in the South African market across all categories, only to see the business move to the large agencies. 14 Jun 2013 06:58

Bizcommunity.com

Create/update your MyBiz Profile on Bizcommunity and win!

[Issued by Bizcommunity.com] Create or update your MyBiz Profile on Bizcommunity.com before 30 June 2013 and stand a chance to WIN an awesome GoPro camera and accessories worth over R6000! 18 Jun 2013 12:09

Is race still relevant in ads?

[Bonnie Ramaila] Our creative industry seems to be standing in the present, yet living in the past. I think we have come a long way as a country to be where we are today. However, I think racial undertones and subtle nuances of racial segregation in TV adverts seems rife, and I find them more disturbing than thoughtful, especially when a TV advert shows one product communicating the same message, yet represented by two different racial groups. 19 Jun 2013 09:27

Student Brands

Youth for print

[Issued by Student Brands] There is much talk around the concept of "print" as a medium being reduced, or dying out among the professionals in the marketing and publishing industry, but is this really the case? Is it really a truthful statement when it comes to the youth? Student Brands believes that this statement might not be as truthful as one might think. A survey conducted by Student Brands during June 2013 amongst hundreds of students across the country asked the question, "Which platform would you prefer to read a magazine on?" The figures are astounding. 19 Jun 2013 11:31

How do you know you are made for the industry?

[Katlego Ledimo] You are a young, go-getting, want-to-know-it-all marketing and communications employee, but you are not sure if this is it... The main reason being that you are young and you have a 'lot of years ahead of you' as your boss always reminds you. 9 Jun 2013 06:09

Design your office to attract the best talent

[Linda Trim] Modern workspaces need to be optimally planned in order to attract, retain and engage workers of today. 13 Jun 2013 06:47

The many problems with working on risk

[Chemory Gunko] I'm not sure if it's particular to the marketing industry or just a sign of our economic times, but lately there seems to be an enormous amount of people who have come to the conclusion that the solution to their business woes is to have their marketing done on risk. 14 Jun 2013 05:55

HDI Youth Marketeers

Intel and ASUS take on youth this youth month

[Issued by HDI Youth Marketeers] Intel has gone to town this youth month with a number of exciting new projects aimed at captivating the youth market. The first of these projects is the dynamic and impactful "Create Your Tomorrow" with Intel campaign. It consists of school and mall activations which are aimed at high school learners, university students and their parents. 18 Jun 2013 11:53

MSCSPORTS

Annual SASFIN bank sports quiz raises more than R250,000 for charity

[Issued by MSCSPORTS] The star-studded list of participants included Absa Premiership coach Gavin Hunt, Bafana Bafana legends Neil Tovey and Mark Williams, Greame Smith, Paul Harris and former Springbok Gcobani Bobo. 19 Jun 2013 09:22

Joe Public

Joe Public Group launches "the agency of next" in Cape Town

[Issued by Joe Public] The Joe Public Group has announced a new addition to its existing structure by launching Joe Publicⁿ in Cape Town. The new agency's name is based on the growth strategy that has been central to the group's phenomenal performance in the last few years. 19 Jun 2013 10:07