Five ways to ensure a high-tech marketing masterpiece
Five ways to ensure a high-tech marketing masterpiece

Brands across the globe are leaping at the opportunity to make use of new technology and mediums to showcase their products and services. Augmented and virtual reality, gamification, animation and high-end 3D content allow consumers and clients to immerse themselves and connect with brands in ways never thought possible. More importantly, content and experiential marketing campaigns allow the brand narrative to be turned into measurable calls to action.

1 day ago

Dervish37 © –
A little less conversation, a little more action

Why an integrated data platform is the key to aligning marketing, sales and service.

By Michael Bornheim 24 Mar 2017

Content testing process.
How to test your content effectively

Great content that works is a real asset to any organisation.

By Kate Kenyon 23 Mar 2017

Should Kia Picanto tow onto Lamborghini?
Should Kia Picanto tow onto Lamborghini?

Q: Social listening simplified and amplified: How often does it happen that a brand gets to observe what people are actually saying about their brand?

By Bogosi Motshegwa 22 Mar 2017

Entries for 2017 Facebook Awards now open
Entries for 2017 Facebook Awards now open

Entries for the 2017 Facebook Awards are now open and this year it's all about the work that moved people – the work that made the community laugh, cry, love, wow and buy...

22 Mar 2017

Mangsaab © –
The five biggest advances in media and marketing today

The media world is changing more rapidly than ever before. Keep up!

By Ross Sergeant 20 Mar 2017

Askhat Gromov © –
The king is dead, long live the king!

Well, the AMPS funeral is over and several concerned bodies are making progress on instituting something with which to replace it.

By Chris Brewer 20 Mar 2017

Ster-Kinekor website leaks millions of users' private data
Ster-Kinekor website leaks millions of users' private data

Ster-Kinekor's old website allowed anyone with know-how to retrieve the profile details of every user on the site. This information included phone numbers, addresses and plaintext passwords.

By Julia Breakey 14 Mar 2017

News for the boyz

Newsstands are crowded with successful magazines aimed at teenage girls, but there are few, if any, general interest magazines for teenage boys, and yet there are over 4.75 million young men in this demographic in South Africa. With this in mind, DevAd Publishing & Promotions is launching Boyz Only magazine, targeted at young men between the ages of 10 and 18.

28 Jul 2008

CIO conference to unleash tools for successful IT

The CIO Challenge, powered by Deloitte and hosted by Topco Media, to be held at The Campus, The Forum, Bryanston on 10th and 11th September, is a conference targeting individuals involved in the IT industry.

Issued by Topco Media 28 Jul 2008

MSI - June 2008
Market Sentiment Index drop wipes out gains of the last five years

TNS Research Surveys (Pty) Ltd, South Africa's leading marketing and social insights company, has released their Market Sentiment Index (MSI) results for metropolitan adults for June 2008 (the study was conducted from 5 to 15 June).

Issued by Kantar TNS 28 Jul 2008

What happens in Margate, shouldn't just stay in Margate
What happens in Margate, shouldn't just stay in Margate

The Loeries weekend is officially over but it didn't go off without a few shenanigans here and there. While it may be very funny to name and shame the drunk and disorderly, we're not going to. We're rather going to post their pics up on Facebook and poke fun at them that way. We've also handed out a few awards of our own.

By Sindy Peters 28 Jul 2008

Sunday night Loeries winners
Sunday night Loeries winners

Tonight, Sunday, 27 July 2008 at the 30th anniversary of the Loerie Awards in Margate, a total of 112 Loeries were handed out, of which only two were Grands Prix: King James in TV & Cinema Commercials for Alan Gray ‘Beautiful', and Net#work BBDO and Gloo Digital Design in Experiential Digital Mixed-Media Campaign for ‘Youngblood5'.

27 Jul 2008

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