Most commented Branding news in South Africa

#Prisms2018: Meet young judge Sithulile Mbayi

In the run-up to the 21st Prism Awards taking place on Sunday, 22 April, we chatted to this year's cohort of young judges about their fresh approach to the judging process.

By Jessica Tennant 56 minutes ago

The Soapbox Films team with Stein back-left.

VR and digital video storytelling as top marketing tools for 2018

Creative director and virtual reality expert Brendan Stein of Soapbox Films video production company explains how to make B2B video pop and why you need to get to the 'why' fast in your VR and video marketing, or else.

By Leigh Andrews 1 hour ago

The 'ennial tribes: Understanding Generation Y and Generation Z South Africans

South Africa's young people - those aged below 35 years - make up 66% of the country's population. They're rapidly changing the workplace with their search for purpose, the consumer landscape with their demands for authenticity and personalisation, and society at large with their belief in social justice. Brands need to understand what makes them tick to secure a long-term future for their businesses.

By Rachel Thompson, Issued by GfK South Africa 2 hours ago

24.com and The SpaceStation tee-up for the future

With an ever-changing digital landscape continuing to evolve at a rapid pace in South Africa, 24.com has made some strategic changes to its organisational structure - integrating its sales division, The SpaceStation, with its publishing business unit, and establishing a new commercial unit focusing on data-driven sales technology.

Issued by The SpaceStation 2 hours ago

Tiso Blackstar responds to "misleading reports" by Independent Media

Tiso Blackstar Group has clarified its position, that it is in fact performing well and ahead of expectations, following what it calls misleading reporting by Independent Media.

2 hours ago

Egg Films' Kyle Lewis directs 'Ungovernable' BMW commercial

Cape Town-based director Kyle Lewis, who recently signed to Egg Films for commercials representation, has released Ungovernable, a new ad for the first-ever BMW X2. The spot's already been featured on leading international trade Shots, his eighth feature there in just over two years - the most of any South African director during this time.

Issued by Egg Films 2 hours ago

Terry Unser appointed Executive Business Director at 1886

Terry Unser, previously Executive Business Director at FCB Africa affiliate, 1886, has rejoined the agency as Executive Director: Integrated Business. The position, a newly created one, underscores the importance of integration across all media channels and marketing disciplines for 1886's clients. Her responsibilities include all communication and business development for clients as well as managing their integrated media solutions.

Issued by FCB Africa 3 hours ago

Independent Media sets the record straight

Independent Media is one of the most influential media companies on the African continent, with a stable of well-known credible brands supported by thousands of South Africans and commercial partners.

Issued by Independent Media 3 hours ago

Genius: Picasso starts this weekend on National Geographic

Few painters have been as awe-inspiringly prolific as Pablo Picasso. One of the most influential and celebrated artists of the 20th century, his career spanned more than 80 of his 91 years, during which time he produced an estimated 50,000 works. His passionate nature and relentless creative drive were inextricably linked to his personal life, which included tumultuous marriages, numerous affairs and ever-shifting political and personal alliances. Constantly reinventing himself, Picasso always strove to innovate and push the boundaries of artistic expression, leading to his worldwide renown as a genius.

Issued by Fox Network Group 3 hours ago

Vega launches the New Media Management short course in partnership with Amasa

Vega, a brand of The Independent Institute of Education (The IIE), is launching a Media Management in Brand Building short course, available at its Johannesburg and Cape Town campuses from 2018 onwards.

Issued by Amasa 3 hours ago

An annus horribilis for WPP

Last Saturday saw the resignation of advertising titan, Sir Martin Sorrell who's been labelled as "the world's most famous adman". Sorrell, chief executive of WPP stepped down from the helm with immediate effect amidst allegations of 'financial impropriety' and 'personal misconduct'.

By Sam Swaine 1 day ago