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Loeries Awards: Part 1 - What happened on the night
Loeries Awards: Part 1 - What happened on the night

Sustainability and the partnership between client and agency were clearly the common denominator on the first night of the 36th Annual Loerie Awards, with many of the iconic birds going to campaigns that supported social development projects.

By Staff Reporter 21 Sep 2014 14:18

Claudia Walters receives Loeries Marketing Leadership and Innovation Award
Claudia Walters receives Loeries Marketing Leadership and Innovation Award

During the first evening of the 36th Annual Loerie Awards, at the Cape Town International Convention Centre, Claudia Walters, Marketing Communications Manager, Mercedes-Benz Cars South Africa, was honoured with the Marketing Leadership and Innovation Award.

21 Sep 2014 12:10

Creative classifieds create interest
Creative classifieds create interest

Classifieds are often a great indicator of the societal zeitgeist and, as South Africans like to lean towards the lighter side, there is usually something there to make one giggle...

21 Sep 2014 10:05

Business Women of the Year awards add Mentor of the Year
Business Women of the Year awards add Mentor of the Year

This year, the SA Council for Business Women (SACBW) added Mentor of the Year to its award categories, given out at the gala dinner on 13 September 2014 in Pretoria.

20 Sep 2014 13:02

Mitchell Barker
Voice Recording via VoIP

"Please note that this call may be recorded..." That message is all too familiar to anyone who has ever called a business before.

By Mitchell Barker 19 Sep 2014 15:14

The Loeries 2014: All the finalists
The Loeries 2014: All the finalists

The finalists have now been announced for the 2014 Loerie Awards. All the winners will be announced at the ceremonies on 20 and 21 September at the CTICC in Cape Town.

19 Sep 2014 06:30

Julian Diaz
The 'three Hs' that will always fix a bad customer experience

We all make mistakes. It's what makes us human. It's how we learn. And as businesses, we implement technology and automate processes to try to minimise the likelihood of human error.

By Julian Diaz 18 Sep 2014 11:39

James Timpson
Is there a formula to making content go viral?

"It's gone viral" is a phrase that we tend to see constantly and in today's media-run world. While marketers are constantly trying to uncover the secret to success, the truth of the matter is, you can't manufacture authenticity.

By James Timpson 18 Sep 2014 09:21

Lwandile Fikeni
The Loerie Awards: One long stick fight

For me, creativity has always been terrifying. The first time I came across something remotely creative was at my grand parents' home in the rural village of Nzungiseni in Mount Ayliff, Eastern Cape. I was four years old. My grandfather and I were watching his cattle graze on the slopes of Intaba Yentsizwa (the Mountain of men) when a group of men, wielding spears and knobkerries, marched past chanting a song.

By Lwandile Fikeni 17 Sep 2014 09:44

DTI to put R1m into helping black filmmakers
DTI to put R1m into helping black filmmakers

A new incentive has been launched to support emerging black filmmakers that will nurture them to take-up big productions that will assist in the creation of jobs.

17 Sep 2014 07:24

Nozibele Zondi
Looking back: 20 years of African language radio

I grew up in the Eastern Cape in the 80s, we used to listen to Radio Xhosa, (now called Umhlobo Wenene) and it was the only radio station we knew. Very few houses in the village had television sets and they were only operated by using old car batteries.

By Nozibele Zondi 16 Sep 2014 08:52

The world's funniest joke - its implications for brands
The world's funniest joke - its implications for brands

The "world's funniest joke" was exhaustively researched by Professor Richard Wiseman of the University of Hertfordshire. The reason for the research was to discover the joke that had the widest appeal amongst different cultures, demographics and countries. The project to find this joke was called the LaughLab, and encompassed 40,000 jokes and 1.5 million ratings. [1]

By Sid Peimer 15 Sep 2014 14:00

The Loeries - where brands and creativity meet
The Loeries - where brands and creativity meet

Thanks to the plethora of media channels now available to consumers, the Loeries too has evolved from being the industry-specific event of its Sun City heyday, to an open market for brands to window shop for creativity and innovation when engaging customers.

By Staff Reporter 15 Sep 2014 09:04