Disney considering bid for Twitter: report
Disney considering bid for Twitter: report

SAN FRANCISCO: The Walt Disney Company is evaluating a potential bid for Twitter, Bloomberg reported on Monday, citing people familiar with the matter.

16 minutes ago

Moneyweb losses mount as it creates new businesses
Moneyweb losses mount as it creates new businesses

Moneyweb's net loss for the year to June rose to R4.9m from R3.01m previously. Operating loss was R6.1m and headline loss R4.9m.

24 minutes ago

Ipsos launches Sense*Suite to guide early-stage product development
Ipsos launches Sense*Suite to guide early-stage product development

Ipsos ProductQuest expands offer with holistic R&D solutions

Issued by Ipsos 34 minutes ago

Terence Neale shortlisted twice at shots Awards
Terence Neale shortlisted twice at shots Awards

Egg Films' Terence Neale is the only South African director shortlisted at the shots Awards, hosted by the leading international trade magazine.

Issued by Egg Films 40 minutes ago

Vision Critical recognises nudge as Partner of the Year in 2016 London Summit
Vision Critical recognises nudge as Partner of the Year in 2016 London Summit

At its recent client summit in London, Vision Critical named nudge as Partner of the Year for the EMEA region.

Issued by Nudge 55 minutes ago

You're a news editor, and you don't even know it
You're a news editor, and you don't even know it

How to get the most out of your Facebook news feed

By Garret Brent 1 hour ago

International events and exhibitions Master Class comes to Cape Town
International events and exhibitions Master Class comes to Cape Town

The International Federation of Exhibition and Event Services (IFES) is bringing its annual Master Class to South Africa. The event will take place at the Cape Town International Convention Centre (CTICC) from 23 to 25 November 2016.

Issued by Scan Display 1 hour ago

SABC, where art thou channels?
SABC, where art thou channels?

The media's obsequious reportage on Hlaudi made me ponder on a few things that, in my opinion, need attention at the SABC. Frankly, I have heard enough of Hlaudi this, Hlaudi that. The media has turned him into some pygmy of impeccable credentials. I feel the real sense of issues around him or SABC are not articulated well in the public discourse - is he a bad guy in a good situation or good guy in a bad situation?

By Bonnie Ramaila 1 day ago

Josephine Buys
Traditional publishing and digital advertising: A crossroads and a new frontier

At a time when traditional methods of publishing are undergoing rapid change, digital allows new opportunities to connect with readers and consumers. However, our audiences are no longer a given. Publishers and advertisers need to meticulously tailor their content to survive in a cutthroat media landscape.

By Josephine Buys, Issued by IAB South Africa 3 days ago

Why social media is critical for SA marketers in 2017
Why social media is critical for SA marketers in 2017

According to the 2017 edition of the SA Social Media Landscape, released this week by World Wide Worx and Ornico, the next year will see the use of as many as four social media platforms becoming pervasive marketing tools in South Africa. The study included a survey of 116 major South African brands, making for a representative sample of the country's major brands.

3 days ago

Employees: credible spokespeople and sources, how to leverage this trust
Employees: credible spokespeople and sources, how to leverage this trust

Consumers are losing faith in information that brands publish online and on social media as they become increasingly savvy about the myriad of tactics used by marketer to reach them. The rules of engagement with consumers have changed.

By Deirdre Elphick-Moore 3 days ago

1,001 better ways to segment your market (than outdated LSMs)
1,001 better ways to segment your market (than outdated LSMs)

The most important first step taken by any classical marketer is the decision of which consumers to target.

By Ross Sergeant 22 Sep 2016

Mike Saunders
#InnovationMonth: How to innovate faster in marketing

It was Steve Jobs who coined the phrase, "Computers are like a bicycle for our minds"; suggesting that much like a bicycle, computers would help people move quicker to the destination once you apply effort. Jobs saw the computer as an enhancer to human capacity instead of a replacement.

By Mike Saunders 21 Sep 2016