MARKETING & MEDIA Pendoring withholds Prestige Award[Danette Breitenbach] This year's Pendoring Awards did not award its Prestige Award and the R50,000, which is given as part of the Award, adding extra competition to the 2015 awards... | |
MARKETING & MEDIA Online businesses need to heed POPI[Anton Vukic] The promulgation of the POPI Act into law will result in severe penalties if an online business does not adequately secure the personal details of its customers stored online... | |
MARKETING & MEDIA SA's top food and health writers announced at Galliova Awards[Jessica Tennant] "The use of modern media and photography to illustrate the process and philosophy is the future." - Luke Dale-Roberts | |
MARKETING & MEDIA How Facebook hit 500 million users in two years with localisation[Ian Henderson] It's no secret that Facebook is a global phenomenon with 1.3 billion active users accounting for almost half of the world's entire internet population of 2.9 billion people... | |
TOURISM, TRAVEL & HOSPITALITY Q&A with Dave Andrew, FlySafair CEO[Evan-Lee Courie] FlySafair, the newest domestic air service in South Africa, launched on 16 October 2014. I recently caught up with FlySafair CEO, Dave Andrew, to find out what to expect from the new low-cost airline. | |
MARKETING & MEDIA What will SEO look like in the year 2025?[Boris Dzhingarov] People declare every single month that they've figured out the Google ranking algorithm, but we easily end up missing the obvious thing: things evolve, but basics remain the same... | |
AUTOMOTIVE The Car of the Year race is on![Henrie Geyser] The race is on as the 11 finalists head down the main straight towards the chequered flag to decide the winner of the coveted title of 2015 South African Car of the Year. | |
MARKETING & MEDIA Using hidden messages to give brand logos some 'Oomph'[Leigh Andrews] Oomph's infographic, called '40 brand logos with hidden messages', landed in our inboxes last week. Intrigued, I contacted Oomph's marketing executive Jack Reid for more information... | |
MARKETING & MEDIA [NewsMaker] Cameron Naidoo; Louis Enslin[Louise Burgers] A new agency called Three D Radio has launched an interesting advertising concept for cinema audiences in partnership with Ster-Kinekor and Cinemark... | |
MARKETING & MEDIA Ebola stories divide people into 'others' and US[Anton Harber] There was some thoughtful and well-crafted reporting of the outbreak in West Africa and its encroachment into the US, which was mindful of the risks of careless journalism... | |
MARKETING & MEDIA 20 powerful secrets of persuasion[James Hurford] Your ability to persuade and influence people - to get them to understand, accept and act upon your ideas - is crucial to your success... | |
AUTOMOTIVE Q50 range boosted by petrol power[Henrie Geyser] Japanese luxury brand Infiniti has adopted a "Premium Challenger" mission to equal or better the same high standards set by the market-dominating fancy cars badged with a blue propeller, four rings or three-pointed star. | |
LIFESTYLE & ENTERTAINMENT Celebrating a new generation of culinary stars[Eugene Yiga] On entering One&Only Cape Town, I can sense that something big is about to happen. It's not just because the scale of the furniture and windows overlooking Table Mountain makes everything seem larger than life; it's because the Vista Bar & Lounge is full of the crème de la crème of South Africa's food, wine, and hospitality world. | |
LIFESTYLE & ENTERTAINMENT Fasten your seatbelts for Brick Mansions[Daniel Dercksen] If you multiply action times ten, you get Brick Mansions where a chain of explosive adrenaline-spiking events will keep you on the edge of your seat. | |
MARKETING & MEDIA In a press release, a picture adds a thousand words[Nicolas Pompigne-Mognard] How much value can you create by using pictures in your next press release? Why incorporate them into your content at all?... | |
MARKETING & MEDIA In the beginning there was branding[Mbongeleni Hlomuka] Branding has gone to a whole different level where consumers identify themselves using brands through a phenomenon known as brand association... | |
MARKETING & MEDIA Are we ready to take responsibility for SAARF's AMPS data accuracy?[Leigh Andrews] Touted as the start on the long road to recovery SAARF needed 40 years on, Cape Town was the final leg of the SAARF AMPS June 2014a roadshow... | |
LEGAL The rise of the consumer[Neil Kirby] The director-general of the Department of Trade and Industry has recently published an invitation for the public to comment on the Draft Consumer Goods and Services Sector Code of Conduct. | |
PROPERTY & REAL ESTATE How a buyer's agent can save you time and money[Lauren Staley] Purchasing property is quite often a time consuming and chaotic task, with which the average homebuyer has fairly limited knowledge and experience. | |
EDUCATION & TRAINING Tertiary education takes steps to meet market needs[Abram Molelemane and Anton Ressel] Many international education institutions are making internship and workplace readiness training an essential and compulsory part of their syllabus. |