MARKETING & MEDIA #BadValuesGoViral: The ethical dilemma in social media[Jenny Reid] Social media platforms like Facebook and Twitter are becoming a popular communication trend in business. Unfortunately, the trend sometimes comes with unforeseen ethical problems for the business. | |
MARKETING & MEDIA Big ideas have a bigger role than ever[Adelaide Potgieter] There is nothing that should excite the world more than the power of creativity. It is the most phenomenal process of primal thought and has the ability to spark new fields of industries, products, technologies... | |
MARKETING & MEDIA Media need to invest in compelling content[Anton Harber] So, how are our newsrooms are doing in the digital world when compared with those overseas? | |
MARKETING & MEDIA Media, marketers, advertisers living on a different planet[Chris Moerdyk] It is more than just perception that a lot of marketers and advertising agencies seem somehow to have lost touch with the media they use to get messages across to the consumer. | |
MARKETING & MEDIA Year 2020: Why is the world so zoomed?[Naseem Javed] Almost every country of the world has selected some worthy or some abstract and ambitious targets towards the year 2020. | |
LIFESTYLE & ENTERTAINMENT Celebrating 20 years of an iconic blend[Eugene Yiga] Most people will remember 2014 as the year that South Africa celebrated two decades of democracy, but it also happens to be a special year for a special wine. | |
MARKETING & MEDIA How BIG is the Chinese opportunity?[Ian Henderson] Recent reports that Mandarin may be taught in some South African schools got tongues wagging about the size and shape of the 'Chinese opportunity' that may arise from this. | |
MARKETING & MEDIA How to handle negative feedback on social media[Joseph Neusu] Negative feedback from customers has been part of the business landscape since time immemorial. What is just different now is the velocity and visibility of complaints as a result... | |
AUTOMOTIVE Polo plays, performs with poise[Henrie Geyser] The Volkswagen Polo is already one of the most popular compact cars in the world having sold nearly 1 million units. | |
LEGAL Application of the CPA to municipalities[Justine Krige] Included among the objects of the Consumer Protection Act, No. 68 of 2008 (CPA) are the imperatives to strengthen a culture of consumer rights as well as consumer-focused service delivery. | |
TOURISM, TRAVEL & HOSPITALITY [10 Things I love About...] The West Rand[Brian Berkman] Contributing Editor, Travel, Brian Berkman, asked Shane Collinson, Director of Operations and Complex General Manager at Silverstar about why he loves the West Rand with such passion. | |
MARKETING & MEDIA Quality journalism - alive, dead, or dying?[Marion Scher] I was once asked by a media organisation to run six-month journalism courses, after which I was informed the 'graduates' would be able to call themselves journalists... | |
AUTOMOTIVE Citroen's people-pleasing Picasso[Henrie Geyser] Citroen has always been enthusiastic about hoisting the avant garde flag when unwrapping a new model and its latest C4 Picasso people-mover certainly again lifts the bar a good few notches higher than just about everything else in its class and price range. | |
MARKETING & MEDIA [Cannes Lions 2014] SA's Kirk Gainsford on Film category entries[Hando Sinisalu] South African Kirk Gainsford, Executive Creative Director of Lowe Cape Town, was a Film Jury member at Cannes Lions 2014. We asked him couple of questions about this category. (video) | |
MARKETING & MEDIA [Cannes Lions 2014] SA's 'Street Store' takes Gold at Cannes Lions[Hando Sinisalu] South Africa's 'Street Store' entry brought home Gold for SA in this year's Cannes Lions. | |
MARKETING & MEDIA Keeping local brands strong, twenty years into democracy[Al Mackay] Have South African marketers assumed that local brands are automatically more relevant to South African consumers than global brands are? | |
PROPERTY & REAL ESTATE Anti-counterfeiting: holding landlords liable for the crimes of their tenants[Steven Yeates] The war on counterfeiting takes place on many levels, not all of them successful. However, there is another frontier where anti-counterfeiting can potentially be very effective - and that is by holding landlords liable for the crimes of their tenants. | |
IT & TELECOMMUNICATIONS Five Big Data myths busted[Gary Allemann] With all the hype around big data it's not surprising that people are confused. |