MARKETING & MEDIA Cape Town Corporate Games 2014[Grant Wilson] Originating in San Francisco in 1988 and rapidly growing in popularity each year, the third annual Cape Town Corporate Games will take place from 5-8 June 2014, with the V&A Waterfront playing host once again. What better venue than this to showcase the best that Cape Town has to offer? | |
MARKETING & MEDIA [2014 trends] Taking deep breaths in marketing and media[Chris Moerdyk] The primary trend in 2014, in my opinion, will be taking deep breaths to try and make practical sense of the tsunami of technology and radical consumer changes that have taken place in the past few years. And top priority will be: | |
MARKETING & MEDIA Cross the "T" for Technical at events in 2014[Liam Prince] Since it's a new year and we're in the game of making resolutions - here's one I hope will stick throughout 2014... don't forget the technical for your next event. | |
MARKETING & MEDIA [2014 trends] Marketing research trends for 2014[Craig Kolb] From the integration of Big Data and samples, to the growth of open panels and the tantalising possibility of automated marketing management; 2014 should be an interesting year. | |
LIFESTYLE & ENTERTAINMENT 47 Ronin fails to excite[Charles Siboto] From the outset of this review, you need to know that this is a terrible movie. Save yourself some money and just wait for it on DVD. Even then do not buy it, just hire it from the video store. | |
LEGAL New withholding tax on cross-border services[Graeme Palmer] The Income Tax Act, 1962 was recently amended to provide for a new withholding tax on cross-border service fees. According to the new law, a withholding tax of 15% must be levied on the amount of any service fee that is paid by any person to or for the benefit of any foreign person to the extent that the amount is regarded as having been received by or accrued to the foreign person from a source within South Africa. | |
ESG & SUSTAINABILITY Finding our way together[Dr Francois Bonnici] There is plenty that is going right in SA education - but it is not enough unless disparate players pull together - and that includes government. | |
RETAIL The future is personalised engagement[Danette Breitenbach] Given the pervasiveness of mobiles in South Africa, one would expect it to influence the retail sector greatly. However this is not the case says Jesse Green of Perk, a company that works with retailers to engage shoppers on their mobiles while in-store. | |
RETAIL [2014 trends] Business trends for online retailers[Gary Hadfield] Having been a senior role-player in the e-commerce space for 13 years, these are some of my industry trend predictions for 2014. | |
MARKETING & MEDIA Five ways to optimise your e-marketing[Gareth Slaven] Online marketers often get carried away with the daily tasks linked to running a digital campaign, neglecting several small yet vital steps that could go a long way in optimising their e-marketing strategy. | |
MARKETING & MEDIA Bringing the gaming word to Africa[Danette Breitenbach] Early December last year IGN landed in Africa - to the applause of gamers on the continent. Perhaps the launch of IGN Africa slipped past you, but then now is all the more time to sit up and take notice. | |
HUMAN RESOURCES & MANAGEMENT Saving sub-standard employees: The door isn't always the answer[Karen Burke] When the costs of hiring, training, and employment law compliance are all taken into account, most Human Resource (HR) departments realise quickly that saving a sub-standard employee through training, positive reinforcement and motivation is far more cost effective and desirable than firing one. | |
MARKETING & MEDIA Nomophobia: A growing problem with no solution in sight[Sid Peimer] Some 58% of men and 47% of women suffer from this disease.[1] I personally think it's getting worse with very little relief in sight with more and more people contracting the illness. Technology has not come to the rescue; on the contrary, technology has made it worse. | |
MARKETING & MEDIA [2014 trends] Ten trends in marketing management for 2014[Darren Woolley] If you want to predict the future, the first place you start is history. Looking back on the past few years here is why I predict that 2014 will hopefully be seen as 'Year Zero' for media and marketing. | |
MARKETING & MEDIA Precision targeting helps advertisers hit the mark with consumers[Marcus Stephens] Advertising in the past was indiscriminate, and from the audience's point of view, often intrusive and annoying. That picture is changing rapidly as marketers begin to use targeting to deliver digital ads that are more relevant, engaging and interesting for the viewer. | |
LIFESTYLE & ENTERTAINMENT Don Jon, not your average rom-com[Shan Radcliffe] It's been over four years since I've stepped into a cinema, and this hiatus has been filled with back-to-back animation on DVD or else, in the event I've actually managed to sit down for something not cute and fluffy, it hasn't gone without interruption from a waking toddler. | |
TOURISM, TRAVEL & HOSPITALITY Zebula scores a hole-in-1[Brian Berkman] Think about Zebula Golf and Safari Lodge as a Club Med experience and you couldn't be happier. | |
MARKETING & MEDIA How technology is changing the way events are done[Raisa Elizabeth Mathew] It's a disruptive world we live in and technology has never remained static. When you look at the event industry, the prevailing trends have eroded the engagement barriers between businesses and prospects, a dramatic shift in the way users think about brands and services. |