FINANCE & INSURANCE It's about the state of sub-Saharan Africa, not the world[Dr Adrian Saville] One of the key structural drivers of economic performance is economic openness, which measures the connectedness and mobility of economies and which comes about through international trade, capital flows and the movement of information and people. Achieving higher economic openness is a positive force in play that holds great promise for the subcontinent. | |
MARKETING & MEDIA Is this a good time to go into media?[Marion Scher] I get at least one or more enquiries a month from a newly qualified or aspirant journalist asking for advice - 20 years ago this was easy. I'd find out from them what type of journalism they were interested in and try and point them in the right direction. | |
LIFESTYLE & ENTERTAINMENT Beat the bulge with Bodytec[Natalie Swain] Bodytec claims to offer a revolutionary alternative to regular exercise. This may be music to the ears of the gym-weary and the gym-wary alike. Bodytec could be the ideal ally in the fight against packing on winter weight. | |
MARKETING & MEDIA Sparking magic through inspired "lollipop" moments[Sue Northam] By far my most favourite TED Talk is, in fact, a TEDx Talk - x being from an independently organised event from the TED organisation. | |
MARKETING & MEDIA Is your target audience using social media?[Janine Lloyd] Time and again I hear people saying "you have to be in social media" or "if you are not embracing social media you will be left behind". | |
MARKETING & MEDIA The future isn't digital - it's people[Travis Bussiahn] There's an interesting thing I'm watching in the content strategy & marketing space: A separation of paths, a divergence in the wood. I might be tired and on the wrong side of too many coffees as this epiphany comes, so grab a pinch of salt and humour me. | |
MARKETING & MEDIA Sales, social media and you[Monika D'Agostino] More and more sales people are using social media to help them prospect and develop new business. Why? Because using social media channels can boost sales people's performance. | |
MARKETING & MEDIA Listen, learn and "out-care"[Mark Schefermann] Social media provides consumers with a voice, no matter where they are located or who they are - they can now have an opinion and be heard by brands and others that might be listening. (video) | |
MARKETING & MEDIA Building a brand should not be complicated[Chris Moerdyk] One of the biggest problems in marketing today is the way in which everything seems to be couched in hyped-up terminology that ultimately confuses everyone from boards of directors to small business owners. | |
MARKETING & MEDIA Building a global business model[Nick Durrant] As enterprises clamour to own a piece of the mobile and social media space, digital agencies are quickly springing forth to meet growing demands. But will local agencies remain sustainable once supply begins to outweigh demand in South Africa? | |
HUMAN RESOURCES & MANAGEMENT The great debate: permanent employee or contractor?[Yolandi Nortje] With business needs changing, along with recruitment budgets and staff demanding more flexibility, organisations are increasingly examining the available options for both the employer and the employee. Based on these factors, one of the main questions being asked is how you determine what is best for your business, in the short and long term. | |
MARKETING & MEDIA Why brands must act like publishers[Athar Naser] Most companies don't like change. The uncertainty unnerves shareholders, the instability threatens structures, and the unknown doesn't fill next year's balance sheets. So, naturally the idea of moving from a brand company to a publishing company is not one that sits very comfortably. | |
MARKETING & MEDIA Dali loses his cool over Kieno's commentsZimbabwe president Robert Mugabe enjoys some humorous banter with an interviewer. (Image: Tech. Sgt. Jeremy Lock [USAF], via Wikimedia Commons) | [Funny Business] Casual Friday[Rico Schacherl] |
MARKETING & MEDIA Content is at the heart of great PR[Janine Lloyd] At the heart of any great public relations and communications strategy is the creation of great content and loads of it. | |
TOURISM, TRAVEL & HOSPITALITY '80s glam at The Peninsula[Brian Berkman] She may be an '80s gal, but The Peninsula All-Suite-Hotel is in the process of a R6m nip and tuck that will bring back everything we loved about Dallas and Dynasty to Sea Point's beachfront. | |
IT & TELECOMMUNICATIONS Technology advancements allow small business growth[Rihana Hoosain] A common cause of business failure is overinvestment in fixed assets; the high costs associated with purchasing, setting up and managing infrastructure, hardware and software can be daunting and detrimental to the cash required to fund the growth of the business. | |
LEGAL Brand genocide[Prof Owen Dean] A global war has broken out against smoking and tobacco products, instigated by the World Health Organisation. The war has now entered a new phase with Australia at the forefront. The South African government has indicated that it will soon take up arms and join them. | |
AUTOMOTIVE Cerato is a Cartier Korean[Henrie Geyser] The new Kia Cerato's marketing pitch is: "The power to surprise" but it does a lot more than just surprise. If I was driving the marketing campaign for this smart new Korean I would change the pitch to something like "The power to blow your socks off". |