Comings and goings, winning and losing - 6 Feb 2012
By Simone Puterman (@SimoneBiz)
So we've made it to February 2012 and, with the start of a new month in what is still the beginning of the year, comes a continuation of announcements of major comings and goings: Francois de Villiers, Happy Ntshingila, Vino Govender, Simon Camerer, Ishmet Davidson, Noel Studti, a new DMMA exco, etc etc. Of course, the big news of last week was Woolworths vs Frankie's, with the ASA ruling in favour of the little guy. Do you agree with Walter Pike that the giant retailer has lost its mojo?
And for those of you who've been wondering what Matt Ross and Michael Udell will be doing at King James, wonder no more: Herman Manson reveals all (yes, Mnemonic and the whole group are getting Punk'd).
As you may have noticed, our bumper crop of trends pieces FINALLY came to an end last week, and we're busy collating everything into one gigantic pdf for your reading pleasure.
Therefore, normal industry contributor programming has now resumed: towards the end of last year, Gill Moodie tackled the issue of English ads in Afrikaans media - Andrea le Sueur, on behalf of Folio Translation Consultants, continues this discussion, asking whether Afrikaans advertising is slipping towards mediocrity; Caren Olsen has some great advice for improving on-air content; Francois Rank takes a look at US electioneering and the humble but immeasurably powerful photograph; Thabani Khumalo's been wondering what Brand ANC can learn from other centenary brands; and Craig Lyon continues educating us on the dark art of medical marketing.
Here's to an interesting week!
Simone Puterman (@SimoneBiz)
Managing editor
PPS The latest Ornico Ad Showcase features TV ads for Frisco, Reebok, Wimpy, Virgin Money and Pepsi, and radio ads for Ford, SAA, Spur, Mercedez-Benz and Virgin Active.
