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The future of advertising
The future of advertising

Everyone's talking about it... falling circulations, viewers flocking to various competitive TV channels and a myriad of online internet offers, streaming options and, oh, there are so many others...

By Chris Brewer 21 hours ago

Gen X: From rebellious, slacker youth generation to trailblazers of profound social change (part 1)
Gen X: From rebellious, slacker youth generation to trailblazers of profound social change (part 1)

Christian Kurz, senior vice president, global insights for Viacom International Media Networks unpacks the media company's latest global study and some game-changing insights on Generation X...

By Jessica Tennant 3 days ago

WE Communications launches global network of independent, specialist agencies
WE Communications launches global network of independent, specialist agencies

This week marked the launch of The Plus Network, founded by WE Communications...

By Jessica Tennant 12 May 2017

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Making sense of traditional, new TV content platforms

There are so many different options for viewing TV content and when combined with the latest technology makes for a very confusing space...

By Alan Smith 12 May 2017

Federico Rostagno © –
ABC Q1 2017: A mixed bag

The first quarter 2017 Audit Bureau of Circulations of South Africa's ABC figures released this morning show the trend of the decline in newspaper and magazine sales continues...

By Danette Breitenbach 10 May 2017

(c) Yulia Grogoryeva -
A glimpse into the online newsroom

On day two of the National Prisa Conference, journalist, media consultant and trainer Marion Scher shared insights on managing news in digital media, how this has changed and stayed the same, and the relationship between public relations (PR) and the media in this regard...

By Jessica Tennant 8 May 2017

Rene van den Berg © –
In 10 years, magazine sales have halved

What does this mean? Well, lots of things, but it's certainly not the catastrophe many would have you believe...

By Chris Brewer 24 Apr 2017

Mpange Chapeshamano
#Newsmaker: Mpange Chapeshamano makes an Avatar comeback

Politics aside, integrated marketing agency Avatar has done a management reshuffle with co-founder Zibusiso Mkhwanazi stepping down as CEO to take on a bigger role as group CEO of Avatar Investment Holdings and the Avatar360 Group, which owns the agency's Johannesburg and Cape Town offices...

By Jessica Tennant 24 Apr 2017

Fei Wong © –
Real-time advertising can catapult newspapers to greater revenues

Publications can improve advertising revenues if they take advantage of real-time print adverts and that will help not only their ailing fortunes but the ailing fortunes of publishing printers, too...

By Vaughan Patterson 18 Apr 2017

Media: Dark art or science?
Media: Dark art or science?

Let's face it, 2017 is already tougher than 2016, which was in turn was tougher than the previous year. The advertising industry is under pressure, and media agencies are not excluded from this...

By Quinton Jones 17 Apr 2017

Aileen Lamb
#Newsmaker: Aileen Lamb, New Media's new MD

Aileen Lamb succeeds Bridget McCarney as MD of New Media, of which McCarney is now the CEO, both effective 2 April...

By Jessica Tennant 3 Apr 2017

#BrandManagerMonth: Re-brand just the beginning for Change News
#BrandManagerMonth: Re-brand just the beginning for Change News

Local good news portal Marketing CSI South Africa (MCSISA) recently underwent a rebranding exercise that saw the platform renamed to Change News...

By Sindy Peters 29 Mar 2017

How much of copywriting is writing?
How much of copywriting is writing?

Contrary to what you might believe, not even half of the copywriting job is the actual writing. So if you've ever interviewed a copywriter, employed a copywriter, worked with a copywriter, or wanted to be a copywriter, read on…

By Tiffany Markman 15 Mar 2017

Lorinda Voges on what it takes to be a powerhouse businesswoman in SA
Lorinda Voges on what it takes to be a powerhouse businesswoman in SA

In light of International Women's Day, Kim Lawrence chats to 4Elements Media CCO Lorinda Voges about the full service media agency and what it takes to be a powerhouse businesswoman in South Africa...

By Kim Lawrence 8 Mar 2017

Icetray © –
Power tends to corrupt and absolute power corrupts absolutely

This was the phrase used by Lord Acton in 1887 (John Emerich Edward Dalberg, first Baron Acton – which explains why most people refer to him simply as “Lord Acton”)...

By Chris Brewer 6 Mar 2017

Custom media the way of the future
Custom media the way of the future

Content that is of value and authentic will continue to grow as readers demand it, and it is custom media that is delivering this...

By Danette Breitenbach 23 Feb 2017

Yegor Larin © –
ABC: Members up but print down

The ABC 4th Quarter 2016 results, released via webinar for the first time, show that the total number of products and titles reported on for the ABC 4th quarter 2016 has increased to 982 from 854 in 2015...

By Danette Breitenbach 9 Feb 2017

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Marketers will be required to implement stringent measures to effectively manage media costs

A major cause for concern is brewing in the South African media, advertising and communication industry. A trend that was recently blown wide open in the United States by the American Association of Advertisers (ANA) is also taking place on our shores on a seemingly widespread scale...

By Johanna McDowell 8 Feb 2017

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Facebook's fake news tools coming to France ahead of elections

According to a report, Facebook will implement fake news checking systems in France ahead of the country's elections...

By Andy Walker 6 Feb 2017

Image by 123RF
#TRENDING: Social media resistance and ‘alternative' facts

A week in politics can indeed change the world, bringing us “alternative facts”, “black ops” war rooms and social media resistance fighters…

By Louise Marsland 27 Jan 2017

Image ©
Scientists reveal fake news ‘vaccine' that doesn't involve needles

Fake news is pretty much everywhere now (thanks US Elections), but “inoculating” yourself might be simpler than first thought...

By Andy Walker 23 Jan 2017

Maksym Chornii © –
“Space and calmness” – is that your market?

I think it's a fair assumption to make that writers (rather like media planners) should know what their target market and/or readers is/are...

By Chris Brewer 23 Jan 2017

Stop telling people print is dead. Please!
Stop telling people print is dead. Please!

How many of you are guilty of recycling the phrase 'print is dead'?

By Chris Gregory 20 Jan 2017

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What makes content marketing return ongoing results?

Content marketing is defined as a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly-defined audience...

By Chemory Gunko 18 Jan 2017

Do you trust the news? Image credit: Studiostoks © –
What is happening to Western democracy, and is it all the media's fault?

It is a massive understatement to say that it is an interesting time for Western democracy...

By Jim Egan 12 Jan 2017

123RF
Five tips to break through a noisy media landscape

Most media owners agree that selling advertising is tougher than ever in an industry that has become cluttered and fragmented...

By Charlie Wannell 13 Dec 2016

Hanohiki © –
The swing of pernicious media influence

I'm getting seriously worried about the changing media in South Africa (and throughout the world, for that matter)...

By Chris Brewer 5 Dec 2016

Roger Garlick Award Winners - OMD
#AMASAAwards2016: Banking on a winner

The banking sector strutted its creative spirit at the recent AMASA Awards with Nedbank and Standard Bank both taking top honours...

By Danette Breitenbach 27 Oct 2016

Finding the sticky spaghetti
Finding the sticky spaghetti

As consumers' patterns of consumption dictate, with content aggregated and apps serving up information to people that is useful and relevant to them, media brands will matter less and less...

By Danette Breitenbach 21 Oct 2016

Changing the face of business
Changing the face of business

The face of business is changing and in keeping with that change Times Media has redesigned its main print products and recently launched BusinessLIVE, a website that consolidates content, business and financial audiences...

By Danette Breitenbach 20 Oct 2016

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