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What matters is journalism, wild ideas and crazy people
What matters is journalism, wild ideas and crazy people

Good journalism is good business, and it is also an essential profession for the political and democratic health of any nation...

By Danette Breitenbach 2 days ago

[Newsmaker] Jonathan Everest from Outdoor Network
[Newsmaker] Jonathan Everest from Outdoor Network

Jonathan Everest recently joined Outdoor Network's Johannesburg office as head of sales - Street Furniture. He plans to grow sales in the street furniture division, as well as expand the company's business offering...

By Beverley Klein 2 days ago

A pinch, a punch or business as usual?
A pinch, a punch or business as usual?

Are freelance creatives feeling or starting to feel the pinch of recession? If you are, is there anything you can do about it? I investigated...

By Tiffany Markman 20 Jul 2016

[Newsmaker] Lerato Tshabalala - editor of The Afropolitan
[Newsmaker] Lerato Tshabalala - editor of The Afropolitan

Lerato Tshabalala has been appointed as the new editor for The Afropolitan magazine. She's set to bring a fresh new editorial outlook to the publication, which readers have been enjoying for the past 10 years.

By Beverley Klein 18 Jul 2016

Discount-based media buying #mustfall
Discount-based media buying #mustfall

Media buying (online in particular) is evolving. Believe it or not, your target audience is smart. It's no longer about placing an advert during the 8pm news or a banner ad on a news website...

By Jacques du Bruyn 12 Jul 2016

Janine Lazarus
Adapt or Die (with my apologies to Pieter-Dirk Uys)

It's no easy task to put the crazy trajectory of over three decades in journalism down on paper - let alone to make sense of it all. Save to say that apart from a few well-meaning 'tweaks' here and there, I would have had it no other way...

By Janine Lazarus, Issued by Janine Lazarus Media Consultancy 12 Jul 2016

#CGFsummit: Reasons to believe in Africa
#CGFsummit: Reasons to believe in Africa

There are many reasons to invest in Africa and even more reasons to believe in Africa, international delegates were told at the Consumer Goods Forum global summit in Cape Town...

By Louise Marsland 17 Jun 2016

Independent TV audience measurement for Africa
Independent TV audience measurement for Africa

Kantar Media and partners will begin a pilot television audience measurement trial in Nigeria in a few months...

By Louise Marsland 9 Jun 2016

#Trending: Are we living in an alien's computer game?
#Trending: Are we living in an alien's computer game?

Elon Musk believes we could be living in a giant computer simulation. Really. And the interwebs just overheated...

By Louise Marsland 6 Jun 2016

Virgin Active's 'Get off your ass' ads not offensive - ASA
Virgin Active's 'Get off your ass' ads not offensive - ASA

The Advertising Standards Authority (ASA) has ruled that the use of 'ass' in Virgin Active's television commercials is not offensive and the group may continue to use the word in its advertising...

By Gaelyn Scott 18 May 2016

#AfricaMonth Newsmaker: Amanda Louw joins AdJoin Media
#AfricaMonth Newsmaker: Amanda Louw joins AdJoin Media

AdJoin Media has appointed Amanda Louw as head of publisher relations. Louw was formerly at AdClick Africa working with agencies, publishers, ad networks and ad-serving technologies...

By Beverley Klein 16 May 2016

The power of video content explained by YouTube creator Grant Hinds
The power of video content explained by YouTube creator Grant Hinds

YouTube creator Grant Hinds shares valuable insight into online video creation and how well-suited collaborations can produce better return on investment for brands...

By Angie White 10 May 2016

Don't be a Christmas tree!
Don't be a Christmas tree!

Dear PUNKtuator. I love punctuation. I want to tattoo a few marks on my skin - that's real love, usually reserved for the sweethearts and mums of sailors and bikers. And I think there are a lot of very good reasons for you to love it and embrace it in all your copy as well...

By Sarah Heuer 28 Apr 2016

#Trending: Best. Meme. Ever. #10ParliamentMinutes
#Trending: Best. Meme. Ever. #10ParliamentMinutes

It's been a week when global and local news and politics intersected to keep South Africans glued to their televisions and trigger fingers on their social media buttons...

By Louise Marsland 8 Apr 2016

The five things nobody wants you to know about programmatic
The five things nobody wants you to know about programmatic

There is much ado about programmatic buying and advertising in the arena lately, it's a little like teenage sex, everyone is talking about it but nobody is doing it right... yet...

By Dee Stephens 24 Mar 2016

[NewsMaker] Andrew Trench - Digital editor at TMG
[NewsMaker] Andrew Trench - Digital editor at TMG

Times Media Group recently appointed experienced editor and journalist Andrew Trench as its new digital editor, starting this week 1 March 2016...

By Louise Marsland 3 Mar 2016

Marco Golz
Confessions of a content manager: Schrödinger's Cat and content strategy boxes

What follows is what I've learned about content strategies (largely through trial and error) and, somehow, I've managed to tie it all to cats in general and Schrödinger's Cat in particular...

By Marco Golz, Issued by National Positions South Africa 29 Feb 2016

Media strategist vs. Medium specialist
Media strategist vs. Medium specialist

Over the past couple of years, well since I've been aware of the goings on of this here industry, I've noticed this growing trend of separating the advertising media world based on the so-called "traditional" and "new media"...

By Sanele Mgaga 23 Feb 2016

Unpacking the begged question
Unpacking the begged question

Dictating style is dangerously controversial. I'm not sure I can address the issue without alienating you, dear reader... but it's something I'm passionate about - so I'd like to try...

By Sarah Heuer 19 Feb 2016

Tips for effective newsjacking in social media marketing
Tips for effective newsjacking in social media marketing

With the proliferation of social media sites, social media marketing practices and social media management tools have become an integrated part of everyday life...

By AIMEÉ SERRÃO 8 Feb 2016

Real value in media
Real value in media

In 2016, value is more important than ever. Clients are feeling the pressure of economic conditions and need to show ROI on their business decisions...

By Quinton Jones 28 Jan 2016

[NewsMaker] Bongani Siqoko
[NewsMaker] Bongani Siqoko

Bongani Siqoko will take over as the new editor of the Sunday Times on Monday, 11 January 2016. Siqoko was appointed editor of East London's Daily Dispatch, Saturday Dispatch and DispatchLive in June 2013...

By Louise Marsland 7 Jan 2016

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Economical metamorphisms: 2020

All over the world, mega organisation, institutions and government agencies are immersed in tackling the economical chaos. Unsolved mysteries must now be unraveled...

By Naseem Javed 23 Dec 2015

Image via Pixabay
Top ten overlooked tips for international content writers

There's something romanticized about producing content that surpasses geographical divide. It is not limited to a particular audience, but highlights the power of words carved out to go further than physical limitations...

By Phindiwe Nkosi 22 Dec 2015

2015: The year the consumer found another way
2015: The year the consumer found another way

It seems for every two steps forward, the media landscape in South Africa has taken one step back in 2015. From an increase in the number of local paywalls and the elimination of many comment sections on news sites...

By Jaco Pienaar 9 Dec 2015

A reimagined Africa
A reimagined Africa

Over the past decade VIMN Africa has transformed how the world sees Africa from images of hunger, poverty and war to a continent of vibrant colours, music, culture and talent...

By Danette Breitenbach 4 Dec 2015

Crisis management in the digital world
Crisis management in the digital world

Whether you are reading about the Volkswagen emissions scandal, # [insertgrievancehere] mustfall, or another link bait headline by Donald Trump, it becomes clear that crisis communication has changed irrevocably in the age of digital...

By Jaco Pienaar 27 Nov 2015

#prayforparis - how to turn the media tide
#prayforparis - how to turn the media tide

#prayforparis started with the best of intentions, but now focus has shifted to media's lack of coverage on other key issues and areas. So how do we turn the media tide? What can you as a person do?...

By Chemory Gunko 19 Nov 2015

Don't post memes in the midst of a media storm
Don't post memes in the midst of a media storm

To brands who see fit to post memes on their social media pages when their customers' confidence is crumbling around them - stop that...

By Russell Jarvis 13 Nov 2015

[NewsMaker] Riaan Wolmarans
[NewsMaker] Riaan Wolmarans

Riaan Wolmarans has returned to the Times Media stable after a couple of years exploring the world of advertising, as TML's Head of Audience Development...

By Louise Marsland 5 Nov 2015

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