To continue the backslapping and air-punching, so far the following party invitations are on offer...
22 Sep 2009 16:38
[Terry Levin] Apart from global shrinking print circulation figures, the biggest problem facing advertising agencies and their clients must still surely be fragmentation of the media. This is the reason there are ads out there that nobody apart from awards judges could possibly claim to have seen.
22 Sep 2009 12:17
Perfectionista, ritual roadtripper and CEO of the Loerie Awards, Andrew Human, talks to Bizcommunity.com in the run-up to
The Loerie Awards 2009, kicking off on Thursday, 24 September 2009 and running until Saturday 26 September.
22 Sep 2009 11:37
Candice Lind of Herdbuoys eKapa came out in the lead in the FeedYourEgo game hosted by The Loerie Awards this year. Created by Hello Computer and MetropolitanRepublic, the game let players' egos compete in online duels against other industry heavyweights in pursuit of the ultimate title of "Master of the Loerie-verse".
21 Sep 2009 11:33
The theme of Feed Your Ego at the 2009 Loeries has come to life with hand painted and strategically placed Egos, a call to dress your ego for dinner and the ability to share your ego via mobile, as well as free SMS updates concerning the festival programme.
21 Sep 2009 09:42
It's not only about the here and now. The Loerie Awards salutes both the past and care for the future, as two recent announcements show.
17 Sep 2009 10:47
[Herman Manson] D&AD yesterday, Wednesday, 16 September 2009, joined The One Show in taking a tough stance on scam ads (or ‘pro-active' work as it is called here in South Africa). In a statement on its blog, D&AD clearly states that “work must have been produced in response to a genuine brief and be approved and paid for by the client. Works created solely for the purpose of entering competitions are not eligible.”
17 Sep 2009 09:54
Two major shifts this year show that digital is being taken more seriously, according to Pete Case, creative director of Gloo and Loeries committee member and judge. “People are now proactively creating digital concepts, rather than just ticking a box on another line of a campaign pitch. Also, briefs are getting smarter and more weight is being applied to craft and execution,” he says.
16 Sep 2009 11:09
The Loerie Awards, designed to improve the quality of advertising work being produced locally and promote creativity in brand communication, would not be possible without its various sponsors and partners. “...[W]e have fantastic support from many companies, both financial as well as in the provision of services, without which we could never achieve our goals,” says Andrew Human, CEO of The Loerie Awards.
14 Sep 2009 12:34It's time to book your event tickets for the 31st Annual Loerie Awards from Thursday 24 to Sunday 27 September 2009.
2 Sep 2009 12:01The Loeries will offer this year's Battle of the Bands winner a week at the Red Bull Music Academy's recording studio, a performance at a Big Concerts Festival in 2010, be featured in an ads24 newspaper publication and receive a gift from Brandhouse.
6 Aug 2009 07:35
The Loeries Travelling Exhibition returns to Johannesburg, when it visits CityVarsity in Newtown, from 11-15 August 2009 - the first time the road show has been hosted by CityVarsity.
5 Aug 2009 08:36
They came from Auckland, London and New York. Their mission? To oversee the judging of the Loeries. And the general consensus? They were seriously impressed!
29 Jul 2009 12:43NATIVE
The Digital Edge speaks to Loeries judges and organisers to see how South African digital campaigns compare to worldwide trends, and whether winning an award is good for an agency's business or whether it is just another gold statue for the mantlepiece.
22 Jul 2009 15:26