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Episode 86: The power of brands in the mass communication landscape

Date: 22 Apr 2014
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Episode 84: Agency focus - Source

Date: 2 Apr 2014
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Episode 82: An African Path to Success & Effective Measure

Date: 24 Feb 2014 | Time: 39:00min
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Georgiou's and Kwanto Superspar and Tops stores install ESLs for customer confidence

George Georgiou, owner of Georgiou's Spar and Tops and Kwanto Superspar and Tops in Fort Beaufort and the nearby town of Alice in the Eastern Cape, has installed Pricer electronic shelf labels (ESLs) from XON Retail Solutions, a division of pan-African ICT group, XON.

Issued by Skydirect 17 Mar 2014 13:01

XON Retail Solutions brings popular ESLs to Retail World Africa 2014

XON Retail Solutions will be exhibiting its electronic shelf label (ESL) and in-store display systems on stand 56 at the Retail World Africa 2014 exhibition from 18 to 19 March at the Sandton Convention Centre.

Issued by Skydirect 28 Feb 2014 12:29

Are you a shopper marketeur?

Shopper marketing is a practical discipline; it shouldn't be complicated and convoluted. If you've walked the floor and you are a resolute experimenter, backed by a tenacious attitude and reasonable on-the-ground retail experience, then you probably have the credentials to become a great shopper marketer.

By Jason (Frich) Frichol 27 Feb 2014 15:46

Integrating the digital experience in retail and exhibition display

As social media evolves, the science of person-to-person engagement also needs to adapt. Retail and exhibition design will be driven by measuring engagement and on-site experience.

Issued by FSD 21 Feb 2014 12:08

Five digital signage innovations to watch

From television programming to menus to advertising, businesses are using digital signage to entertain while informing customers - and the trend is growing dramatically.

By Kevin Bierman, Issued by Moving Tactics 18 Feb 2014 10:41

Forecourts: Worth more than just a glance

Forecourts average 1,000 till transactions per day. If you look at the convenience market, the forecourt is today's 24/7 destination shop where you can buy anything from sweets to newspapers, ice to charcoal.

By Danette Breitenbach 12 Feb 2014 06:40

Pick n Pay Northmead boosts sales 4.5% with Pricer ESL

Pick n Pay Northmead has deployed Pricer electronic shelf labels (ESLs) and, due to its ability to draw customer attention to promotional prices better than outdated paper methods, has increased sales turnover of those items by up to 4.5%.

Issued by Skydirect 29 Jan 2014 12:47

'Beyond Retail' for Africa

Professional services firm, Deloitte was a title sponsor of the inaugural World Retail Congress Africa, held last month in Sandton. I spoke to Ilse du Toit, a manager within the Strategy & Innovation practice at Deloitte Consulting.

By Danette Breitenbach 17 Dec 2013 08:48

Rocket Creative boosts Philips in-store retail visibility

The Rocket Creative team was recently entrusted by Philips Consumer Lifestyle South Africa to uplift the company's in-store product exposure and enhance their brand presence via aesthetically fresh FSU's.

Issued by Rocket Creative 2 Dec 2013 17:26

iGlass turns storefront windows into touchscreens

iGlass, a creative template that turns a standard storefront window into a touchscreen where consumers can buy products, get quotes, browse catalogues or brochures and view and be alerted to product information.

23 Nov 2013 10:18

Digital in-store media makes inroads into high fashion retail

The use of in-store digital media is growing phenomenally worldwide and retailers in South Africa are taking notice.

By Chris Day, Issued by Moving Tactics 15 Nov 2013 10:17

Where do franchisee marketing funds go?

Franchisees often do not fully understand what these marketing contributions are used for or how they end up benefiting their bottom line.

By Nana Lloyd 31 Oct 2013 10:54

Hungry Lion partners with Moving Tactics for its African expansion

Moving Tactics has partnered with Hungry Lion, one of the fastest growing Quick-Service Restaurants (QSR) in South Africa, to implement a dynamic digital signage solution within their stores in South Africa and Africa.

Issued by Moving Tactics 29 Oct 2013 17:02

Revlon SA and Moving Tactics collaborate on in-store digital media makeover

Revlon South Africa is rolling out additional in-store digital signage at its outlets in Edgars and Woolworths, in collaboration with Moving Tactics.

By Chris Day, Issued by Moving Tactics 24 Oct 2013 00:12

Moving Tactics continues growth in Gauteng

Moving Tactics has experienced rapid growth in the Gauteng region with an increasing number of successful digital signage projects being undertaken by the company. Sectors such as Retail and Quick Service Restaurants are realising the value of effective in-store digital media.

Issued by Moving Tactics 15 Oct 2013 16:30

Pricer electronic shelf labels gain traction at SPARs countrywide

Pricer electronic shelf labels (ESLs), exclusively supplied by XON in Africa, have gained significant traction with SPAR stores around the country because the system grants retailers numerous operational benefits and significant return on investment (ROI).

Issued by Skydirect 15 Oct 2013 11:27

No supermarket should be without electronic shelf labels, says Feathersquare KWIKSPAR owner

Feathersquare KWIKSPAR is one of the latest to use the Pricer electronic shelf labels (ESLs), which were installed from opening three months ago, to ensure no price discrepancies occur between shelf and till.

Issued by Skydirect 14 Oct 2013 14:19

Retailers are taking note: consumers won't tolerate price discrepancies

South African consumers, like consumers around the globe, are price conscious. They want to know how much products cost before they arrive at the tills, they want to know that they're getting the advertised deal they read, watched or heard about in the broadsheets, on TV or on the radio.

By Hendrik Bredenkamp, Issued by Skydirect 30 Sep 2013 13:05

Four key advantages of digital signage in retail marketing

Digital signage is made up of a variety of technologies used to replace traditional print and other media in the retail environment in a visually dynamic form.

Issued by Moving Tactics 26 Sep 2013 01:36

South African pharmacies gear for $4 billion market by 2020

A growing trend that South African pharmacies are now following is the deployment of electronic shelf labels (ESLs). They are digital labels that replace paper price tags on shelves.

By Hendrik Bredenkamp, Issued by Skydirect 25 Sep 2013 13:08

Retailers, Food Lovers Market and FreshStop roll out in-store digital media

Retail giants Food Lovers Market and FreshStop are leveraging their retail sales success with the national roll-out of digital signage in their stores.

Issued by Moving Tactics 18 Sep 2013 13:02

Engen, Net Cafe, City Pets deploy Pricer electronic shelf labels

Pricer electronic shelf labels (ESLs) have experienced deeper and more diverse penetration into South African retail markets through deployment into Engen Quick Shop forecourt shops, City Pets and Net Café shops at Netcare hospitals.

Issued by Skydirect 13 Sep 2013 10:55

POS go live in rural areas for MasterCard

A partnership between MasterCard and Blue Label Telecoms will introduce the safety, security and convenience of electronic POS payments to SMMEs operating in rural and peri-urban areas in South Africa, boosting financial inclusion in under-served communities in South Africa.

4 Sep 2013 10:13

Keeping up with the POSse

Many retailers are still grappling with "the era of the customer experience"; finding ways to serve their customers more efficiently, whilst offering an increasing number of Value-Added Services. However, enhancing a point of sale (POS) system to support a host of integrated value added services can be a challenge.

By Ian Steyn 28 Aug 2013 10:15

Moving Tactics' new appointments bolster its Technical department

Leading South African digital signage solutions company, Moving Tactics SA, has strengthened its support services by appointing three new staff members.

Issued by Moving Tactics 23 Aug 2013 12:13

Moving Tactics secures reseller right to X2O Media software for the Africa market

Leading South African digital signage solutions company, Moving Tactics, has secured the rights to resell the internationally acclaimed real-time visual communications software from X2O Media, for the South African and Africa markets.

Issued by Moving Tactics 23 Jul 2013 13:39

Moving Tactics SA pursues growth strategy with new appointments

In line with the growing success of Moving Tactics SA, a leading South African digital signage solutions company, several new appointments have recently been made in their Cape Town office.

Issued by Moving Tactics 4 Jul 2013 12:04

XON's new ESL product solves retailers' promotional problems

XON, through subsidiary Skydirect, has developed and brought to market Promo Clips, Out-of-stock Clips and Rail Inserts to complement the Pricer electronic shelf labels (ESLs) it supplies, implements and maintains.

Issued by Skydirect 21 May 2013 13:46

Enhancing retail experiences

Digital signage technology helps create unique shopping experiences for customers and is quickly becoming the standard digital form of communication in-store.

Issued by Moving Tactics 8 May 2013 13:35

Style Tech displays boost Peugeot

The Style Tech brand was recently selected to supply their popular curved aesthetic ST 13 large format graphic standee to promote the French automobile company, Peugeot.

Issued by Rocket Creative 6 May 2013 16:13

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