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Mobile news

Free social media app posts and tracks messages

17 Jan 2014 07:41
Having identified that business owners were struggling to keep up to date with marketing trends and that social media often ended up taking up much of their time, Sendmode has launched its latest free application which allows the management of several social media platforms from one place for all its SMS customers.
After brainstorming and development, the team has now launched a social media management application that lets users post content on Facebook, Twitter and LinkedIn. It allows content to be posted immediately or scheduled for a later date and time, allowing business owners to manage time better and free up valuable resources.

Tracking for improvement

The app also tracks the success of social media campaigns via reports that compare all activity in one place. The reports provide insights that incorporate the most important social media analytical information available and deliver it in a user friendly, comprehensive format. The insights calculate a score for one's use of social media and offer tips on how to improve growth, engagement, activity and content.

Managers can now view all their marketing activity effectively in one place and make comparisons to see which tools are most effective with the graphical timeline feature. They can now evaluate SMS, Facebook, Twitter and LinkedIn from one easy to use platform.

The company, among the leaders in bulk SMS products, offers a variety of mobile marketing solutions including mobile keywords, mobile websites, voucher systems and now social media management. In business since 2009, the team is growing rapidly and, with the introduction of this latest application, the future looks bright.

Easy to use

CEO John McNamara says, "This new application will combine all mobile and social media marketing into one package which is easy to use, measurable and accountable. It will take the time, effort and complexity out of staying on top of so many channels. We repeatedly heard the same feedback from our customers, that social media was taking up so much of their time without knowing what the return was. Our latest product directly addresses this problem."

The company is offering its application free to all its SMS customers. For more information, go to www.sendmode.co.za.
    
 
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