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PR & Communications news

2014 APEX Awards ready for entries

4 Dec 2013 09:47
The annual APEX Awards, hosted by the Association for Communication and Advertising (ACA), have opened for 2014 entries. Compulsory briefing sessions for entrants will be held in Johannesburg and Cape Town on 21 and 23 January 2014, respectively.
The awards recognise and celebrate communications campaigns' performance excellence that contributes tangibly to clients' business and bottom line.

"We are not just calling for work. We are calling for ideas that ignited intrigue in the minds of consumers and led to desire in their hearts. We're looking for ideas that widened eyes and opened wallets even wider. We're calling for ideas that directly contributed to the client's bottom line. We want the work that worked." said APEX Jury Chairperson, Andy Rice.

Richard Stewart, MD of Millward Brown, associate sponsors of the awards says, "Great creative campaigns are most effective when they not only build brand equity but also maximize a return on marketing investments and help grow the bottom line. This rewards work that effectively engages consumers to buy. It is in this regard particularly that we are very excited to be co-sponsoring the 2014 APEX Awards."


The adjudication process of the APEX Awards is stringent, as entrants have to systematically prove that their work campaigns worked and worked hard to deliver tangible, measured results. The jury comprises of captains of industry and leaders in their respective disciplines.

The judges for the 2014 APEX Awards are:

Boniswa PezisaGroup MDNetwork BBDO
Sizakele MarutlulleCEOMoonchild
Malusi ThuCEOBFG Consulting
Mimi Nicklinstrategic director34
Fran Luckinexecutive creative directorQuirk Johannesburg
Rob McLennancreative FounderKing James II
Ahmed Tillyexecutive creative directorBlack River FC
Mariana O'Kellyjoint executive creative directorOgilvy Johannesburg
Enzo Scarcellachief marketing officerTelkom
Lethepu Matshabamarketing director: personal careUnilever
Doug Placemarketing directorSter Kinekor Theatres
Jeremy Sampsongroup executive chairmanInterbrandSampson
Jarred CinmanMDNative
Haydn TownsendchairmanBlack Ops
Ayanda Mbangadeputy CEOSaatchi & Saatchi
Neil Higgssenior advisor & head of innovationTNS South Africa
Richard StewartMDMillward Brown
Maria PhillipsCEOMindshare
Virginia HollisMDMagnetic Connections
Ana CarrapichanoCEOMediology
Andy RicechairmanYellowwood
Gareth LeckCEOJoe Public
Odette van der HaarCEOACA
Ivan MorokeCEOTBWA\Hunt\Lascaris

To book briefing session, email , booking is required. For more information, go to www.acasa.co.za/apex.aspx or call +27 (0) 11) 781 2772/3.
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