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Biz Takeout's

Episode 175: Agency Focus with creative service agency, Havas Boondoggle.

Date: 26 May 2016
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BrandsEye launches 360 media monitoring solution

BrandsEye is now able to monitor traditional media, including print and broadcast, alongside its existing offering of tracking social media and online news...

22 May 2016

77% of Egyptian Facebook users browse for news

The recently compiled survey titiled "eMarketing Egypt insights 5th Edition 2014 Report" pointed out that 60% of Egypt Facebook users have Google+ accounts, and 54% of them have also twitter accounts...

14 Jul 2015

The mobile revolution in Africa

The influx of mobile phone has enhanced ease of access across the world - no more so than in Africa...

17 Apr 2015

The eight criteria that distinguish B2B markets from B2C markets

WASHINGTON DC, US: The B2B market is different in fundamental ways from the B2C sector. This article discusses the eight key criteria that distinguish B2B markets with implications that directly affect market research...

By Priority Metrics Group, via Ashlan Bonnell 28 Mar 2015

Research reveals Egypt's mobile app users are predominantly young

A new Arab Advisors Group survey of Egypt's mobile application users revealed that 75% of adult mobile apps users in Egypt are younger than 34 years of age...

24 Nov 2014

The story of the African consumer

Trying to define the average African consumer is near impossible. Tastes and shopping habits are unique to each country, with differences found between regions and even cities within a country.

By Laine Barnard 3 Jun 2014

Bottom line: It's about Africa

Africa is the story, actually the big story is Africa*. This was the message from Malcolm Horne, of Broll at the fourth South African Council of Shopping Centres (SACSC) annual research conference.

By Danette Breitenbach 11 Apr 2014

ZenithOptimedia releases its 'Global Adspend' forecasts

According to ZenithOptimedia's new Advertising Expenditure Forecasts, global adspend will be boosted this year by the three 'semi-quadrennial' events...

9 Apr 2014

Luxury goods firms taking the battle to Africa

Investment interest has grown in Africa's frontier markets this year and the region is set to become a key battleground for the luxury goods industry.

By Zeenat Moorad 27 Dec 2013

Millward Brown - The mobile revolution

Millward Brown has entered the next phase of its mobile research strategy across Africa and the Middle East.

Issued by Millward Brown 5 Sep 2013

Debate flares on 'Twitter revolutions', Arab Spring

WASHINGTON, USA: How important were Twitter, Facebook and other social media in toppling regimes in the Arab Spring uprisings?

11 Mar 2013

Environmentally friendly purchases heat up in emerging markets

NEW YORK, US: Purchases of environmentally protective products have grown significantly in two of the world's leading markets - China and Brazil; but the widespread perception that these products are too expensive may be blocking deeper adoption.

21 Aug 2012

SA mobile prices among the highest in Africa

A new research study has found that SA has some of the least affordable prepaid mobile tariffs on the continent and is falling behind many of its neighbours because of high wholesale call rates between operators.

By Craig Wilson 13 Apr 2012

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